Heartland RVs is an American

manufacturer Manufacturing is the creation or production of goods with the help of equipment, labor, machines, tools, and chemical or biological processing or formulation. It is the essence of secondary sector of the economy. The term may refer to a ran ...

recreational vehicle A recreational vehicle, often abbreviated as RV, is a motor vehicle or trailer that includes living quarters designed for accommodation. Types of RVs include motorhomes, campervans, coaches, caravans (also known as travel trailers and camper ...

s located in

Elkhart, Indiana Elkhart ( ) is a city in Elkhart County, Indiana, United States. The city is located east of South Bend, Indiana, east of Chicago, Illinois, and north of Indianapolis, Indiana. Elkhart has the larger population of the two principal cities of th ...

. Founded by former Damon Corp. CEO Brian Brady in 2003, it was purchased and became a subsidiary of

Thor Industries Thor Industries, Inc. is an American manufacturer of recreational vehicles (RVs). The company sells towable and motorized RVs through its subsidiaries brands including Airstream, Heartland RV, Jayco, Livin Lite RV, and others. The company's head ...

in 2010.

History

Heartland RV was founded in December 2003 by a group of RV industry veterans led by Brian Brady, formerly President and CEO of Damon Corp. The company started production in March 2004 with a

5th wheel Fifth is the ordinal form of the number five. Fifth or The Fifth may refer to: * Fifth Amendment to the United States Constitution, as in the expression "pleading the Fifth" * Fifth column, a political term * Fifth disease, a contagious rash that ...

under the Landmark brand name which was introduced in December 2004 at the Louisville Show. Landmark was introduced with industry first features such as a Universal Docking Center (UDC), Texas-sized unobstructed pass through storage, and a patent pending front cap design for an 88 degree turn with a short box truck. The first Landmark floorplan was the Golden Gate model (a 36’ 3-slide unit). The founding partners that joined Brady were Tim Hoffman, VP of Sales; Douglas Lantz, VP Administration; John Rhymer, VP of Engineering; Scott Tuttle, VP of Marketing and Dealer Services. As of 2010 Heartland has 1,100 employees, and 11 facilities supporting customer service, subassembly, and full unit manufacturing. Total manufacturing capacity is . Presently, Heartland produces 20,000 units a year and is the 3rd largest

manufacturer and 5th largest

travel trailer A caravan, travel trailer, camper, tourer or camper trailer is a trailer towed behind a road vehicle to provide a place to sleep which is more comfortable and protected than a tent (although there are fold-down trailer tents). It provides the ...

manufacturer in the United States. Catterton Partners, a Connecticut-based private equity firm that focuses on consumer business, made an equity investment in Heartland in February 2007. On February 2, 2010 Heartland RV acquired the remaining active trademarks of the towable brands of Fleetwood Enterprises, Inc. Fleetwood has some of the most recognized and iconic brands in the industry. The brand names include Prowler, Terry, Mallard, Pioneer, and Wilderness. On September 17, 2010, Thor Industries, Inc. (THO) acquired Heartland Recreational Vehicles, LLC. On May 29, 2012, Chris Hermon became the President of Heartland RV, replacing retired founding President, Brian Brady.

References

External links

*
Thor Industries
company website
Heartland Owners Forum
{{DEFAULTSORT:Heartland Recreational Vehicles, Llc Companies based in Elkhart County, Indiana Caravan and travel trailer manufacturers Vehicle manufacturing companies established in 2003