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The 21st-century hipster is a
subculture A subculture is a group of people within a culture that differentiates itself from the parent culture to which it belongs, often maintaining some of its founding principles. Subcultures develop their own norms and values regarding cultural, poli ...
(sometimes called hipsterism). Fashion is one of the major markers of hipster identity. Members of the subculture typically do not self-identify as hipsters, and the word ''hipster'' is often used as a pejorative for someone who is pretentious or overly concerned with appearing trendy. Stereotypical fashion elements include vintage clothes,
alternative fashion Alternative fashion or Alt fashion is fashion that stands apart from mainstream commercial fashion. Alternative fashion includes the fashions of specific subcultures such as emo, scene, goth subculture, hip hop, cyberpunk, kawaii, cottagecore, ...
, or a mixture of different fashions, often including skinny jeans, checked shirts, knit beanies, a full beard or deliberately attention-grabbing moustache, and thick-rimmed or lensless glasses. The subculture is often associated with indie and alternative music. In the United States, it is mostly associated with perceived upper-middle-class white young adults who gentrify urban areas. The subculture has been critiqued as lacking authenticity, promoting conformity and embodying a particular ethic of consumption that seeks to commodify the idea of
rebellion Rebellion, uprising, or insurrection is a refusal of obedience or order. It refers to the open resistance against the orders of an established authority. A rebellion originates from a sentiment of indignation and disapproval of a situation and ...
or counterculture. The term ''hipster'' in its present usage first appeared in the 1990s and became widely used in the late 2000s and early 2010s, being derived from the earlier hipster movements of the 1940s.


History

In early 2000, both '' The New York Times'' and '' Time Out New York'' (''TONY'') ran profiles of Williamsburg, Brooklyn, referring to "
bohemians Bohemian or Bohemians may refer to: *Anything of or relating to Bohemia Beer * National Bohemian, a brand brewed by Pabst * Bohemian, a brand of beer brewed by Molson Coors Culture and arts * Bohemianism, an unconventional lifestyle, origin ...
" and "arty East Village types," respectively. By 2003, when '' The Hipster Handbook'' was published by Williamsburg resident
Robert Lanham Robert Lanham (born 1971 in Richmond, Virginia) is the author of the satiric books ''The Hipster Handbook'', ''Food Court Druids, Cherohonkees, and Other Creatures Unique to the Republic'', and ''The Sinner's Guide to the Evangelical Right.'' He coi ...
, the term ''hipster'' (originally referring to the 1940s subculture) had come into widespread use in relation to Williamsburg and similar neighborhoods. ''The Hipster Handbook'' described hipsters as young people with " mop-top haircuts, swinging retro pocketbooks, talking on
cell phone A mobile phone, cellular phone, cell phone, cellphone, handphone, hand phone or pocket phone, sometimes shortened to simply mobile, cell, or just phone, is a portable telephone that can make and receive calls over a radio frequency link whil ...
s, smoking European
cigarette A cigarette is a narrow cylinder containing a combustible material, typically tobacco, that is rolled into thin paper for smoking. The cigarette is ignited at one end, causing it to smolder; the resulting smoke is orally inhaled via the opp ...
s... strutting in platform shoes with a biography of Che Guevara sticking out of their bags." Lanham further describes hipsters: "You graduated from a liberal arts school whose football team hasn't won a game since the Reagan administration and "you have one Republican friend who you always describe as being your 'one Republican friend. Mark Greif dates the initial phase of the revival of the term ''hipster'' to refer to this subculture from 1999 to 2003. While hipsters usually come from affluent white families, they can come from a multitude of backgrounds. A running theme of hipsters is having parents who are supporters of former President
Ronald Reagan Ronald Wilson Reagan ( ; February 6, 1911June 5, 2004) was an American politician, actor, and union leader who served as the 40th president of the United States from 1981 to 1989. He also served as the 33rd governor of California from 1967 ...
.A similar phenomenon occurred in the United Kingdom, with young, comparatively affluent workers in the media and digital industries moving into traditionally working class areas of London such as Hoxton,
Spitalfields Spitalfields is a district in the East End of London and within the London Borough of Tower Hamlets. The area is formed around Commercial Street (on the A1202 London Inner Ring Road) and includes the locale around Brick Lane, Christ Church, ...
, and, particularly,
Shoreditch Shoreditch is a district in the East End of London in England, and forms the southern part of the London Borough of Hackney. Neighbouring parts of Tower Hamlets are also perceived as part of the area. In the 16th century, Shoreditch was an impor ...
with the subsequent gentrification of these areas. The subculture was parodied in the magazine '' Shoreditch Twat'' (1999) and the television sitcom ''
Nathan Barley ''Nathan Barley'' is a British Channel 4 television sitcom written by Charlie Brooker and Chris Morris, starring Nicholas Burns, Julian Barratt, Claire Keelan, Richard Ayoade, Ben Whishaw, Rhys Thomas and Charlie Condou. The series of six we ...
'' (2005). The series, about a self-described "self-facilitating media node," led to the term ''Nathan Barleys'' being used pejoratively in London for the subculture it parodied. In 2008, '' Utne Reader'' magazine writer Jake Mohan described " hipster rap" as "consisting of the most recent crop of MCs and DJs who flout conventional hip-hop fashions, eschewing baggy clothes and gold chains for tight jeans, big sunglasses, the occasional
keffiyeh The keffiyeh or kufiya ( ar, كُوفِيَّة, kūfīyah, relating to Kufa, link=no), also known in Arabic as a ghutrah (), shemagh ( '), (), in Kurdish as a Shemagh ''(''شه‌ماغ'')'' or Serwîn (سه‌روین) and in Persian, as a ...
, and other trappings of the hipster lifestyle." He notes that the "old-school hip-hop website Unkut, and
Jersey City Jersey City is the second-most populous city in the U.S. state of New Jersey, after Newark.posers "for copping the
metrosexual ''Metrosexual'' is a portmanteau of '' metropolitan'' and ''sexual'' coined in 1994, describing a man of ambiguous sexuality, (especially one living in an urban, post-industrial, capitalist culture) who is especially meticulous about his groomin ...
appearances of hipster fashion." ''Prefix Mag'' writer Ethan Stanislawski argues that there are racial elements to the rise of hipster rap. He claims that there "have been a slew of angry retorts to the rise of hipster rap," which he says can be summed up as "white kids want the funky otherness of hip-hop...without all the scary black people." A 2009 '' Time'' magazine article described hipsters as follows: "take your grandmother's sweater and Bob Dylan's Wayfarers, add jean shorts, Converse All-Stars and a can of
Pabst Pabst is a German surname. Notable people with the surname include: *Adolf Pabst (1899–1990), American mineralogist and geologist *Daniel Pabst (1826–1910), American furniture maker *Frederick Pabst (1836–1904), American brewer *Georg Wilhelm ...
and bam — hipster." ''
Slate Slate is a fine-grained, foliated, homogeneous metamorphic rock derived from an original shale-type sedimentary rock composed of clay or volcanic ash through low-grade regional metamorphism. It is the finest grained foliated metamorphic rock. ...
'' writer Brandon Stosuy noted that " Heavy metal has recently conquered a new frontier, making an unexpected crossover into the realm of hipsterdom." He argues that the "current revival seems to be a natural mutation from the hipster fascination with post-punk, noise, and no wave," which allowed even the "nerdiest indie kids to dip their toes into jagged, autistic sounds." He argues that a "byproduct" of this development was an "investigation of a musical culture that many had previously feared or fetishized from afar." In his 2011 book ''HipsterMattic'', author
Matt Granfield Matthew Granfield is an Australian writer and business person. He is founder and chair of homelessness charity Spare Keys. Education Granfield was educated at Harvard Business School, the University of Queensland and Trinity Lutheran College. C ...
described hipster culture:


