"I See You Baby" is a song by British duo

Groove Armada Groove Armada are an English electronic music duo, composed of Andy Cato and Tom Findlay. They achieved chart success with their singles "At the River", " I See You Baby" and " Superstylin'". The duo have released nine studio albums, four of w ...

, featuring Gram'ma Funk on vocals. The song was also recorded with the chorus line "shakin' that thang" (to replace "shakin' that ass") for various markets around the world, and also for use in American TV commercials. The song was later remixed by Fatboy Slim, with this latter version appearing in airplay. It was also remixed by Futureshock. The Fatboy Slim remix featured extensively in a Renault Megane television advertising campaign in the

United Kingdom The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Europe, off the north-western coast of the European mainland, continental mainland. It comprises England, Scotlan ...

in 2003. The Futureshock dance version is used as the theme for the show '' MTV Cribs'' since 2000. Although the single only peaked at number seventeen in the

UK Singles Chart The UK Singles Chart (currently titled Official Singles Chart, with the upper section more commonly known as the Official UK Top 40) is compiled by the Official Charts Company (OCC), on behalf of the British record industry, listing the top-s ...

upon its original release in November 1999, it became very popular due to its inclusion on its parent album ''Vertigo'', and various dance compilations. A reissue of the song on the compilation album '' The Best of Groove Armada'' saw it reach a new peak of number eleven on the chart almost five years later on 20 September 2004.

Critical reception

David Stubbs from ''

NME ''New Musical Express'' (''NME'') is a British music, film, gaming, and culture website and brand. Founded as a newspaper in 1952, with the publication being referred to as a 'rock inkie', the NME would become a magazine that ended up as a f ...

'' commented, "A fairly Spanish Armada this one, as, though the tide may have gone out on this year's festival of concrete and kit-off, there is a part of the English psyche that is forever Ibiza. A moderately salacious theme is set up by the worrying "I see you baby/Shaking that ass" refrain but the obligatory refusal of the tune to develop would seemingly confine the designated shaking to the gym and the stationary sweat of the travelator rather than anything more 'saucy'. Yes of course there's a Fatboy Slim remix. Are you mad?"

Music videos

First version

The first version of the

music video A music video is a video of variable duration, that integrates a music song or a music album with imagery that is produced for promotional or musical artistic purposes. Modern music videos are primarily made and used as a music marketing device ...

, in the vein of

20 Minute Workout ''20 Minute Workout'' is a Canadian-produced aerobics-based television program that ran from 1983 to 1984, in which "a bevy of beautiful girls" demonstrated exercise on a rotating platform. Series background ''20 Minute Workout'' was created by ...

, features women in an aerobics class in a white room, exercising to the song.

Fatboy Slim Remix

The second version of the music video utilizes the Fatboy Slim remix and features a security guard, played by David Pires, watching women and some men stripping in a restroom.

Charts

Weekly charts

Year-end charts

Certifications

References

1999 songs 1999 singles 2004 singles Bertelsmann Music Group singles Groove Armada songs Jive Records singles Songs written by Andy Cato {{1990s-single-stub