''Heaven or Hell'' is the debut
studio album
An album is a collection of audio recordings issued on compact disc (CD), Phonograph record, vinyl, audio tape, or another medium such as Digital distribution#Music, digital distribution. Albums of recorded sound were developed in the early ...
by American singer and rapper
Don Toliver
Caleb Zackery "Don" Toliver ( ; born June 12, 1994) is an American rapper, singer, and songwriter. He released his first major label mixtape, ''Donny Womack'', in August 2018. He is known for his singles "No Idea (song), No Idea" and "After Party ...
. It was released on March 13, 2020, by
Cactus Jack Records
Cactus Jack Records is a record label founded by American rapper and singer Travis Scott. The label's current acts include Scott, Sheck Wes, Don Toliver, SoFaygo, Luxury Tax, Chase B, and WondaGurl.
The label also has their own publishing div ...
,
Atlantic Records
Atlantic Recording Corporation (simply known as Atlantic Records) is an American record label founded in October 1947 by Ahmet Ertegun and Herb Abramson. Over its first 20 years of operation, Atlantic earned a reputation as one of the most i ...
and We Run It Entertainment. The album features guest appearances by
Travis Scott,
Kaash Paige
D'Kyla Paige Woolen (born January 8, 2001), known professionally as Kaash Paige (a backronym for Kill All Arrogance, Stop Hatred), is an American singer and songwriter from Dallas, Texas. She is signed to Se Lavi Productions and Def Jam Recordin ...
,
Quavo and
Offset
Offset or Off-Set may refer to:
Arts, entertainment, and media
* "Off-Set", a song by T.I. and Young Thug from the '' Furious 7: Original Motion Picture Soundtrack''
* ''Offset'' (EP), a 2018 EP by singer Kim Chung-ha
* ''Offset'' (film), a 200 ...
from
Migos
Migos () is an American hip hop trio from Lawrenceville, Georgia, founded in 2008. The group was originally composed of Southern rappers Quavo, Takeoff, and Offset. Quavo is from Athens, Georgia; Offset and Takeoff were born and raised in Law ...
, and
Sheck Wes
Khadimou Rassoul Cheikh Fall (born September 10, 1998), known professionally as Sheck Wes, is an American rapper. He is best known for his 2017 song "Mo Bamba", which became popular in 2018.
Wes is jointly signed to Travis Scott's Cactus Jac ...
. It also contains production from high-profile record producers, mainly from
WondaGurl and
Mike Dean, as well as
Sonny Digital,
Frank Dukes
Adam King Feeney (born September 12, 1983), better known as Ging and by his former stage name Frank Dukes, is a Canadian musician, record producer, and songwriter. A prolific producer, he has worked with artists including Camila Cabello ("Havana ...
, and
Cubeatz
Cubeatz (sometimes stylized as CuBeatz) are a German hip hop production and songwriting duo from Sindelfingen, consisting of twin brothers Kevin and Tim Gomringer. Originally embarking on their careers within German hip hop in the 2010s, they ...
, among others.
''Heaven or Hell'' was supported by four singles: "
No Idea", "Can't Feel My Legs", "
Had Enough" and "
After Party". "No Idea" became his highest-charting single on the US
''Billboard'' Hot 100, peaking at number 43. The album received generally positive reviews from music critics and was a commercial success. It debuted at number seven on the US
''Billboard'' 200 chart, earning 44,000
album-equivalent units in its first week.
Background
In 2018, after guest appearing on
Travis Scott's third
studio album
An album is a collection of audio recordings issued on compact disc (CD), Phonograph record, vinyl, audio tape, or another medium such as Digital distribution#Music, digital distribution. Albums of recorded sound were developed in the early ...
''
Astroworld'', Toliver signed onto the former's record label
Cactus Jack Records
Cactus Jack Records is a record label founded by American rapper and singer Travis Scott. The label's current acts include Scott, Sheck Wes, Don Toliver, SoFaygo, Luxury Tax, Chase B, and WondaGurl.
The label also has their own publishing div ...
, along with
Atlantic Records
Atlantic Recording Corporation (simply known as Atlantic Records) is an American record label founded in October 1947 by Ahmet Ertegun and Herb Abramson. Over its first 20 years of operation, Atlantic earned a reputation as one of the most i ...
and We Run It Entertainment.
In May 2019, Toliver stated the album's original title as "Resurrection".
In December 2019, Toliver was featured on the Cactus Jack compilation album ''
JackBoys
''JackBoys'' (stylized in all caps) is a collaborative compilation album by American record label Cactus Jack Records, under the name JackBoys, and American rapper Travis Scott, its leader. It was released through the label alongside Epic Rec ...