Accessories

Fixed-gear bicycle A fixed-gear bicycle (or fixed-wheel bicycle, commonly known in some places as a fixie) is a bicycle that has a drivetrain with no freewheel mechanism. The freewheel was developed early in the history of bicycle design but the fixed-gear bicyc ...
s are associated with the hipster subculture. ''Slate'' calls the bikes an "increasingly common hipster accessory." An association of hipsters with an increasing popularity of full beards dates from before 2010. In 2016, historian Alun Withey remarked that "The hipster beard, or lumberjack beard, is going to be the defining facial hair of this generation." Other hipster trends in the 2010s have included
knitting Knitting is a method by which yarn is manipulated to create a textile, or fabric. It is used to create many types of garments. Knitting may be done by hand or by machine. Knitting creates stitches: loops of yarn in a row, either flat or i ...
, photography, horticulture,
urban beekeeping Urban beekeeping is the practice of keeping bee colonies (hives) in towns and cities. It is also referred to as hobby beekeeping or backyard beekeeping. Bees from city apiaries are said to be "healthier and more productive than their country cou ...
,
specialty coffee Specialty coffee is a term for the highest grade of coffee available, typically relating to the entire supply chain, using single origin or single estate coffee. The term was first used in 1974 by Erna Knutsen in an issue of ''Tea & Coffee Trade Jo ...
,
craft beer Craft beer is a beer that has been made by craft breweries. They produce smaller amounts of beer, typically less than large breweries, and are often independently owned. Such breweries are generally perceived and marketed as having an emphasis o ...
, taxidermy,
fedora A fedora () is a hat with a soft brim and indented crown.Kilgour, Ruth Edwards (1958). ''A Pageant of Hats Ancient and Modern''. R. M. McBride Company. It is typically creased lengthwise down the crown and "pinched" near the front on both sides ...
s, and printing and bookbinding classes.


