Gloria Mark
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Gloria Janet Mark is an American psychologist. She is Chancellor's professor in the Department of
Informatics Informatics is the study of computational systems. According to the Association for Computing Machinery, ACM Europe Council and Informatics Europe, informatics is synonymous with computer science and computing as a profession, in which the centra ...
at
University of California, Irvine The University of California, Irvine (UCI or UC Irvine) is a Public university, public Land-grant university, land-grant research university in Irvine, California, United States. One of the ten campuses of the University of California system, U ...
.
, Gloria Mark's CV; accessed March 26, 2018
She is the author of the 2023 book, '' Attention span, Attention Span'''','' has published over 200 scientific research articles
Gloria Mark's Bio; accessed March 26, 2018
and is noted for her research on
Social computing Social computing is an area of computer science that is concerned with the intersection of social behavior and computational systems. It is based on creating or recreating social conventions and social contexts through the use of software and tech ...
and the social impacts of
Digital media In mass communication, digital media is any media (communication), communication media that operates in conjunction with various encoded machine-readable data formats. