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Henry-Alex Rubin is an
Academy Award The Academy Awards, better known as the Oscars, are awards for artistic and technical merit for the American and international film industry. The awards are regarded by many as the most prestigious, significant awards in the entertainment ind ...
-nominated American filmmaker and
Emmy Award The Emmy Awards, or Emmys, are an extensive range of awards for artistic and technical merit for the American and international television industry. A number of annual Emmy Award ceremonies are held throughout the calendar year, each with the ...
-winning commercial director.


Early life and education

Henry-Alex Rubin grew up in New York City as the son of a French mother and noted art historian James H. Rubin. After grade school in the city, he attended
Phillips Academy ("Not for Self") la, Finis Origine Pendet ("The End Depends Upon the Beginning") Youth From Every Quarter Knowledge and Goodness , address = 180 Main Street , city = Andover , state = Ma ...
in
Andover Andover may refer to: Places Australia * Andover, Tasmania Canada * Andover Parish, New Brunswick * Perth-Andover, New Brunswick United Kingdom * Andover, Hampshire, England ** RAF Andover, a former Royal Air Force station United States * Ando ...
for high school, and earned a double major degree in
political science Political science is the scientific study of politics. It is a social science dealing with systems of governance and power, and the analysis of political activities, political thought, political behavior, and associated constitutions and la ...
and
film studies Film studies is an academic discipline that deals with various theoretical, historical, and critical approaches to cinema as an art form and a medium. It is sometimes subsumed within media studies and is often compared to television studies. ...
from
Columbia University Columbia University (also known as Columbia, and officially as Columbia University in the City of New York) is a private research university in New York City. Established in 1754 as King's College on the grounds of Trinity Church in Manhatt ...
in 1995.


Career


Feature films

Rubin won initial acclaim with his first feature, a documentary film titled ''Who is Henry Jaglom?'' featuring
Candice Bergen Candice Patricia Bergen (born May 9, 1946) is an American actress. She won five Primetime Emmy Awards and two Golden Globe Awards for her portrayal of the title character on the CBS sitcom ''Murphy Brown'' (1988–1998, 2018). She is also know ...
and
Dennis Hopper Dennis Lee Hopper (May 17, 1936 – May 29, 2010) was an American actor, filmmaker and photographer. He attended the Actors Studio, made his first television appearance in 1954, and soon after appeared in ''Giant'' (1956). In the next ten years ...
and released by
PBS The Public Broadcasting Service (PBS) is an American public broadcasting, public broadcaster and Non-commercial activity, non-commercial, Terrestrial television, free-to-air television network based in Arlington, Virginia. PBS is a publicly fu ...
and
First Run Features First Run Features is an independent film distribution company based in New York City. History First Run was founded in 1979 by a group of filmmakers in order to advance the distribution of independent film. In the 1980s, the company focused ...
. The film won the Jury Prize for Best Documentary at the
Slamdance Film Festival The Slamdance Film Festival is an annual film festival focused on emerging artists. The annual week-long festival takes place in Park City, Utah, in late January and is the main event organized by the year-round Slamdance organization, which als ...
, the Audience Award for Best Documentary at the New York Avignon Film Festival, and was a finalist at the Dallas Film Festival. Rubin, who was mentored by
James Mangold James Allen Mangold (born December 16, 1963) is an American filmmaker. He is best known for the films ''Cop Land'' (1997), '' Girl, Interrupted'' (1999), ''Walk the Line'' (2005), '' 3:10 to Yuma'' (2007), '' The Wolverine'' (2013) and '' Logan'' ...
while at Columbia University, was hired by Mangold to direct the second unit on several films including ''
Cop Land ''Cop Land'' is a 1997 American neo-noir crime drama film written and directed by James Mangold. It stars an ensemble cast that includes Sylvester Stallone, Harvey Keitel, Ray Liotta, and Robert De Niro, with Peter Berg, Janeane Garofalo, Robert ...
'' and '' Girl, Interrupted''. In 2000, Rubin returned to documentaries and produced '' Freestyle'', which won Best Documentary at the
Woodstock Woodstock Music and Art Fair, commonly referred to as Woodstock, was a music festival held during August 15–18, 1969, on Max Yasgur's dairy farm in Bethel, New York, United States, southwest of the town of Woodstock, New York, Woodstock. ...
, LAIFF and Urbanworld Film Festivals. This was followed by him co-directing '' Murderball'' with
Dana Adam Shapiro Dana Adam Shapiro is an American film director, best known for his directorial work on the 2006 Academy Award-nominated documentary '' Murderball''. Career Dana Adam Shapiro is a journalist, novelist, and filmmaker.  He was nominated for the 20 ...
. ''Murderball'' won the Audience Award at the
Sundance Film Festival The Sundance Film Festival (formerly Utah/US Film Festival, then US Film and Video Festival) is an annual film festival organized by the Sundance Institute. It is the largest independent film festival in the United States, with more than 46,66 ...
and was nominated for a Best Documentary
Academy Award The Academy Awards, better known as the Oscars, are awards for artistic and technical merit for the American and international film industry. The awards are regarded by many as the most prestigious, significant awards in the entertainment ind ...
in 2005. Rubin directed the 2012 feature film '' Disconnect'', which premiered at the
Toronto International Film Festival The Toronto International Film Festival (TIFF, often stylized as tiff) is one of the largest publicly attended film festivals in the world, attracting over 480,000 people annually. Since its founding in 1976, TIFF has grown to become a permane ...
and the
Venice International Film Festival The Venice Film Festival or Venice International Film Festival ( it, Mostra Internazionale d'Arte Cinematografica della Biennale di Venezia, "International Exhibition of Cinematographic Art of the Venice Biennale") is an annual film festival he ...
in 2012. Rubin's feature, '' Semper Fi'', starring
Jai Courtney Jai Courtney (; born 15 March 1986) is an Australian actor. He started his career with small roles in films and television series before being cast as Charlie in the action film ''Jack Reacher'' (2012). He has gone on to star in ''A Good Day to ...
,
Nat Wolff Nathaniel Marvin Wolff (born December 17, 1994) is an American actor and musician. He gained recognition for composing the music for ''The Naked Brothers Band (TV series), The Naked Brothers Band'' (2007–2009), a Nickelodeon television serie ...
, Leighton Meister, and
Finn Wittrock Peter L. Wittrock Jr. (born October 28, 1984), known as Finn Wittrock, is an US actor and screenwriter who began his career in guest roles on several television shows. He made his film debut in 2004, in ''Halloweentown High'' before returning to f ...
was released in 2019.