By region

In 2017, the British logistics and marketing firm ''MoveHub'' published a "Hipster Index" for the United States. This first study drew from five data points: microbreweries, thrift stores, vegan restaurants and tattoo parlors, and they compounded this data with cities' rent inflation in the previous year. In the following year, ''MoveHub'' came out with a similar study, this time measuring the most Hipster cities in the world. The metrics were slightly different for this study: they measured vegan eateries, coffee shops, tattoo studios, vintage boutiques, and record stores. For the global study, they also limited their search to larger cities, with populations above 150,000 residents. For this reason, many American cities which ranked highly on the U.S. study in 2017 were not eligible for the 2018 study.
iHeartRadio iHeartRadio (often shortened to just "iHeart") is an American freemium broadcast, podcast and radio streaming Computing platform, platform owned by iHeartMedia. It was founded in August 2008. , iHeartRadio was functioning as the national umbr ...
, a media and entertainment company, then took ''MoveHub'''s 2018 study, and narrowed it down to the Canadian cities. All three of these tables are referenced in the following sections about regions which have large hipster cultures. Top of the world list is the city of
Brighton Brighton () is a seaside resort and one of the two main areas of the City of Brighton and Hove in the county of East Sussex, England. It is located south of London. Archaeological evidence of settlement in the area dates back to the Bronze A ...
in the UK, whose MP
Caroline Lucas Caroline Patricia Lucas (born 9 December 1960) is a British politician who has twice led the Green Party of England and Wales and has been the Member of Parliament (MP) for Brighton Pavilion since the 2010 general election. She was re-elected ...
was the sole Green Party MP voted into the British Parliament in the
2010 File:2010 Events Collage New.png, From top left, clockwise: The 2010 Chile earthquake was one of the strongest recorded in history; The Eruption of Eyjafjallajökull in Iceland disrupts air travel in Europe; A scene from the opening ceremony of ...
,
2015 File:2015 Events Collage new.png, From top left, clockwise: Civil service in remembrance of November 2015 Paris attacks; Germanwings Flight 9525 was purposely crashed into the French Alps; the rubble of residences in Kathmandu following the Apri ...
and 2017 general elections.


Top cities list


Pacific Northwest

In the above global index put out by ''MoveHub,'' three of the ten most hipster-centric cities around the world were listed as being in either Oregon or Washington state: Portland, Seattle, and Spokane. Of the top 20 hipster cities in the U.S., six of them were in the Pacific Northwest. This includes, in order: Vancouver, Washington; Boise, Idaho; Tacoma, Washington; Spokane, Washington; Portland, Oregon; and Seattle, Washington. While Canada as a whole is often known for their liberal philosophy and openness towards alternative living, some of the listed hipster cities in Canada are in the Canadian province of British Columbia, which is just north of Washington state, and this included three of the five top-ranking cities—Victoria, Kelowna, and Vancouver.


Southwestern U.S.

Young adults (
Millennials Millennials, also known as Generation Y or Gen Y, are the Western demographic cohort following Generation X and preceding Generation Z. Researchers and popular media use the early 1980s as starting birth years and the mid-1990s to early 2000 ...
) are increasingly influencing culture in a number of cities throughout the Southwest and Rocky Mountain region. These cities are gaining a distinctive artsy, alternative atmosphere which is strongly associated with the term "hipster", forming havens for alternative, liberal lifestyles and politics in the midst of regions which normally have a strong association with the GOP and very traditional, conservative values. One of these cities is
Austin Austin is the capital city of the U.S. state of Texas, as well as the seat and largest city of Travis County, with portions extending into Hays and Williamson counties. Incorporated on December 27, 1839, it is the 11th-most-populous city ...
, Texas, well known as the home of the South by Southwest Music Festival. Texas is well known for its loyalty to the
Republican party Republican Party is a name used by many political parties around the world, though the term most commonly refers to the United States' Republican Party. Republican Party may also refer to: Africa *Republican Party (Liberia) * Republican Part ...
, but Austin is one of the few locales in Texas that reliably vote Democratic. There are also several organic foods and cosmetics companies based out of the city. The neighborhood of East Austin is an especially popular neighborhood for hipster-types to live in. Another example of a liberal enclave in a conservative state is Salt Lake City, Utah. In the
2016 Presidential Election This national electoral calendar for 2016 lists the national/federal elections held in 2016 in all sovereign states and their dependent territories. By-elections are excluded, though national referendums are included. January *7 January: Kirib ...
, a majority of voters chose Democrat Hillary Clinton in only two Utah counties, both located right around Salt Lake City. On the aforementioned ''MoveHub'' list of the 20 most hipster cities in America, Salt Lake City placed No. 2 in the whole nation. In a state known for its Mormon faith, Salt Lake City has become a favorite residence of LGBT people, and has sprouted an impressive host of microbreweries. The city also has many vegan stores and hiking trails. Denver is another often-cited example of a famous pilgrimage destination for Millennials. Denver has a burgeoning reputation for its microbreweries. The city is also well known as a hiking and skiing destination. The city reportedly has one of the most active and "fit" populations in the U.S. The city is one of the 10 most dog-friendly cities in America, and has the highest number per-capita of dog walkers and pet sitters. In the music industry, one of the most famous venues for concerts, and one which many bands profess as being their favorite to perform at, is Red Rocks Amphitheatre. Bands sometimes have to book popular dates as far as five years in advance. Other locales in the Southwest region which made MoveHub's list of the 20 Most Hipster Cities include Tucson, Arizona; Santa Rosa, California; Reno, Nevada; and Albuquerque, New Mexico.


