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Howard Bloom (born June 25, 1943) is an American author. He was a music
publicist A publicist is a person whose job is to generate and manage publicity for a company, a brand, or public figure – especially a celebrity – or for a work such as a book, film, or album. Publicists are public relations specialists who ...
in the 1970s and 1980s for singers and bands such as
Prince A prince is a male ruler (ranked below a king, grand prince, and grand duke) or a male member of a monarch's or former monarch's family. ''Prince'' is also a title of nobility (often highest), often hereditary, in some European states. T ...
, Billy Joel, and Styx.End of the World is Less than 2 Billion Years Away Predicts Howard Bloom
December 18, 2012
He has published a book on Islam, ''The Muhammad Code,'' an autobiography, ''How I Accidentally Started The Sixties'', and three books on
human evolution Human evolution is the evolutionary process within the history of primates that led to the emergence of '' Homo sapiens'' as a distinct species of the hominid family, which includes the great apes. This process involved the gradual development o ...
and group behavior: ''The Genius of the Beast'', ''Global Brain'', and '' The Lucifer Principle.''


Early life

Bloom was born to a
Jewish Jews ( he, יְהוּדִים, , ) or Jewish people are an ethnoreligious group and nation originating from the Israelites Israelite origins and kingdom: "The first act in the long drama of Jewish history is the age of the Israelites""The ...
family in
Buffalo, New York Buffalo is the second-largest city in the U.S. state of New York (behind only New York City) and the seat of Erie County. It is at the eastern end of Lake Erie, at the head of the Niagara River, and is across the Canadian border from Sou ...
.Psychology Today: "The God Problem: An Interview with Howard Bloom - How does the universe account for its own creation?
August 28, 2012
He became interested in science, especially
cosmology Cosmology () is a branch of physics and metaphysics dealing with the nature of the universe. The term ''cosmology'' was first used in English in 1656 in Thomas Blount's ''Glossographia'', and in 1731 taken up in Latin by German philosopher ...
and microbiology, as early as the age of ten. By age sixteen Bloom was working as an assistant researching the immune system at the Roswell Park Memorial Research Cancer Institute. Bloom graduated from
New York University New York University (NYU) is a private research university in New York City. Chartered in 1831 by the New York State Legislature, NYU was founded by a group of New Yorkers led by then- Secretary of the Treasury Albert Gallatin. In 1832, th ...
and, at the age of twenty-five, veered from his scientific studies to work as an editor for a rock magazine. Bloom would go on to found one of the largest
public relations Public relations (PR) is the practice of managing and disseminating information from an individual or an organization (such as a business, government agency, or a nonprofit organization) to the public in order to influence their perception. ...
firms in the music industry.