Commercial work

Since 2004, Rubin has been directing commercials for commercial production company SMUGGLER. This includes award-winning campaigns for brands such as
Adidas Adidas AG (; stylized as adidas since 1949) is a German multinational corporation, founded and headquartered in Herzogenaurach, Bavaria, that designs and manufactures shoes, clothing and accessories. It is the largest sportswear manufactur ...
,
Gatorade Gatorade is an American brand of sports-themed beverage and food products, built around its signature line of sports drinks. Gatorade is currently manufactured by PepsiCo and is distributed in over 80 countries. The beverage was first develop ...
,
Volvo The Volvo Group ( sv, Volvokoncernen; legally Aktiebolaget Volvo, shortened to AB Volvo, stylized as VOLVO) is a Swedish multinational manufacturing corporation headquartered in Gothenburg. While its core activity is the production, distributio ...
,
Samsung The Samsung Group (or simply Samsung) ( ko, 삼성 ) is a South Korean multinational manufacturing conglomerate headquartered in Samsung Town, Seoul, South Korea. It comprises numerous affiliated businesses, most of them united under the ...
,
AT&T AT&T Inc. is an American multinational telecommunications holding company headquartered at Whitacre Tower in Downtown Dallas, Texas. It is the world's largest telecommunications company by revenue and the third largest provider of mobile tel ...
and
Coca-Cola Coca-Cola, or Coke, is a carbonated soft drink manufactured by the Coca-Cola Company. Originally marketed as a temperance drink and intended as a patent medicine, it was invented in the late 19th century by John Stith Pemberton in Atlanta ...
. Rubin directed several landmark campaigns including "Whopper Freakout" for
Burger King Burger King (BK) is an American-based multinational chain store, chain of hamburger fast food restaurants. Headquartered in Miami-Dade County, Florida, the company was founded in 1953 as Insta-Burger King, a Jacksonville, Florida–based res ...
and "Pizza Turnaround" for
Domino's Domino's Pizza, Inc., trading as Domino's, is an American multinational pizza restaurant chain founded in 1960 and led by CEO Russell Weiner. The corporation is Delaware General Corporation Law, Delaware domiciled and headquartered at the Domino ...
and was named one of the top 5 most award-winning commercial directors in the world with over 60 Cannes Lions and 5 Clio Awards over his career. In 2020, Rubin won an
Emmy Award The Emmy Awards, or Emmys, are an extensive range of awards for artistic and technical merit for the American and international television industry. A number of annual Emmy Award ceremonies are held throughout the calendar year, each with the ...
for Outstanding Commercial for his work representing gun safety advocacy group
Sandy Hook Sandy Hook is a barrier spit in Middletown Township, Monmouth County, New Jersey, United States. The barrier spit, approximately in length and varying from wide, is located at the north end of the Jersey Shore. It encloses the southern en ...
Promise. The spot, which debuted during the “
Today Today (archaically to-day) may refer to: * Day of the present, the time that is perceived directly, often called ''now'' * Current era, present * The current calendar date Arts, entertainment, and media Films * ''Today'' (1930 film), a 1930 A ...
” show, starts as a seemingly cheerful back-to-school commercial but then darkens with sounds of screams and gunshots. It was described as “harrowing” by the
New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid d ...
. In 2022, Rubin was nominated by the
Directors Guild of America The Directors Guild of America (DGA) is an entertainment guild that represents the interests of film and television directors in the United States motion picture industry and abroad. Founded as the Screen Directors Guild in 1936, the group merge ...
for Outstanding Directorial Achievement in Commercials for Sandy Hook Promise's "Teenage Dream".


Filmography

* '' Who Is Henry Jaglom?'' (1997) * '' Murderball'' (2005) * '' Disconnect'' (2012) * '' Semper Fi'' (2019)


Awards

* 2015 Clio Grand Award for
Burger King Burger King (BK) is an American-based multinational chain store, chain of hamburger fast food restaurants. Headquartered in Miami-Dade County, Florida, the company was founded in 1953 as Insta-Burger King, a Jacksonville, Florida–based res ...
* 2017 Clio Award for Sandy Hook Promise * 2020 Primetime
Emmy Award The Emmy Awards, or Emmys, are an extensive range of awards for artistic and technical merit for the American and international television industry. A number of annual Emmy Award ceremonies are held throughout the calendar year, each with the ...
for Outstanding Commercial for Sandy Hook Promise * 2020 Association of Independent Commercial Producers Top PSA for Sandy Hook Promise


References


External links

* {{DEFAULTSORT:Rubin, Henry Alex American film directors People from New York City Columbia College (New York) alumni Living people 1976 births