New York City

As hipsters—"young creatives" priced out of Bohemian urban neighborhoods in Brooklyn such as
Williamsburg Williamsburg may refer to: Places *Colonial Williamsburg, a living-history museum and private foundation in Virginia *Williamsburg, Brooklyn, neighborhood in New York City *Williamsburg, former name of Kernville (former town), California *Williams ...
, Park Slope, and Greenpoint—moved into
suburb A suburb (more broadly suburban area) is an area within a metropolitan area, which may include commercial and mixed-use, that is primarily a residential area. A suburb can exist either as part of a larger city/urban area or as a separate ...
s near New York City, '' The New York Times'' coined the neologism "Hipsturbia" to describe the hip lifestyle as lived in suburbia. Hastings-on-Hudson, Dobbs Ferry, Irvington, and Tarrytown, all in nearby Westchester County, were cited. A minor trend of cross acculturation of Chabad Hasidism and Hipster subculture appeared within the New York Jewish community, beginning in the late 2000s. A significant number of members of the Chabad
Hasidic Hasidism, sometimes spelled Chassidism, and also known as Hasidic Judaism (Ashkenazi Hebrew: חסידות ''Ḥăsīdus'', ; originally, "piety"), is a Jewish religious group that arose as a spiritual revival movement in the territory of contem ...
community, mostly residing Crown Heights, Brooklyn, appear to now have adopted various cultural affinities as the local hipster subculture. These cross-acculturated Hasidim have been dubbed "
Chabad hipsters Chabad hipsters (or hipster Hasidim) are the cross-acculturated members of the Chabad Hasidic community and contemporary hipster subculture. Beginning from the late 2000s through the 2010s, a minor trend of cross acculturation of Chabad Hasidism and ...
" or "Hasidic hipsters."Greenfield, Nicole
"Birth of Hipster Hasidism?"
''Religious Dispatches''. University of Southern Carolina. February 2, 2012.
The
Soho Synagogue Soho Synagogue was a "Hipster (contemporary subculture), hipster" synagogue located in the SoHo neighborhood of Manhattan, New York (state), New York. On September 15, 2009, The SoHo Synagogue signed a 7-year lease for the ground floor of 43 Crosb ...
, established by Chabad emissaries in
SoHo, Manhattan SoHo, sometimes written Soho (South of Houston Street), is a neighborhood in Lower Manhattan, New York City. Since the 1970s, the neighborhood has been the location of many artists' lofts and art galleries, and has also been known for its variet ...
, have branded themselves as a "hipster synagogue." The trend of Chabad Hasidic hipsters stands in contrast to the tensions experienced between the Satmar Hasidic community in Williamsburg and local hipsters. The 2014 song "
Brooklyn Baby "Brooklyn Baby" is a song by American singer and songwriter Lana Del Rey for her third studio album '' Ultraviolence'' (2014). It was written by Del Rey, and Barrie O'Neill, while production was handled by Dan Auerbach. The song was released on Jun ...
" by Lana Del Rey is notable for containing satirical elements targeting the New York hipster subculture: its chorus highlights "a stable of cliches about hipsters, Brooklyn, millennials and other things Del Rey herself is known to idolize." These elements include: having a boyfriend in a band, drug use (of amphetamines and hydroponic
marijuana Cannabis, also known as marijuana among other names, is a psychoactive drug from the cannabis plant. Native to Central or South Asia, the cannabis plant has been used as a drug for both recreational and entheogenic purposes and in various tra ...
), obsession with
Lou Reed Lewis Allan Reed (March 2, 1942October 27, 2013) was an American musician, songwriter, and poet. He was the guitarist, singer, and principal songwriter for the rock band the Velvet Underground and had a solo career that spanned five decades. ...
and Beat Generation poetry, wearing feathers in hair, collecting jazz records, playing different musical instruments, and self-proclaiming coolness. There has been a parallel movement within the American Muslim community with members termed "mipsters."


