is a

Japanese Japanese may refer to: * Something from or related to Japan, an island country in East Asia * Japanese language, spoken mainly in Japan * Japanese people, the ethnic group that identifies with Japan through ancestry or culture ** Japanese diaspor ...

skin care Skin care is a range of practices that support skin integrity, enhance its appearance, and relieve skin conditions. They can include nutrition, avoidance of excessive sun exposure, and appropriate use of emollients. Practices that enhance appea ...

brand developed by

Rohto Pharmaceutical is a multinational fast-moving consumer goods and pharmaceutical corporation headquartered in Ikuno-ku, Osaka, Japan, with a presence in North America, Europe and Asia. The company is listed on the stock exchange, having posted steady increase ...

. The brand is most known for their

hyaluronic acid Hyaluronic acid (; abbreviated HA; conjugate base hyaluronate), also called hyaluronan, is an anionic, nonsulfated glycosaminoglycan distributed widely throughout connective, epithelial, and neural tissues. It is unique among glycosaminoglycan ...

products, and for offering eco-friendly refill pouches. Their flagship offering, the Super Hyaluronic Acid Moisturizing Lotion, was the number one ''lotion'' in Japan for seven consecutive years. Distinct from Hado Labo proper, Hada Labo Tokyo is manufactured by

Mentholatum The Mentholatum Company, Inc. is a maker of non-prescription health care products founded in 1889 by Albert Alexander Hyde in the United States. It was bought out by Rohto Pharmaceutical Co., a Japanese health care company, in 1988. The Ment ...

(a subsidiary of Rohto) for the American market, differing in branding, products and formulation. Hada_labo_skincare

History

Hada Labo was launched in 2004, and sought to emphasize a more "simplistic" skin care approach by removing "unnecessary additives, colorant, fragrance and mineral oil". In 2005, the brand changed their packaging from glass to plastic bottles, and began offering their products in refill pouch variations. In 2015, Hada Labo Tokyo became the first Japanese cosmetics brand to launch at

U.S. The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territor ...

mass retailers. Six products from the brands lineup are to be distributed across the

Northeastern The points of the compass are a set of horizontal, radially arrayed compass directions (or azimuths) used in navigation and cartography. A compass rose is primarily composed of four cardinal directions—north, east, south, and west—each sepa ...

and

Florida Florida is a state located in the Southeastern region of the United States. Florida is bordered to the west by the Gulf of Mexico, to the northwest by Alabama, to the north by Georgia, to the east by the Bahamas and Atlantic Ocean, a ...

markets in 235 Harmon locations. In November 2019, Hada Labo revised all the packaging from their Gokujyun and Shirojyun lines to be made from plant-derived materials.

Products

Hada Labo is composed of three main lines: * , focused on "intense" hydration *, with added brightening properties *, with added anti-aging benefits Their ''lotion'' products are a popular variant, which is a type of toner-adjacent skin conditioner unique to Japanese beauty.

References

{{reflist Cosmetics companies of Japan Personal care brands Cosmetics Cosmetics brands Japanese brands Rohto Pharmaceutical