Career


Public relations

In 1974 Bloom was made the head of public relations of ABC Records. He also was briefly head of
Gulf+Western Gulf and Western Industries, Inc. (stylized as Gulf+Western) was an American conglomerate. Originally, the company focused on manufacturing and resource extraction. Beginning in 1966, and continuing throughout the 1960s and 1970s, the company ...
's music publicity department. In 1976, he founded The Howard Bloom Organization. In 1980, Bloom suggested to
Prince A prince is a male ruler (ranked below a king, grand prince, and grand duke) or a male member of a monarch's or former monarch's family. ''Prince'' is also a title of nobility (often highest), often hereditary, in some European states. T ...
and his management that he "aggressively pursue the rock and new wave audience ... Consequently, Prince's management put together a series of performances designed with racially mixed audiences in mind".Nilsen, Per (2003) Dance Music Sex Romance: Prince: The First Decade. SAF Publishing He tutored the band Styx in how to appeal to "more staid magazines" such as the ''
Wall Street Journal ''The Wall Street Journal'' is an American business-focused, international daily newspaper based in New York City, with international editions also available in Chinese and Japanese. The ''Journal'', along with its Asian editions, is published ...
'' and ''
People A person ( : people) is a being that has certain capacities or attributes such as reason, morality, consciousness or self-consciousness, and being a part of a culturally established form of social relations such as kinship, ownership of prope ...
'' and so make them mainstream.Whitaker, Serling. (2007) ''Styx: The Grand Delusion: The Unauthorized True Story of Styx''. Booksurge He was hired by Columbia Records to make Billy Joel "more media friendly".Smith, Bill (2007). ''I Go To Extremes: The Billy Joel Story''. Robson Books. Bloom was also a publicist for
Michael Jackson Michael Joseph Jackson (August 29, 1958 – June 25, 2009) was an American singer, songwriter, dancer, and philanthropist. Dubbed the "King of Pop", he is regarded as one of the most significant cultural figures of the 20th century. Over a ...
,Aaron Hicklin (February 18, 2001). "Starbucking the trend;manhattan transfer". ''
The Sunday Herald The ''Sunday Herald'' was a Scottish Sunday newspaper, published between 7 February 1999 and 2 September 2018. Originally a broadsheet, it was published in compact format from 20 November 2005. The paper was known for having combined a centre ...
''.
Anna Sommerville (January 17, 2000). "The truth is out there and it is much stranger than fiction" ''
The Scotsman ''The Scotsman'' is a Scottish compact newspaper and daily news website headquartered in Edinburgh. First established as a radical political paper in 1817, it began daily publication in 1855 and remained a broadsheet until August 2004. Its pare ...
''.
Cyndi Lauper Cynthia Ann Stephanie Lauper Thornton (born June 22, 1953) is an American singer, songwriter, actress, and activist. Her career has spanned over 40 years. Her album ''She's So Unusual'' (1983) was the first debut album by a female artist to achi ...
,
Talking Heads Talking Heads were an American rock band formed in 1975 in New York City and active until 1991.Talki ...
, Lionel Richie,
ZZ Top ZZ Top is an American rock band formed in 1969 in Houston, Texas. For 51 years, they comprised vocalist-guitarist Billy Gibbons, drummer Frank Beard and vocalist-bassist Dusty Hill, until Hill's death in 2021. ZZ Top developed a signature sou ...
,Aaron Hicklin (February 4, 2001). "Wise guy;manhattan transfer" ''
The Sunday Herald The ''Sunday Herald'' was a Scottish Sunday newspaper, published between 7 February 1999 and 2 September 2018. Originally a broadsheet, it was published in compact format from 20 November 2005. The paper was known for having combined a centre ...
''.
Bette Midler, AC/DC, Simon & Garfunkel,Susan R. Lisman, Karla Dougherty (2007) Chronic Fatigue Syndrome for Dummies,
Wiley Wiley may refer to: Locations * Wiley, Colorado, a U.S. town * Wiley, Pleasants County, West Virginia, U.S. * Wiley-Kaserne, a district of the city of Neu-Ulm, Germany People * Wiley (musician), British grime MC, rapper, and producer * Wiley Mil ...
John Mellencamp John J. Mellencamp (born October 7, 1951), previously known as Johnny Cougar, John Cougar, and John Cougar Mellencamp, is an American singer-songwriter. He is known for his catchy brand of heartland rock, which emphasizes traditional instrument ...
,
Earth, Wind & Fire Earth, Wind & Fire (EW&F or EWF) is an American band whose music spans the genres of jazz, R&B, soul, funk, disco, pop, big band, Latin, and Afro pop. They are among the best-selling bands of all time, with sales of over 90 million reco ...
, and
Kiss A kiss is the touch or pressing of one's lips against another person or an object. Cultural connotations of kissing vary widely. Depending on the culture and context, a kiss can express sentiments of love, passion, romance, sexual attraction, ...
. He handled
Bob Marley Robert Nesta Marley (6 February 1945 – 11 May 1981; baptised in 1980 as Berhane Selassie) was a Jamaican singer, musician, and songwriter. Considered one of the pioneers of reggae, his musical career was marked by fusing elements o ...
during his Uprising Tour. Bloom has been described in a biography of Billy Joel as "the public relations spinmeister to have on your payroll in the seventies and eighties if you were a musician and your image needed to be authenticated to the masses". With his company he had successfully transformed and launched the careers of many rock stars including
John Mellencamp John J. Mellencamp (born October 7, 1951), previously known as Johnny Cougar, John Cougar, and John Cougar Mellencamp, is an American singer-songwriter. He is known for his catchy brand of heartland rock, which emphasizes traditional instrument ...
,
KISS A kiss is the touch or pressing of one's lips against another person or an object. Cultural connotations of kissing vary widely. Depending on the culture and context, a kiss can express sentiments of love, passion, romance, sexual attraction, ...
,
Hall and Oates Daryl Hall and John Oates, commonly known as Hall & Oates, are an American pop rock duo formed in Philadelphia in 1970. Daryl Hall is generally the lead vocalist; John Oates primarily plays electric guitar and provides backing vocals. The two w ...
, AC/DC, and
Run DMC Run-DMC (also spelled Run-D.M.C.) was an American hip hop group from Hollis, Queens, New York City, founded in 1983 by Joseph Simmons, Darryl McDaniels, and Jason Mizell. Run-DMC is regarded as one of the most influential acts in the history ...
". He has also been described as "one of the most successful publicists of his generation, a star maker whose client list was a Who's Who of rock and roll ... hosenbsp;... interest in rock and roll had more to do with the study of mass psychology in action than furthering the aggrandizement of spoiled rock stars. He approached PR as an applied science". In 1979, ''
New York Magazine ''New York'' is an American biweekly magazine concerned with life, culture, politics, and style generally, and with a particular emphasis on New York City. Founded by Milton Glaser and Clay Felker in 1968 as a competitor to ''The New Yorker' ...
'' put him in the "Hot 100 plus" as one of its "Big Dealmakers" and observed, "His brain is a vinyl storage system: the most thorough and efficient". According to Derek Sutton, manager of the Styx, he was "probably the greatest press agent that rock and roll has ever known." In 1986, the Howard Bloom Organization was reported to be "one of the most successful independent public relations firms in the music business. n 1985 his acts grossed $333 million."