Russia

The Soviet equivalent of the hipster or
beatnik Beatniks were members of a social movement in the 1950s that subscribed to an anti-materialistic lifestyle. History In 1948, Jack Kerouac introduced the phrase "Beat Generation", generalizing from his social circle to characterize the undergr ...
, known as
stilyagi Stilyagi ( rus, стиляги, p=sʲtʲɪˈlʲæɡʲɪ, "stylish, style hunters") were members of a youth counterculture from the late 1940s until the early 1960s in the Soviet Union. A stilyaga ( rus, стиляга, p=sʲtʲɪˈlʲaɡə) w ...
, first appeared during the mid 1950s and identified with the modern jazz scene. Their outfits were exaggerated caricatures of the costumes worn by western actors and musicians and typically incorporated bright colors, slim-fit pants, thick-soled shoes, vintage clothing from the 1920s and earlier, brightly colored socks, and plaid
sportcoat A sport coat, also called a sport jacket (or sports coat or sports jacket in American English), is a men's smart casual lounge jacket designed to be worn on its own without matching trousers, traditionally for sporting purposes. Styles, fabric ...
s. Following the release of a
cult film A cult film or cult movie, also commonly referred to as a cult classic, is a film that has acquired a cult following. Cult films are known for their dedicated, passionate fanbase which forms an elaborate subculture, members of which engage ...
in 2008, modern hipsters in Moscow and Saint Petersburg revived some aspects of this subculture.


Racism

Hipster racism Hipster racism is engaging in behaviors typically regarded as racist and defending them as being performed ironically or satirically. Rachel Dubrofsky and Megan W. Wood have described it as being supposedly "too hip and self-aware to actually m ...
is engaging in behaviors typically regarded as
racist Racism is the belief that groups of humans possess different behavioral traits corresponding to inherited attributes and can be divided based on the superiority of one race over another. It may also mean prejudice, discrimination, or antagonism ...
and defending them as being performed
ironically Irony (), in its broadest sense, is the juxtaposition of what on the surface appears to be the case and what is actually the case or to be expected; it is an important rhetorical device and literary technique. Irony can be categorized into d ...
or
satirically Satire is a genre of the visual, literary, and performing arts, usually in the form of fiction and less frequently non-fiction, in which vices, follies, abuses, and shortcomings are held up to ridicule, often with the intent of shaming or e ...
. Rachel Dubrofsky and Megan W. Wood have described it as being supposedly "too hip and self-aware to actually mean the racist stuff one expresses." This might include wearing
blackface Blackface is a form of theatrical makeup used predominantly by non-Black people to portray a caricature of a Black person. In the United States, the practice became common during the 19th century and contributed to the spread of racial stereo ...
and other performances of stereotyped
African Americans African Americans (also referred to as Black Americans and Afro-Americans) are an ethnic group consisting of Americans with partial or total ancestry from sub-Saharan Africa. The term "African American" generally denotes descendants of ens ...
, use of the word '' nigger'', and appropriating cultural dress. Talia Meer argues that hipster racism is rooted in what she calls "hipster exceptionalism," meaning "the idea that something ordinarily offensive or prejudiced is miraculously transformed into something clever, funny and socially relevant, by the assertion that said ordinarily offensive thing is ironic or satirical." As Leslie A. Hahner and Scott J. Varda described it, "those participating in acts of hipster racism understand those acts as racist when practiced by others, but rationalize their own racist performances through a presumed exceptionalism."


Hipsters and neo-Nazism

Nipsters are a right-wing
neo-Nazi Neo-Nazism comprises the post–World War II militant, social, and political movements that seek to revive and reinstate Nazism, Nazi ideology. Neo-Nazis employ their ideology to promote hatred and Supremacism#Racial, racial supremacy (ofte ...
hipster movement that emerged in 2014. Nipsters have found ways to bypass the inhibition against right-wing extremist recruitment of adolescents in Germany through their indistinguishable similarity to and affiliation with the Hipster subculture. The media uses the term Nipster (a portmanteau of Nazi and Hipster) for people who combine Hipster style with right-wing and neo-Nazi extremism. British neo-Nazi terrorist organisation National Action was said to have been a "mixture of hipsters and skinheads." '' The National'', a Scottish newspaper, described the group as consisting of mostly
middle-class The middle class refers to a class of people in the middle of a social hierarchy, often defined by occupation, income, education, or social status. The term has historically been associated with modernity, capitalism and political debate. Comm ...
hipster neo-fascists.


