Huggies is an American company that sells
disposable
A disposable (also called disposable product) is a product designed for a single use after which it is recycled or is disposed as solid waste. The term is also sometimes used for products that may last several months (e.g. disposable air filte ...
diapers
A diaper /ˈdaɪpə(r)/ (American and Canadian English) or a nappy (Australian English, British English, and Hiberno-English) is a type of underwear that allows the wearer to urinate or defecate without using a toilet, by absorbing or conta ...
and
baby wipes
An infant or baby is the very young offspring of human beings. ''Infant'' (from the Latin word ''infans'', meaning 'unable to speak' or 'speechless') is a formal or specialised synonym for the common term ''baby''. The terms may also be used to ...
that is marketed by
Kimberly-Clark
Kimberly-Clark Corporation is an American multinational personal care corporation that produces mostly paper-based consumer products. The company manufactures sanitary paper products and surgical & medical instruments. Kimberly-Clark brand n ...
. Huggies were first
test market
A test market, in the field of business and marketing, is a geographic region or demographic group used to gauge the viability of a product or service in the mass market prior to a wide scale roll-out. The criteria used to judge the acceptabilit ...
ed in 1968, then introduced to the public in 1978 to replace the Kimbies brand.
Products
Huggies carries diapers for premature babies, newborns, and infants. They have varieties for daytime and nighttime. They also offer
Pull-Ups {{unreferenced, date=March 2017
Pull-Ups is a brand of disposable training pants made under the Huggies brand of baby products. The product was first introduced in 1989 and became popular with the phrase "I'm a big kid now!" which is the product's ...
, training pants for toddlers transitioning from diapers to underwear. Huggies also sells Natural Care wipes.
Pure & Natural Diapers were introduced in 2009 and marketed as an environmentally friendly alternative to traditional Huggies diapers. In 2019, Huggies introduced Special Delivery, incorporating plant-based materials.
GoodNites
Goodnites (formerly Pull-Ups Goodnites; known as DryNites in the United Kingdom and most markets outside of North America) are diapers designed for managing bedwetting. Goodnites are produced by Kimberly-Clark. The product has also been seen titl ...
are a line of disposable diapers made for children and adolescents who
wet the bed at night. They formerly carried the Huggies logo, but are now labeled simply as "GoodNites" and are no longer sold under the Huggies brand.
Gender specific diapers
In
Australia
Australia, officially the Commonwealth of Australia, is a Sovereign state, sovereign country comprising the mainland of the Australia (continent), Australian continent, the island of Tasmania, and numerous List of islands of Australia, sma ...
and certain other countries, Huggies diapers are typically marketed in gender-specific versions for boys and girls.
Discontinued products
* Huggies Clean Team was a line of children's bath products and wipes, now mostly discontinued. The flushable wipes that were formerly under the "Clean Team" brand are now sold under "Pull-Ups".
* Introduced in 2004, Huggies Convertibles were discontinued due to leak problems.
References
External links
*{{Official website, http://www.huggies.com
Kimberly-Clark brands
Unilever brands
Products introduced in 1978
Diaper brands
Baby products