''.
On March 10, 2020, Toliver announced ''Heaven or Hell'' on social media alongside the album's artwork which was created by illustrator Matthew McCormick.
Recording
In March 2020, American record producer
Sonny Digital said on
Twitter
Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, and ...
that he was part of the project, while also confirming songs "Cardigan" and "
After Party", both which he co-produced. Other producers include Canadian record producer
WondaGurl, who co-produced "Can't Feel My Legs" and American record producer
TM88
Bryan Lamar Simmons (born April 4, 1987), professionally known as TM88 (also known as TrackMan 88), is an American record producer and DJ from Atlanta, Georgia. He is a member of the Atlanta-based record production and songwriting team 808 Mafi ...
, who co-produced "Had Enough".
Promotion
A snippet of the song "
After Party" was previously featured on Scott's
Netflix
Netflix, Inc. is an American subscription video on-demand over-the-top streaming service and production company based in Los Gatos, California. Founded in 1997 by Reed Hastings and Marc Randolph in Scotts Valley, California, it offers a fil ...
documentary ''Look Mom I Can Fly'', which spread hype around the song. It originally featured a verse from Travis Scott which didn't make it to the final version. He later performed a portion of the song at the 2019 Astroworld Festival. Another version of the song, without Scott, was leaked featuring a different beat and outro.
Singles
On May 29, 2019, the album's lead single "
No Idea" was released and was accompanied by a music video. On December 13, Toliver released the album's second single "Can't Feel My Legs", which was also accompanied by a music video.
On December 27, Toliver released the third single "
Had Enough" featuring American rappers
Quavo and
Offset
Offset or Off-Set may refer to:
Arts, entertainment, and media
* "Off-Set", a song by T.I. and Young Thug from the '' Furious 7: Original Motion Picture Soundtrack''
* ''Offset'' (EP), a 2018 EP by singer Kim Chung-ha
* ''Offset'' (film), a 200 ...
from the hip-hop trio
Migos
Migos () is an American hip hop trio from Lawrenceville, Georgia, founded in 2008. The group was originally composed of Southern rappers Quavo, Takeoff, and Offset. Quavo is from Athens, Georgia; Offset and Takeoff were born and raised in Law ...
, which was also on the
Cactus Jack compilation album ''
JackBoys
''JackBoys'' (stylized in all caps) is a collaborative compilation album by American record label Cactus Jack Records, under the name JackBoys, and American rapper Travis Scott, its leader. It was released through the label alongside Epic Rec ...
'', released on the same day, as the second single of that project. On June 23, 2020, "
After Party" was released to
urban contemporary radio in the United States, making it the fourth single.
Critical reception
''Heaven or Hell'' was met with generally positive reviews from music critics.
Commercial performance
''Heaven or Hell'' debuted at number seven on the US
''Billboard'' 200 chart, earning 44,000
album-equivalent units (including 3,000 copies as pure album sales) in its first week.
This became Toliver's first US top-ten debut on the chart.
On March 24, 2021, the album was certified
gold
Gold is a chemical element with the symbol Au (from la, aurum) and atomic number 79. This makes it one of the higher atomic number elements that occur naturally. It is a bright, slightly orange-yellow, dense, soft, malleable, and ductile met ...
by the
Recording Industry Association of America
The Recording Industry Association of America (RIAA) is a trade organization that represents the music recording industry in the United States. Its members consist of record labels and distributors that the RIAA says "create, manufacture, and/o ...
(RIAA) for combined sales and album-equivalent units of over 500,000 units in the United States.
Track listing
Notes
* signifies a co-producer
* signifies an additional producer
* signifies an uncredited co-producer
* signifies an uncredited additional producer
* "Heaven or Hell" was originally released as "Heaven or Hell Intro".
Personnel
Musicians
* Nkenge 1x – additional keyboards
Technical
* Jimmy Cash – recording , mixing assistant , mixing
*
Travis Scott – recording
* Zach Steele – recording
* Trevor Coulter – recording , engineering
* Nate Alford – recording
* Colton Eatmon – engineering
* Shawn Morenberg – engineering assistant
* Sage Skolfield – mixing assistant
* Sean Solymar – mixing assistant
*
Mike Dean – mixing , mastering
Charts
Weekly charts
Year-end charts
Certifications
References
{{Authority control
2020 debut albums
Don Toliver albums
Atlantic Records albums
Albums produced by Cubeatz
Albums produced by Sonny Digital
Albums produced by TM88
Albums produced by Travis Scott
Albums produced by WondaGurl
Cactus Jack Records albums
Trap music albums