Sexism

Hipster sexism, also known as everyday sexism, or ironic sexism, is defined by
Alissa Quart Alissa Quart (born 1972) is an American nonfiction, nonfiction writer, critic, journalist, editor, and poet. Her nonfiction books are ''Republic of Outsiders: The Power of Amateurs, Dreamers and Rebels'' (2013), ''Hothouse Kids: The Dilemma of the ...
in ''
New York New York most commonly refers to: * New York City, the most populous city in the United States, located in the state of New York * New York (state), a state in the northeastern United States New York may also refer to: Film and television * '' ...
'' magazine's fashion blog '' The Cut'' as "the objectification of women but in a manner that uses mockery, quotation marks, and paradox." It is a form of self-aware sexism that is deemed acceptable given that its perpetrators are conscious of the inherent sexism and objectification of women in whatever action or statement is being carried out by them. It is rooted in the idea that sexism is an outdated and archaic institution which people do not engage in anymore, thereby making the demonstration of sexism seem satirical and ironic. Hipster sexism may be presented with derision and expressed as harmless. Quart posits that hipster sexism "is a distancing gesture, a belief that simply by applying quotations, uncool, questionable, and even offensive material about women can be alchemically transformed." She notes this form of sexism as having a particular public admissibility, saying that it perpetuates sexism in general due to a public tolerance based upon reasoning that instances of hipster sexism are humorous. Distinguishing socially critiquing comedy from hipster sexism, feminist discourse discusses hipster sexism as humor which, rather than offering critique, employs an evasive methodology which maintains stereotypes and prejudice. Psychology professor Octavia Calder-Dawe suggests that due to this, the practice of hipster sexism also unconsciously influences the idea that sexism should not be spoken of. Hipster sexism relates to postfeminism in that it downplays sexism at large by casually normalizing it on the basis that sexism has been eradicated and thus is not appropriate for serious consideration or discussion. A tenet of hipster sexism is the casual use of derogatory words such as "bitch" and " slut," on the basis that such use is intended as ironic. Jessica Wakeman, a contributor to ''
The Frisky ''The Frisky'' was a women's entertainment and lifestyle website, operating from 2008 until 2016. In 2010, ''The Frisky'' had more than 2 million average monthly readers (as measured by comScore) making it one of the leading woman's interest si ...
'', suggests that the label ''hipster sexism'' enables casual sexism as a means of being ironic, and thus being seen as an acceptable form of sexism. Quart coined the term "hipster sexism" in 2012, partly as a comment on "
hipster racism Hipster racism is engaging in behaviors typically regarded as racist and defending them as being performed ironically or satirically. Rachel Dubrofsky and Megan W. Wood have described it as being supposedly "too hip and self-aware to actually m ...
," a term coined by Carmen Van Kerckhove circa 2007 which had been popularized earlier in 2012. She differentiated it from "classic sexism," which she describes as being "un-ironic, explicit, violent ndbanal."


