Holden Rodeo
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The Holden Rodeo is a utility vehicle (
pickup truck A pickup truck or pickup is a light-duty truck that has an enclosed cabin, and a back end made up of a cargo bed that is enclosed by three low walls with no roof (this cargo bed back end sometimes consists of a tailgate and removable covering) ...
) that was sold in
Australasia Australasia is a region that comprises Australia, New Zealand and some neighbouring islands in the Pacific Ocean. The term is used in a number of different contexts, including geopolitically, physiogeographically, philologically, and ecologica ...
(Australia and New Zealand) by
Holden Holden, formerly known as General Motors-Holden, was an Australian subsidiary company of General Motors. It was an Australian automobile manufacturer, importer, and exporter which sold cars under its own marque in Australia. In its last thre ...
. Introduced in 1980, the Rodeo was built by Isuzu over three generations. Prior to the launch of the Holden Rodeo, Holden had imported the first generation Japanese market
Isuzu Faster The Isuzu Faster is a pickup truck that was manufactured and marketed by Isuzu between 1972 and 2002 over three generations. The Faster was succeeded worldwide by Isuzu D-Max, except in North America. First generation (1972–1980) I ...
into Australasia under the names
Chevrolet LUV The Chevrolet LUV and the later Chevrolet LUV D-Max are light pickup trucks designed and manufactured by Isuzu and marketed in the Americas since 1972 by Chevrolet over four generations as rebadged variants of the Isuzu Faster and D-Max. ''LU ...
(1972–1977) and Isuzu LUV (1977–1980).
Bebbington (2009) Bebbington is an English surname. Notable people with the surname include: * Anthony Bebbington (born 1962), English university professor * David W. Bebbington (born 1949), British historian * Keith Bebbington (born 1943), English former footballer ...
, p. 279. "GM-H had been importing light and heavy Isuzu trucks from Japan since the early 1970s. First of these was the Isuzu KB utility, sold as the Chevrolet LUV (Light utility Vehicle). The reputation and recognition of this little utility grew over time until in 1977, the Chevrolet name was deleted and the Isuzu nameplate was used instead. Late in 1980, KB received a major facelift edesign With new sheetmetal, the opportunity was taken to re-badge the car – this time as Holden Rodeo."
At the Australasian release of the second generation Faster in December 1980, Holden once again introduced a new name—Holden Rodeo—assigning it the model code ''KB'' and thus becoming the first generation Holden Rodeo. Isuzu in Japan released the redesigned Faster in May 1988, adopted and issued by Holden in August 1988 as the second generation ''TF'' series Rodeo. The TF had several designations over its lifespan. The ''R7'' was the first major facelift, introduced in 1997, featuring a completely new bonnet, front quarter panels, and grille. This was the last Rodeo to have chrome bumpers. The R9 arrived later in 1998, which replaced the chrome bumper with plastic bumpers on all models. A V6 engine became available for the first time, which proved very popular. An optional driver's airbag became available for the first time in 2000. In 2001, Rodeos received updated tail lights with clear indicators, replacing the previous orange-coloured ones. Larger composite headlights replaced the previous rectangular sealed beams. A final update in 2002 saw the circular Holden logo appear on the grille, replacing the "Holden" lettering. The ''4JB1T'' turbo diesel engine proved popular in 4x4 models despite its rough idling characteristics. ''4JB1T'' in the 4x4 models was fuel efficient even with 4.55:1 differential ratios giving higher engine RPM at highway speeds. By the end of its use in the ''R9'' the ''4JB1T'' reached Euro 2 emission standards. Later in the ''R9'' lifespan the ''4JH1'' was available as an option with more power (96KW) and higher gearing before it became the only diesel available in the all new RA due to the ''4J1BT's'' inability to meet emission standards. Although Japanese sales of the Isuzu Faster ceased in October 1994, it remained in production until general exports began in June 2003 of its Thai-produced replacement, the
Isuzu D-Max The Isuzu D-Max is a pickup truck manufactured since 2002 by Isuzu Motors. A successor of the Isuzu Faster/KB, the first and second-generation model shares its platform with the Chevrolet Colorado. The third-generation model shares its platfo ...
which launched in its home market of Thailand in May 2002. Australasian sales began in March 2003, earlier than other export markets, as the third generation ''RA'' series Holden Rodeo. At this point Holden retired the long-running ''TF'' model. Holden maintained sales of the ''RA'' generation until rebranding the Rodeo as
Holden Colorado The Holden Colorado utility vehicle and similar Holden Colorado 7 sport utility vehicle (SUV) were sold in Australasia by Holden. Introduced in 2008 to replace the Holden Rodeo the Australasian Colorado was built by GM Thailand and is essential ...
in July 2008. This was a result of Holden losing the rights to the Rodeo name following
General Motors The General Motors Company (GM) is an American Multinational corporation, multinational Automotive industry, automotive manufacturing company headquartered in Detroit, Michigan, United States. It is the largest automaker in the United States and ...
split with Isuzu. File:1983 Holden Rodeo (KB27) 2-door utility (2015-06-27) 01.jpg, First generation (KB; 1980–1988) File:1994 Holden Rodeo (TF) DLX 2WD 4-door utility (2015-07-03) 01.jpg, Second generation (TF; 1988–2003) ''R7 2wd version shown'' File:2007-2008 Holden RA Rodeo LX Crew Cab 4-door utility 01.jpg, Third generation (RA; 2003–2008)


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Bibliography

* {{Holden timeline
Rodeo Rodeo () is a competitive equestrian sport that arose out of the working practices of cattle herding in Spain and Mexico, expanding throughout the Americas and to other nations. It was originally based on the skills required of the working va ...
Cars introduced in 1980