An Internet Data Exchange (IDX, also known as Information Data Exchange) refers to the agreement between listing (Selling) Agents or Brokers and Buyers' Agents to display
Multiple Listing Service properties online, across multiple websites (via
Real Estate Syndication where the listing Agent/Broker allows a listing to be Syndicated).
IDX search users are home buyers or sellers in the market to buy or sell real estate. Their interests may focus on new development, land, condos, rentals, and any other property listed by a particular MLS.
Real estate agents use IDX to market homes, attract leads, and close more sales. By displaying listings online, agents can reach a larger audience and better match available homes to prospective buyers.
Certain rules apply to the real estate companies' ability to display each detail about a property. These "display rules" are set by the Multiple Listing Service organization, which generally forms its policy around the recommendations of the
National Association of Realtors
The National Association of Realtors (NAR) is an American trade association for those who work in the real estate industry. It has over 1.4 million members, making it one of the biggest trade associations in the USA including NAR's institutes, so ...
. Pricing for IDX services is set by MLS boards and third-party vendors. In some cases basic IDX services are free, and premium features are available for a fee.
IDX implementations and standards have changed drastically over recent years, as brokers and agents using IDX services along with companies proving IDX services have focused on the inherent ability to optimize websites with IDX-driven listing content. A variety of options for displaying IDX content on individual websites exist, including the practice of "truly embedding" IDX content into pages to iframe-driven implementations, which some consider a hidden implementation, since the true site delivering the IDX service is only framed into another website. Policies around these implementations as well as IDX content on
social media
Social media are interactive media technologies that facilitate the creation and sharing of information, ideas, interests, and other forms of expression through virtual communities and networks. While challenges to the definition of ''social medi ...
is a hot topic in many circles.
An alternative policy called the
Internet Listing Display
Internet Listing Display (ILD) was a set of rules put forth by the National Association of National Association of Realtors in 2005 to regulate how homes and properties can be displayed on internet sites. The ILD policy was intended to consolidate ...
was considered in 2005, but later abandoned in the same year as a result of investigation from the
U.S. Department of Justice
The United States Department of Justice (DOJ), also known as the Justice Department, is a federal executive department of the United States government tasked with the enforcement of federal law and administration of justice in the United State ...
into anti-competitive practices by traditional real estate brokers.
A common and standard data exchange protocol for IDX information is the
Real Estate Transaction Standard
Real Estate Transaction Standard (RETS) is a deprecated data standard that was used by the real estate industry in Canada and the United States to facilitate the exchange of data. RETS was launched in 1999 by the National Association of Realtors a ...
(RETS).
See also
*
Internet Listing Display
Internet Listing Display (ILD) was a set of rules put forth by the National Association of National Association of Realtors in 2005 to regulate how homes and properties can be displayed on internet sites. The ILD policy was intended to consolidate ...
(ILD)
*
Multiple listing service (MLS)
*
Real Estate Transaction Standard
Real Estate Transaction Standard (RETS) is a deprecated data standard that was used by the real estate industry in Canada and the United States to facilitate the exchange of data. RETS was launched in 1999 by the National Association of Realtors a ...
(RETS)
*
Virtual Office Website (VOW)
References
https://www.kumkvj.com/2021/06/Web-Information-Trade-Internet-Data-Exchange.htmlExternal links
IDX (Internet Data Exchange) Information and Resources National Association of Realtors
The National Association of Realtors (NAR) is an American trade association for those who work in the real estate industry. It has over 1.4 million members, making it one of the biggest trade associations in the USA including NAR's institutes, so ...
(This site requires a NAR membership.)
RESO
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Real estate in the United States
Data interchange standards
Online real estate databases