Hotel Sogo
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is a
hotel chain A hotel is an establishment that provides paid lodging on a short-term basis. Facilities provided inside a hotel room may range from a modest-quality mattress in a small room to large suites with bigger, higher-quality beds, a dresser, a ref ...
in the
Philippines The Philippines (; fil, Pilipinas, links=no), officially the Republic of the Philippines ( fil, Republika ng Pilipinas, links=no), * bik, Republika kan Filipinas * ceb, Republika sa Pilipinas * cbk, República de Filipinas * hil, Republ ...
managed and owned by the Global Comfort Group Corporation, which also owns the Icon Hotel and Eurotel hotel chains. Currently, the hotel group has 34 hotels over
Metro Manila Metropolitan Manila (often shortened as Metro Manila; fil, Kalakhang Maynila), officially the National Capital Region (NCR; fil, link=no, Pambansang Punong Rehiyon), is the capital region, seat of government and one of three List of metrop ...
and 8 in other provinces. The hotel generally display a lodging with a
Japanese Japanese may refer to: * Something from or related to Japan, an island country in East Asia * Japanese language, spoken mainly in Japan * Japanese people, the ethnic group that identifies with Japan through ancestry or culture ** Japanese diaspor ...
theme.


History

Hotel Sogo was established by two individuals in 1992. One was a hotel professional who was involved in the hotel industry for 20 years and the other was a commercial developer and a contractor with an "AAA" license. The word "Sogo" was included as part of the hotel's chain name which mean "harmony" and adopted a Japanese theme. In the Philippines, the hotel brand brought many innovation to the hospitality industry by introducing free wifi, giving skateboards to the floor personnel, and launching a 24/7 call center. In 2016, Hotel Sogo launched the hoverboard-based service. The waiters of the hotel chain are using the self-balancing two-wheel electrical motorized boards, locally known as hoverboard for F&B drive-in services. In February 2019, Hotel Sogo launched a new, simpler designed throughout its branded locations.


Branches

As of February 2019, the Global Comfort Group Corp manages 39 Hotel Sogo branches in the country.


References

1992 introductions Hotel chains in the Philippines Hotels in Metro Manila 1992 establishments in the Philippines {{Philippines-hotel-stub