iVillage UK was a British women's lifestyle website run by media company
iVillage
iVillage, Inc. was a mass media company that operated the ”most popular female-oriented sites” on the internet in the 1990s. In addition to ivillage.com, the company operated iVillage UK, Astrology.com, GardenWeb, and the NBC Digital Health N ...
, owned by
NBC Universal
The National Broadcasting Company (NBC) is an American English-language commercial broadcast television and radio network. The flagship property of the NBC Entertainment division of NBCUniversal, a division of Comcast, its headquarters are l ...
.
History
iVillage UK was established in December 2000 as a British branch of US website iVillage.com. It was shut down in 2014 when its traffic was redirected to the U.S. website.
Content
iVillage UK offers interactive services, expert advice, information and a support network through its online community. Content channels include Diet & Fitness, Relationships, Parenting, Pregnancy & Baby, Health, Beauty, Food & Drink, Home & Garden, Travel, Money, News & Entertainment, Work & Career and Astrology.
At the end of 2009, the website launched its blogging platform. Well-known bloggers include sex and relationship expert Dr Pam Spurr, businessperson
Michelle Dewberry
Michelle Louise Faye Dewberry (born 9 October 1979) is a British businesswoman, politician, presenter, and media personality.
Dewberry won the second series of British television programme ''The Apprentice''.
Early life
Dewberry was born a ...
and television personality
Katy Hill
Katy Hill (born 15 April 1971) is an English television presenter who has worked in television and radio in the UK since 1995. She presented the long-running children's programme '' Blue Peter'' from 1995 to 2000 and the flagship Saturday morni ...
.
In recent years, the website has hosted exclusive video content, including a 2010
mockumentary
A mockumentary (a blend of ''mock'' and ''documentary''), fake documentary or docu-comedy is a type of film or television show depicting fictional events but presented as a documentary.
These productions are often used to analyze or comment on c ...
starring fashion personalities
Trinny Woodall
Sarah-Jane Duncanson "Trinny" Woodall (born 8 February 1964) is a British beauty entrepreneur, businesswoman, fashion and makeover expert, television presenter and author.
Woodall initially rose to fame as part of a makeover duo with Susannah ...
and
Susannah Constantine
Susannah Caroline Constantine (born 3 June 1962) is an English former TV fashion 'guru', fashion writer, style advisor, television fashion presenter, author and clothes designer. Her second book, ''What Not to Wear'', co-written with her fas ...
.
Campaigns
iVillage UK has been involved in a number of national campaigns promoting women's wellbeing, including an integrated project with ''
Wii Fit
is an exergaming video game designed by Nintendo's Hiroshi Matsunaga for the Wii home video game console, featuring a variety of yoga, strength training, aerobics, and balance (ability), balance mini-games for use with the Wii Balance Board pe ...
'',
[Smith, Alex (2 April 2009)]
"iVillage/ Wii Fit Louise Redknapp Helps Promote Women's ".
''Funkadelic Advertising'' (blog). Retrieved 2 June 2015. which was nominated for the 2010
New Media Age
''New Media Age'' (''NMA'') was a weekly news magazine, covering business is use of interactive media in the UK is now ''Econsultancy''.
New Media Age is owned by Centaur Media plc. It was launched as a newsletter in May 1995 under editor Phil D ...
Entertainment Award.
See also
*
Lists of websites
This is a list of lists of websites, sorted by type and subject, including comparisons and other lists of lists.
By type
By subject
Blocked
* Blocked in Belgium
* Blocked in China
* Blocked in India
* Blocked in Russia
* Blocked in the Un ...
References
External links
* , its official website
{{DEFAULTSORT:Ivillageuk
2008 establishments in the United Kingdom
British women's websites
Internet properties established in 2008