Get 'em Girls (song)
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"Get 'Em Girls" is a song by Australian R&B recording artist
Jessica Mauboy Jessica Hilda Mauboy (born 4 August 1989) is an Australian singer, songwriter and actress. Born and raised in Darwin, Northern Territory, she rose to fame in 2006 on the fourth season of ''Australian Idol'', where she was runner-up and subseq ...
. The song features American rapper
Snoop Dogg Calvin Cordozar Broadus Jr. (born October 20, 1971), known professionally as Snoop Dogg (previously Snoop Doggy Dogg and briefly Snoop Lion), is an American rapper. His fame dates back to 1992 when he featured on Dr. Dre's debut solo single, " ...
, who co-wrote the song with David Buchanan and producer
Bangladesh Bangladesh (}, ), officially the People's Republic of Bangladesh, is a country in South Asia. It is the eighth-most populous country in the world, with a population exceeding 165 million people in an area of . Bangladesh is among the mos ...
for her second studio album of the same name. It was released as the album's
lead single A lead single (also known as a debut single) is the first single to be released from a studio album by an artist or a band, usually before the album itself is released and also occasionally on the same day of the album's release date. Release s ...
on 17 September 2010. The concept of the song is about shoes and showcases a more
urban Urban means "related to a city". In that sense, the term may refer to: * Urban area, geographical area distinct from rural areas * Urban culture, the culture of towns and cities Urban may also refer to: General * Urban (name), a list of people ...
, hip hop flavoured sound than Mauboy's previous singles. "Get 'Em Girls" received negative reviews from critics, and peaked at number 19 on the
ARIA Singles Chart The ARIA Charts are the main Australian music sales charts, issued weekly by the Australian Recording Industry Association. The charts are a record of the highest selling songs and albums in various genres in Australia. ARIA became the offici ...
. An accompanying music video was directed by
Hype Williams Harold Williams (born August 1, 1970) is an American music video director, film director, film producer, and screenwriter. Early life Williams was born in Queens, New York. He is of mixed African-American and Honduran descent. He attended Adel ...
and received a mixed reaction from fans.


Background

In August 2010, ''
The Music Network ''The Music Network'' is an Australian magazine launched in 1994 by John Woodruff. In 2017, it was acquired by Jake Challenor, who serves as its publisher and editor. History ''The Music Network'' was founded by John Woodruff in 1994, initi ...
'' reported that "Get 'Em Girls" would be the first single from Mauboy's second studio album to be released on 24 September 2010 and that it would feature "a high-profile US star." On 6 September 2010, a spokesperson for Mauboy's record label,
Sony Music Australia Sony Music Entertainment Australia is the predominant record label operated by American parent company Sony Music Entertainment in Australia. SMEA also formerly published and distributed video games in Australia & New Zealand on behalf of Sony ...
, confirmed that the featured artist on the song would be
Snoop Dogg Calvin Cordozar Broadus Jr. (born October 20, 1971), known professionally as Snoop Dogg (previously Snoop Doggy Dogg and briefly Snoop Lion), is an American rapper. His fame dates back to 1992 when he featured on Dr. Dre's debut solo single, " ...
. "Get 'Em Girls" was written by David Buchanan, Dogg and
Bangladesh Bangladesh (}, ), officially the People's Republic of Bangladesh, is a country in South Asia. It is the eighth-most populous country in the world, with a population exceeding 165 million people in an area of . Bangladesh is among the mos ...
, who also handled the song's production. Mauboy had initially planned to have
Nicki Minaj Onika Tanya Maraj-Petty (; born December 8, 1982), known professionally as Nicki Minaj ( ), is a Trinidadian-born rapper based in the United States. She is known for her musical versatility, animated flow in her rapping, alter egos and accent ...
,
Missy Elliott Melissa Arnette Elliott (born July 1, 1971), better known as Missy Elliott or Missy “Misdemeanor” Elliot, is an American rapper, singer, songwriter, and record producer. She embarked on her music career with R&B girl group Sista in the earl ...
or
Lady Sovereign Louise Amanda Harman (born 19 December 1985), better known by the stage name Lady Sovereign, is a British rapper, best known for the songs " 9 to 5" and "Love Me or Hate Me". Early life and family Lady Sovereign grew up in Chalkhill Estate in ...
featured on the song. She explained, "I didn't end up getting any of them but with the help of
Bangladesh Bangladesh (}, ), officially the People's Republic of Bangladesh, is a country in South Asia. It is the eighth-most populous country in the world, with a population exceeding 165 million people in an area of . Bangladesh is among the mos ...
who produced the track, he contacted Snoop Dogg and that's how it came about." When speaking about the song in an interview with '' Q News'', Mauboy said, "I really love that track and as soon as it was completed I knew that I wanted it to be the first single. I had to fight the record company a bit to get them to release that song first." "Get 'Em Girls" is an R&B, pop, and "thumping hip hop" song. According to Alasdair Duncan from ''
Rave A rave (from the verb: '' to rave'') is a dance party at a warehouse, club, or other public or private venue, typically featuring performances by DJs playing electronic dance music. The style is most associated with the early 1990s dance mus ...
'' magazine, the song is "slick-sounding, bump-and-grinding urban pop, drawing on Beyoncé and Rihanna in equal parts."