Books

Bloom has written a number of books, including: ''The Genius of the Beast'', ''Global Brain: The Evolution of Mass Mind from the Big Bang to the 21st Century'', and '' The Lucifer Principle''. His books discuss ideas ranging from
human nature Human nature is a concept that denotes the fundamental dispositions and characteristics—including ways of thinking, feeling, and acting—that humans are said to have naturally. The term is often used to denote the essence of humankind, or ...
to what makes
rock and roll Rock and roll (often written as rock & roll, rock 'n' roll, or rock 'n roll) is a genre of popular music that evolved in the United States during the late 1940s and early 1950s. It originated from African-American music such as jazz, rhythm a ...
artists successful. According to Bloom: "Everything from the wolf-pack behavior of music business executives to the lemming-like conduct of hypocritical journalists helped shape my insights" and that " e real magic of rock happens at a concert, where if the performers are successful, individuals ... merge in a pulse of common emotion ... This consolidation mirrors the force that create much of both human good and evil".Adcroft, Patrice (February 1995
Giving Beelzebub equal time: Howard Bloom's journey to the heart of darkness in the Lucifer Principle.
'' Spin'' vol 10 (11) p. 86.
He founded the International Paleopsychology Project, an Internet group "to study the development of the universe from its conception to the present". Individuals crediting him with inspiration include the scientist
Peter Corning Peter Andrew Corning (born 1935) is an American biologist, consultant, and complex systems scientist, Director of the Institute for the Study of Complex Systems, in Seattle, Washington. He is known especially for his work on the causal role of s ...
and
science fiction Science fiction (sometimes shortened to Sci-Fi or SF) is a genre of speculative fiction which typically deals with imaginative and futuristic concepts such as advanced science and technology, space exploration, time travel, parallel uni ...
writer
Greg Bear Gregory Dale Bear (August 20, 1951 – November 19, 2022) was an American writer and illustrator best known for science fiction. His work covered themes of galactic conflict ('' Forge of God'' books), parallel universes ('' The Way'' series), c ...
. His fourth book, ''The God Problem: How A Godless Cosmos Creates'', was issued August 24, 2012. His memoir, ''How I Accidentally Started The Sixties'', was published in 2017.


