Hang Ten is a Hong Kong-owned lifestyle and apparel company that had its origins in surf wear but now makes mass-market casual clothing and other items, selling the bulk of its products in the
East Asian
East Asia is the eastern region of Asia, which is defined in both geographical and ethno-cultural terms. The modern states of East Asia include China, Japan, Mongolia, North Korea, South Korea, and Taiwan. China, North Korea, South Korea a ...
market, including Hong Kong, Taiwan and South Korea. Hang Ten's name comes from the surfing maneuver of '
hanging ten
"hang ten" is a nickname for any of several maneuvers used in sports, especially surfing, wherein all ten toes or fingers are used to accomplish the maneuver.
* surfing: the surfer stands and hangs all their toes over the nose of the board. Usu ...
', that is, to hang all ten toes over the edge of the surfboard. Its original logo was a sewed-on pair of little feet. Today, the company licenses its logo and designs for apparel, paddle-boards, skateboards, surfboards, sun care, and other lifestyle products. Hang Ten products are sold in many countries around the world, including the United States, Canada, Mexico, Panama, Brazil, Hong Kong, Korea, Taiwan, Japan, China, Singapore, Myanmar, the Philippines, Malaysia, Cambodia, Pakistan, Australia and South Africa.
History
Hang Ten was founded in 1960 in
Seal Beach, California
Seal Beach is a coastal city in Orange County, California, United States. As of the 2020 census, the population was 25,242, up from 24,168 at the 2010 census.
Seal Beach is located in the westernmost corner of Orange County. To the northwest ...
by Doris Moore and Duke Boyd, as a maker of surfing apparel. It branched into other sports apparel, and helped develop the action-sports apparel industry. Boyd sold Hang Ten in 1970. The brand was bought by Hong Kong-based conglomerate
Li & Fung
Li & Fung Limited is a Bermuda-incorporated, Hong Kong-based supply chain manager. In 2020, it was reportedly struggling to turn its century-old business around for years.
On 13 February 2017, it was removed from the blue chip index: Hang Sen ...
in 2012.
See also
*
Golden Breed
Golden Breed is a surf Lifestyle clothing brand, initially starting in California in 1969. The Male/Female logo was used by surfers, before being developed into a brand. The Textile Company Don Rancho Corporation initially launched the brand intern ...
, a surf wear company subsequently founded by Duke Boyd
References
External links
Hang Ten USA official website
{{DEFAULTSORT:Hang Ten (Brand)
Clothing companies established in 1960
1960 establishments in California
2012 mergers and acquisitions
Surfwear brands
Companies formerly listed on the Hong Kong Stock Exchange
Hong Kong brands