Critical analysis

A 2016 literature review in the '' European Journal of Cultural Studies'' summarised the hipster culture "as a translocal and layered phenomenon with contextually specific claims to authenticity". While noting that the identity markers realised by hipsters are often localised, it states that Christian Lorentzen of ''Time Out New York'' argues that "hipsterism fetishizes the authentic" elements of all of the "fringe movements of the postwar era—Beat,
hippie A hippie, also spelled hippy, especially in British English, is someone associated with the counterculture of the 1960s, originally a youth movement that began in the United States during the mid-1960s and spread to different countries around ...
, punk, even grunge," and draws on the "cultural stores of every unmelted ethnicity" and "gay style," and then "regurgitates it with a winking inauthenticity." He claims that this group of "18-to-34-year-olds," who are mostly white, "have defanged, skinned and consumed" all of these influences. Lorentzen says hipsters, "in their present undead incarnation," are "essentially people who think of themselves as being cooler than America," also referring to them as "the assassins of cool." He argues that
metrosexual ''Metrosexual'' is a portmanteau of '' metropolitan'' and ''sexual'' coined in 1994, describing a man of ambiguous sexuality, (especially one living in an urban, post-industrial, capitalist culture) who is especially meticulous about his groomin ...
ity is the hipster appropriation of gay culture, as a trait carried over from their "Emo" phase. He writes that "these aesthetics are assimilated—cannibalized—into a repertoire of meaninglessness, from which the hipster can construct an identity in the manner of a collage, or a shuffled playlist on an
iPod The iPod is a discontinued series of portable media players and multi-purpose mobile devices designed and marketed by Apple Inc. The first version was released on October 23, 2001, about months after the Macintosh version of iTunes ...
." He also criticizes how the subculture's original menace has long been abandoned and has been replaced with "the form of not-quite-passive aggression called snark." In a ''
Huffington Post ''HuffPost'' (formerly ''The Huffington Post'' until 2017 and sometimes abbreviated ''HuffPo'') is an American progressive news website, with localized and international editions. The site offers news, satire, blogs, and original content, and ...
'' article entitled "Who's a Hipster?," Julia Plevin argues that the "definition of 'hipster' remains opaque to anyone outside this self-proclaiming, highly-selective circle." She claims that the "whole point of hipsters is that they avoid labels and being labeled. However, they all dress the same and act the same and conform in their non-conformity" to an "iconic carefully created sloppy vintage look." Rob Horning developed a critique of hipsterism in his April 2009 article "The Death of the Hipster" in '' PopMatters'', exploring several possible definitions for the hipster. He muses that the hipster might be the "embodiment of
postmodernism Postmodernism is an intellectual stance or Rhetorical modes, mode of discourseNuyen, A.T., 1992. The Role of Rhetorical Devices in Postmodernist Discourse. Philosophy & Rhetoric, pp.183–194. characterized by philosophical skepticism, skepticis ...
as a spent force, revealing what happens when pastiche and irony exhaust themselves as aesthetics," or might be "a kind of permanent cultural middleman in hypermediated late capitalism, selling out alternative sources of social power developed by outsider groups, just as the original 'white negros' evinced by
Norman Mailer Nachem Malech Mailer (January 31, 1923 – November 10, 2007), known by his pen name Norman Kingsley Mailer, was an American novelist, journalist, essayist, playwright, activist, filmmaker and actor. In a career spanning over six decades, Mailer ...
did to the original, pre-pejorative 'hipsters'—blacks." Horning also proposed that the role of hipsters may be to "appropriat the new cultural capital forms, delivering them to mainstream media in a commercial form and stripping their inventors ... of the power and the glory." Horning argues that the "problem with hipsters" is the "way in which they reduce the particularity of anything you might be curious about or invested in into the same dreary common denominator of how 'cool' it is perceived to be," as "just another signifier of personal identity." Furthermore, he argues that the "hipster is defined by a lack of authenticity, by a sense of lateness to the scene" or the way that they transform the situation into a "self-conscious scene, something others can scrutinize and exploit." Dan Fletcher in '' Time'' seems to support this theory, positing that stores like Urban Outfitters have mass-produced hipster chic, merging hipsterdom with parts of mainstream culture, thus overshadowing its originators' still-strong alternative art and music scene. According to Fletcher, "Hipsters manage to attract a loathing unique in its intensity. Critics have described the loosely defined group as smug, full of contradictions and, ultimately, the dead end of Western civilization." Elise Thompson, an editor for the LA blog ''LAist'', argues that "people who came of age in the 70s and 80s punk rock movement seem to universally hate 'hipsters'," which she defines as people wearing "expensive 'alternative' fashion " going to the "latest, coolest, hippest bar... ndlisten ngto the latest, coolest, hippest band." Thompson argues that hipsters "don't seem to subscribe to any particular philosophy ... r... particular genre of music." Instead, she argues that they are " soldiers of fortune of style" who take up whatever is popular and in style, "appropriat ngthe style of past countercultural movements such as punk, while "discard ngeverything that the style stood for." Drawing from Pierre Bourdieu's work and Thomas Frank's theories of co-optation, Zeynep Arsel and Craig Thompson argue that in order to segment and co-opt the indie marketplace, mass media and marketers have engaged in commercial "mythmaking" and contributed to the formation of the contemporary discourse about hipsters. They substantiate this argument using a historical discourse analysis of the term and its use in the popular culture, based on Arsel's dissertation that was published in 2007. Their claim is that the contemporary depiction of hipster is generated through mass media narratives with different commercial and ideological interests. In other words, hipster is less of an objective category, and more of a culturally- and ideologically-shaped and mass-mediated modern mythology that appropriates the indie consumption field and eventually turns into a form of stigma. Arsel and Thompson also interview participants of the indie culture (DJs, designers, writers) to better understand how they feel about being labeled as one. Their findings demonstrate three strategies for dissociation from the hipster
stereotype In social psychology, a stereotype is a generalized belief about a particular category of people. It is an expectation that people might have about every person of a particular group. The type of expectation can vary; it can be, for example ...
: aesthetic discrimination, symbolic demarcation, and proclaiming sovereignty. These strategies, empowered by one's status in the indie field (or their cultural capital) enable these individuals to defend their field dependent cultural investments and tastes from devaluing hipster mythology. Arsel and Thompson's work seeks to explain why people who are ostensibly fitting the hipster stereotype profusely deny being one: they argue that hipster mythology devalues their tastes and interests and thus they have to socially distinguish themselves from this cultural category and defend their tastes from devaluation. To succeed in denying being a hipster, while looking, acting, and consuming like one, Arsel and Thompson suggest that these individuals demythologize their existing consumption practices by engaging in rhetorics and practices that symbolically differentiate their actions from the hipster stigma.
Mark Greif Mark Greif (born 1975) is an author, educator and cultural critic. His most recent book is ''Against Everything''. One of the co-founders of ''n+1'', he is a frequent contributor to the magazine and writes for numerous other publications. Greif curr ...
, a founder of ''
n+1 N1, N.I, N-1, or N01 may refer to: Information technology * Nokia N1, an Android tablet * Nexus One, an Android phone made by HTC * Nylas N1, a desktop email client * Oppo N1, an Android phone * N1, a Sun Microsystems software brand now mostly ...
'' and an assistant professor at The New School, in a '' New York Times'' editorial, states that "hipster" is often used by youth from disparate economic backgrounds to jockey for
social position Social position is the position of an individual in a given society and culture. A given position (for example, the occupation of ''priest'') may belong to many individuals. Definition Stanley Wasserman and Katherine Faust Stanley cautioned th ...
. He questions the contradictory nature of the label, and the way that no one thinks of themselves as a hipster: "Paradoxically, those who used the insult were themselves often said to resemble hipsters—they wore the skinny jeans and big eyeglasses, gathered in tiny enclaves in big cities, and looked down on mainstream fashions and 'tourists'." He believes the much-cited difficulty in analyzing the term stems from the fact that any attempt to do so provokes universal anxiety, since it "calls everyone's bluff." Like Arsel and Thompson, he draws from ''
La Distinction ''Distinction: A Social Critique of the Judgement of Taste'' (''La Distinction: Critique sociale du jugement'', 1979) by Pierre Bourdieu, is a sociological report about the state of French culture, based upon the author's empirical research from ...
'' by Pierre Bourdieu to conclude that young, upper-middle-class graduates who move to urban centers are ridiculed as "
liberal arts college A liberal arts college or liberal arts institution of higher education is a college with an emphasis on undergraduate study in liberal arts and sciences. Such colleges aim to impart a broad general knowledge and develop general intellectual capac ...
grads with too much time on their hands"; although "ignored in the urban hierarchy," they have cultural capital. Members of the upper class – ridiculed in turn as "trust fund hipsters" – "convert real capital into 'cultural capital'." At the bottom are the lower-middle-class young, who "seem most authentic but are also often the most socially precarious." Without the capital of the other groups, they depend on their fashion sense to maintain a sense of superiority. Greif's efforts puts the term "hipster" into a socioeconomic framework rooted in the
petit bourgeois ''Petite bourgeoisie'' (, literally 'small bourgeoisie'; also anglicised as petty bourgeoisie) is a French term that refers to a social class composed of semi-autonomous peasants and small-scale merchants whose politico-economic ideological ...
tendencies of a youth generation unsure of their future social status. The cultural trend is indicative of a social structure with heightened economic anxiety and lessened class mobility. In 21st-century society, there are inevitably people who refuse to conform to the dominant culture and seek to do the exact opposite; given enough time, the anti-conformists will become more homogeneous with respect to their own subculture, making their behavior the opposite to any claims of counterculture. This synchronization occurs even if more than two choices are available, such as multiple styles of beard rather than whether or not to have a beard. Mathematician Jonathan Touboul of Brandeis University who studies how information propagation through society affects human behavior calls this the hipster effect.


