Goldbelly is an online marketplace for food products. Customers can order products from restaurants, bakeries, delis, etc. and have them shipped across the United States. The ordered food sometimes requires preparation and cooking.

History

Founded as "Goldbely" by Joe Ariel, the company began its operation from a townhouse in Noe Valley in San Francisco with a four-person team of Ariel, Trevor Stow, Vanessa Torrivilla and Joel Gillman. The site was accepted into

Y Combinator Y Combinator (YC) is an American technology startup accelerator launched in March 2005. It has been used to launch more than 3,000 companies, including Airbnb, Coinbase, Cruise, DoorDash, Dropbox, Instacart, Quora, PagerDuty, Reddit, St ...

in 2013. ''

Time Time is the continued sequence of existence and events that occurs in an apparently irreversible succession from the past, through the present, into the future. It is a component quantity of various measurements used to sequence events, ...

'' magazine named Goldbelly one of the 50 Best Websites of 2013. In 2013, Goldbelly closed on $3 million seed funding led by

Intel Capital Intel Capital is a division of Intel Corporation, set up to manage corporate venture capital, global investment, mergers and acquisitions. Intel Capital makes equity investments in a range of technology startups and companies offering hardware, s ...

. In 2017 the company moved its headquarters from San Francisco to New York City. In October 2018, the company changed their name from Goldbely (with one L) to Goldbelly (with two Ls), raised $20 million in Series B funding led by Enlightened Hospitality Investments, the fund formed by Danny Meyer's

Union Square Hospitality Group Daniel Meyer (born March 14, 1958) is a New York City restaurateur and the Founder & Executive Chairman of the Union Square Hospitality Group (USHG). Background and early career Meyer was born and raised in a reform Jewish family in St. Louis, ...

, and had Danny Meyer join the company's advisory board. In 2021, Goldbelly announced that they raised $100 million in new funding. As of May 2021, 850 restaurants sell food on the Goldbelly platform, 400 of which joined after the start of the

COVID-19 pandemic The COVID-19 pandemic, also known as the coronavirus pandemic, is an ongoing global pandemic of coronavirus disease 2019 (COVID-19) caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The novel virus was first identi ...

Reception

According to one review, as some of the food is frozen, the experience can sometimes differ from the taste customers get at the restaurant.

References

External links

*
{{"'Foodie generation' willing to pay up for iconic food brands: Goldbelly CEO"
CNBC. December 27, 2017. Websites about food and drink Online marketplaces of the United States Y Combinator companies 500 Startups companies American companies established in 2013 Retail companies established in 2013 2013 establishments in California Companies based in New York City