Personal life

Bloom developed chronic fatigue syndrome in 1988, which left him housebound. The 2007 book '' Chronic Fatigue Syndrome For Dummies'' lists Bloom as one of the ten most famous people with CFS. In 2001, the New York City Clerk's Office refused to issue him a
marriage license A marriage license (or marriage licence in Commonwealth spelling) is a document issued, either by a religious organization or state authority, authorizing a couple to marry. The procedure for obtaining a license varies between jurisdictio ...
in his home, though marriage licenses can be arranged for those unable to attend its office, for those confined to hospitals, nursing homes and prisons.Montero, Douglas (June 4, 2001). "Red tape gums up trip down aisle". ''
New York Post The ''New York Post'' (''NY Post'') is a conservative daily tabloid newspaper published in New York City. The ''Post'' also operates NYPost.com, the celebrity gossip site PageSix.com, and the entertainment site Decider.com. It was established ...
''.
After this decision was publicized, a personal visit was made by the city clerk to Bloom's house to issue the license. ''
The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid d ...
'' observed that regulations in regard to obtaining licenses at the city clerk's office were likely in breach of the
Americans with Disabilities Act of 1990 The Americans with Disabilities Act of 1990 or ADA () is a civil rights law that prohibits discrimination based on disability. It affords similar protections against discrimination to Americans with disabilities as the Civil Rights Act of 1964, ...
. Bloom considers himself a non-militant yet "stone-cold atheist" and lives in
Brooklyn, New York Brooklyn () is a borough of New York City, coextensive with Kings County, in the U.S. state of New York. Kings County is the most populous county in the State of New York, and the second-most densely populated county in the United States, be ...
. In 1986, Bloom joined with Bob Guccione, Jr.,
Ted Nugent Theodore Anthony Nugent (; born December 13, 1948) is an American rock musician and activist. He initially gained fame as the lead guitarist and occasional lead vocalist of The Amboy Dukes, a band formed in 1963 that played psychedelic rock ...
,
John Waite John Charles Waite (born 4 July 1952) is an English musician. As a solo artist, he has released ten studio albums and is best known for the 1984 hit single " Missing You", which reached No. 1 on the US ''Billboard'' Hot 100 and the top ten on ...
and
Sheena Easton Sheena Shirley Easton (; born 27 April 1959) is a Scottish singer and actress. Easton came into the public eye in an episode of the first British musical reality television programme '' The Big Time: Pop Singer'', which recorded her attempts to ...
to form ''Music in Action'', an organization protesting the censorship against rock music being advocated for at the time by religious fundamentalists such as Jimmy Swaggart. An article by Bloom published in '' Omni'' magazine, "The importance of hugging", suggested that "Islamic cultures treat their children harshly, they despise open displays of affection ... the result is violent adults", and as a consequence, "An entire people may have turned barbaric for the simple lack of a hug." This claim led the
American-Arab Anti-Discrimination Committee The American-Arab Anti-Discrimination Committee (ADC) states that it is "the largest Arab American grassroots civil rights organization in the United States." According to its webpage it is open to people of all backgrounds, faiths and ethnicities ...
to organize a sit-in at ''Omnis New York head office. His article has been described as "not unlike some forms of religious anti-Semitism", and together with similar comments in his book ''The Lucifer Principle'', "an example of Orientalist (and racist) literature".Louise Cainkar (2009). ''Homeland Insecurity: The Arab American and Muslim American Experience After 9/11''. Russell Sage Foundation. Bloom has written that "Arab pressure groups asked ever so politely ... that nothing that I write be published again. They offered to boycott my publisher's products — all of them — worldwide. And they backed their warning with a call for my punishment in seventeen Islamic countries."


Books

* * * * * Bloom, Howard K. (2010). ''The Genius of the Beast : A Radical Re-vision of Capitalism''. Amherst, NY: Prometheus Books. . . * Bloom, Howard K. (2000). ''The Global Brain: The Evolution of Mass Mind from the Big Bang to the 21st Century''. New York, N.Y.: Wiley. . . * Bloom, Howard K. (1995). ''The Lucifer Principle : A Scientific Expedition into the Forces of History''. New York, N.Y.: The Atlantic Monthly Press. . .


References


External links

*Houle, David (September 6, 2007)
"Howard Bloom On The Future Of Energy: Turn Poisons Into Pleasure And Excrement Into Energy"
Science 2.0 *Udell, Jon (September 28, 2009)
"The Global Brain"
Conversations Network. * {{DEFAULTSORT:Bloom, Howard 1943 births Living people Writers from Buffalo, New York Jewish American atheists American music people American public relations people American science writers Evolutionary psychologists Jewish American writers People with chronic fatigue syndrome American critics of Islam