is a 2010 Japanese horror parody film directed and written by

Jun Tsugita Jun or JUN may refer to: People and anthroponymy * Jun (given name), a common Japanese given name * Jun (singer), a member of South Korean boy band U-KISS * Tomáš Jun, Czech footballer * A spelling of common Korean family name Jeon (Korean surn ...

. The film is about three men, Nakazu (Yuya Ishikawa), Toshida (Wani Kansai) and Uno (Toushi Yanagi) who enter a brothel in Japan to allow Nakazu to have the experience paying for sex before his upcoming marriage. What the three men do not know is that the prostitutes plan to sexually torture the three men instead. Tsugita created the film being a fan of western exploitation films and had a desire to make a parody of the film ''

Motel Hell ''Motel Hell'' is a 1980 American comedy horror film directed by Kevin Connor and starring Rory Calhoun, Nancy Parsons, and Nina Axelrod. The plot follows farmer, butcher, motel manager, and meat entrepreneur Vincent Smith, who traps travele ...

''. In 2011, the film was shown at various film festivals around the world including the

Brussels International Fantastic Film Festival The Brussels International Fantastic Film Festival (BIFFF), previously named Brussels International Festival of Fantastic Film (french: Festival international du film fantastique de Bruxelles, nl, Internationaal Festival van de Fantastische Fil ...

and the

New York Asian Film Festival The New York Asian Film Festival (NYAFF) is a critically acclaimed film festival held in New York City, dedicated to the display of Asian Film Culture. The New York Asian Film Festival generally features contemporary premieres and classic titles ...

Plot

In Japan, Nakazu (Yuya Ishikawa) is about to marry a woman who insists on keeping up with his daily events through a cellphone. His baseball fan friends Toshida (Wani Kansai) and Uno (Toushi Yanagi) feel that Nakazu needs one last thrill before tying the knot as they stumble upon a brothel called the Shogun Massage Parlor after a night of playing baseball. Toshida and Uno insist on entering into the brothel with Nakazu who has never paid for sex before. The three are presented before female buttocks that are displayed through holes in a wall to give them a taste of what the brothel has to offer. Each of the three men separate into rooms with their selected ladies of the night, Nagisa (

Saori Hara is a former Japanese AV idol, model and actress who has also used the name and most recently . Early life Saori Hara was born in Hiroshima Prefecture to a Japanese mother and a father of mixed German-Japanese parentage. Mai Nanami Hara star ...

), Nonoko ( Asami) and Kaori (Mint Suzuki). The trio of men are unaware of the brothel's mission to sexually torture customers.

Production

Director and writer

was a writer on ''

Mutant Girls Squad is a Japanese film by Noboru Iguchi, Yoshihiro Nishimura and Tak Sakaguchi. The film is about Rin, a sixteen-year-old mutant girl who meets a gang of rebel mutants who aim to take revenge on humans for persecuting their race. The film had its inte ...

'' with director and friend

Noboru Iguchi (born June 28, 1969) is a Japanese film director, screenwriter and actor. He has worked as a director in adult video (AV) as well as in the horror and gore genres. Life and career Iguchi was born on June 28, 1969. In an interview he said he was ...

. Tsugita was a fan of western

exploitation films An exploitation film is a film that tries to succeed financially by exploiting current trends, niche genres, or lurid content. Exploitation films are generally low-quality "B movies", though some set trends, attract critical attention, become hi ...

, and desired to make a film in that style. He felt that there wasn't this style of film in Japan and he specifically desired to make a parody of the film ''

''. In Japan, the film is called ''Fashion Hell'' with an extra letter S. By adding the extra H the title becomes "

Fashion health Prostitution, as defined under modern Japanese law, is the illegal practice of sexual intercourse with an 'unspecified' (unacquainted) person in exchange for monetary compensation, which was criminalised in 1956 by the introduction of article 3 of ...

" which is a Japanese name for a kind of

whorehouse A brothel, bordello, ranch, or whorehouse is a place where people engage in sexual activity with prostitutes. However, for legal or cultural reasons, establishments often describe themselves as massage parlors, bars, strip clubs, body rub pa ...

. Tsugita cast pornographic actress

who was known for her hardcore pornography films in Japan. Hara had begun appearing in more mainstream films in Japan and was cast by Tsugita because of her "sexy mood" which he felt was "perfect for this movie". While filming ''Horny House of Horror'', Tsugita specifically kept in mind the foreign market outside Japan, later tracking the film's reception by reading internet discussions.

Release

The North American premiere was at the

on July 1, 2011 where it was shown with the short film ''Dark on Dark''. The film premiered in Canada at the

Fantasia Festival Fantasia International Film Festival (also known as Fantasia-fest, FanTasia, and Fant-Asia) is a film festival that has been based mainly in Montreal since its founding in 1996. Regularly held in July of each year, it is valued by both hardcore ...

on July 29, 2011.

Reception

Variety Variety may refer to: Arts and entertainment Entertainment formats * Variety (radio) * Variety show, in theater and television Films * ''Variety'' (1925 film), a German silent film directed by Ewald Andre Dupont * ''Variety'' (1935 film), ...

'' gave the film a mixed review, stating that Tsugita's film direction "feels rushed" and that the "production values are cheap" while saying that "Schlock-crazed fanboys everywhere will be engorged with excitement for the pic's ancillary release." ''

Fangoria ''Fangoria'' is an internationally distributed American horror film fan magazine, in publication since 1979. It is published four times a year by Fangoria Publishing, LLC and is edited by Phil Nobile Jr. The magazine was originally released i ...

'' gave the film a rating of two and a half out of four, opining that the film "doesn't really break any new ground in the exploitation field".

References

External links

* {{DEFAULTSORT:Horny House Of Horror 2010 films Erotic horror films 2010s Japanese-language films Japanese splatter films Films about prostitution in Japan 2010s Japanese films