See also

*
2000s in fashion 2000s fashion is often described as being a global mash up, where trends saw the fusion of vintage styles, global and ethnic clothing (e.g. boho), as well as the fashions of numerous music-based subcultures. Hip-hop fashion generally was the mo ...
*
Indie sleaze Indie sleaze was a fashion aesthetic popular in the United States and United Kingdom from approximately 2006 to 2012. Often called equivalent to the hipster, indie sleaze has been described by some as an optimistic response to the Great Recess ...
* Dandy * Lumbersexual * Normcore * Scene (subculture) *
Bobo (socio-economic group) Bobo is a portmanteau word used to describe the socio-economic bourgeois-bohemian group in France, the French analogue to the English notion of the "champagne socialist". The geographer Christophe Guilluy has used the term to describe France's elit ...
(Bourgeois-Bohèmes), also known as "bobos," are most likely the French origin of hipsters.


References


External links


Robert Lanham deconstructs hipsters
in '' The Morning News''
"The Sad Science of Hipsterism: The Psychology of Indie Bands, PBR and Weird Facial Hair"
in ''
Psychology Today ''Psychology Today'' is an American media organization with a focus on psychology and human behavior. It began as a bimonthly magazine, which first appeared in 1967. The ''Psychology Today'' website features therapy and health professionals direct ...
'' * Zev Borow
"Will The Last Hipster Please Turn Out The Lights? New York cool dies its thousandth death. A satire
" ''New York'', May 21, 2005
"Selling Out"
David McRane
"You Are Not So Smart"
April 12, 2010

* Schiermer, B. (2013)
"The late-modern hipsters: new tendencies in popular culture
" ''Acta Sociologica'' 57(2), 167–181. {{Authority control 1990s fads and trends 2000s fads and trends 2010s fads and trends 2020s fads and trends Fashion aesthetics Identity politics in the United States Pejorative terms for people Politics and race in the United States Postmodernism Social class subcultures Stereotypes of the middle class Stereotypes of the upper class Stereotypes of urban people Subcultures Upper middle class Youth culture