Happy Shopper is a British brand of independent convenience products and wholesale foods and goods. The brand was originally owned by cash and carry company

Nurdin and Peacock Nurdin may be *a variant spelling of the Muslim given name Nur al-Din "light of religion" *dialectal form of the name of Northend, Warwickshire Northend is a village in southern-eastern Warwickshire, England, located roughly halfway between the ...

, who were subsequently acquired by

Booker Group Booker Group Limited is a British food wholesale operator and subsidiary of Tesco. In January 2017, it was announced that the British multinational supermarket retailer Tesco had agreed to purchase the company for £3.7 billion. It was confirm ...

in November 1996. The name was also used broadly for a

convenience store A convenience store, convenience shop, corner store or corner shop is a small retail business that stocks a range of everyday items such as coffee, groceries, snack foods, confectionery, soft drinks, ice creams, tobacco products, lottery ticket ...

franchise between 1971 and 1998, but as of 2020, very few stores still operate under the Happy Shopper banner. Most Happy Shopper stores rebranded under the

Premier Stores Premier is a symbol group in the United Kingdom with over 3,000 stores nationwide. Tesco took ownership of the brand in 2018 after its purchase of Booker Group. Operations All Premier shops are chain-store owned and run by retailers at a perc ...

brand during the 2000s, another name also controlled by

. Some Happy Shopper stores do still exist however, primarily in the

East Midlands The East Midlands is one of nine official regions of England at the first level of ITL for statistical purposes. It comprises the eastern half of the area traditionally known as the Midlands. It consists of Leicestershire, Derbyshire, Li ...

(Nottingham, Derby, Ilkeston), and in the

South East The points of the compass are a set of horizontal, radially arrayed compass directions (or azimuths) used in navigation and cartography. A compass rose is primarily composed of four cardinal directions—north, east, south, and west—each sepa ...

, predominantly in suburban estates. Happy Shopper convenience products are distributed to independent

s, off licences and discount stores, as well as cash and carry companies. Products include

groceries A grocery store (American English, AE), grocery shop (British English, BE) or simply grocery is a store that primarily retails a general range of food Product (business), products, which may be Fresh food, fresh or Food preservation, packaged ...

frozen food Freezing food preserves it from the time it is prepared to the time it is eaten. Since early times, farmers, fishermen, and trappers have preserved grains and produce in unheated buildings during the winter season. Freezing food slows decompositi ...

carbonated drink A soft drink (see § Terminology for other names) is a drink that usually contains water (often carbonated), a sweetener, and a natural and/or artificial flavoring. The sweetener may be a sugar, high-fructose corn syrup, fruit juice, a sugar ...

s, prepackaged/dried foods and

confectionery Confectionery is the art of making confections, which are food items that are rich in sugar and carbohydrates. Exact definitions are difficult. In general, however, confectionery is divided into two broad and somewhat overlapping categories ...

, and are classed as part of Premier's own brand range. The original brand's logo was a smiling face with blonde hair. This logo was dropped from the Happy Shopper products and packaging in 2000, as part of a redesign by ''Partners In Communication'', a design consultant company.

References

External links

Booker Group website
Tesco Convenience stores Food manufacturers of the United Kingdom {{UK-corp-stub