Release and reception

"Get 'Em Girls" was released digitally and sent to Australian
contemporary hit radio Contemporary hit radio (also known as CHR, contemporary hits, hit list, current hits, hit music, top 40, or pop radio) is a radio format that is common in many countries that focuses on playing current and recurrent popular music as determined by ...
on 17 September 2010. Majhid Heath from ABC Online Indigenous called the song an "over-produced train wreck" and wrote that "'Get 'Em Girls' is supposed to be an audacious nod to female empowerment but is nothing more than a shout out to contemptible consumerism." Daile Pepper from ''
Sydney Morning Herald ''The Sydney Morning Herald'' (''SMH'') is a daily compact newspaper published in Sydney, New South Wales, Australia, and owned by Nine. Founded in 1831 as the ''Sydney Herald'', the ''Herald'' is the oldest continuously published newspaper i ...
'' picked "Get 'Em Girls" as one of the worst songs of 2010.
Sunshine Coast Daily The Sunshine Coast Daily is an online newspaper specifically serving the Sunshine Coast region of Queensland, Australia. It is owned by News Corp Australia. It was originally founded as a print newspaper, however since 2020 the publication ...
's Owen Jacques mentioned the song as one of the many few that have been riddled with subtle nuance and silly words, writing that Mauboy "is flanked by a particularly sleazy looking Snoop Dogg, and she pushes the boundary so hard that the fence collapses beneath her." "Get 'Em Girls" debuted and peaked at number 19 on the
ARIA Singles Chart The ARIA Charts are the main Australian music sales charts, issued weekly by the Australian Recording Industry Association. The charts are a record of the highest selling songs and albums in various genres in Australia. ARIA became the offici ...
and spent six consecutive weeks in the ARIA top 50.


Music video

The music video for the song was directed by
Hype Williams Harold Williams (born August 1, 1970) is an American music video director, film director, film producer, and screenwriter. Early life Williams was born in Queens, New York. He is of mixed African-American and Honduran descent. He attended Adel ...
and was filmed in
Los Angeles Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the world' ...
,
California California is a U.S. state, state in the Western United States, located along the West Coast of the United States, Pacific Coast. With nearly 39.2million residents across a total area of approximately , it is the List of states and territori ...
in September 2010. The video premiered online in October 2010. The video starts off showing a mini screen of Mauboy and producer Bangladesh twirling around in a purple backdrop, then afterwards shows a scene of flames. The next scene shows Mauboy dancing alongside Snoop Dogg. Other scenes show Mauboy in a white dress strutting the catwalk with her friends, showing off their heels in an array of fashions. They later appear in a shoe shop, where Mauboy and her friends are seen buying shoes, while Dogg plays the role of a shoe salesman. Since released, the video has been heavily criticised by fans on YouTube. Within only five days of being posted online, there were over three hundred comments with several of them calling the video cheap, tacky, disappointing and left them confused. Some of the comments mentioning the scenes of Mauboy dancing alongside Dogg have been described as "hypersexual" and "sleazy".


Live performances

Mauboy performed "Get 'Em Girls" at the
2010 NRL Grand Final The 2010 NRL Grand Final was the conclusive and premiership-deciding game of the 2010 NRL season. Played on Sunday, 3 October at Sydney's ANZ Stadium, the match was contested by the St. George Illawarra Dragons and the Sydney Roosters. It was ...
on 3 October 2010, followed by a performance of the song at the 2010 Nickelodeon Australian Kids' Choice Awards on 8 October. On 4 December 2010, she participated in the YouTube Live Sessions program on 4 December 2010 and performed several of the album's songs, including "Get 'Em Girls". On 10 December 2010, Mauboy performed the song at
Federation Square Federation Square (colloquially Fed Square) is a venue for arts, culture and public events on the edge of the Melbourne central business district. It covers an area of at the intersection of Flinders and Swanston Streets built above busy ra ...
in
Melbourne Melbourne ( ; Boonwurrung/Woiwurrung: ''Narrm'' or ''Naarm'') is the capital and most populous city of the Australian state of Victoria, and the second-most populous city in both Australia and Oceania. Its name generally refers to a met ...
, ahead of
Oprah Winfrey Oprah Gail Winfrey (; born Orpah Gail Winfrey; January 29, 1954), or simply Oprah, is an American talk show host, television producer, actress, author, and philanthropist. She is best known for her talk show, ''The Oprah Winfrey Show'', br ...
's visit to the place.


Track listing

*Digital download # "Get 'Em Girls" (featuring Snoop Dogg) – 3:56


Personnel

*
Songwriting A songwriter is a musician who professionally composes musical compositions or writes lyrics for songs, or both. The writer of the music for a song can be called a composer, although this term tends to be used mainly in the classical music gen ...
– David Buchanan, Shondrae Crawford, Cordozar Calvin Broadus *
Production Production may refer to: Economics and business * Production (economics) * Production, the act of manufacturing goods * Production, in the outline of industrial organization, the act of making products (goods and services) * Production as a stati ...
– Bangladesh * Mixing – Fabian Marasciullo * Mastering – Dave Kutch * Assistant engineering – Victor Wainstein Source:


Charts


Weekly chart


Year-end chart


Release history


References

{{authority control 2010 songs 2010 singles Jessica Mauboy songs Music videos directed by Hype Williams Snoop Dogg songs Songs written by Snoop Dogg Songs written by Bangladesh (record producer) Song recordings produced by Bangladesh (record producer) Sony Music Australia singles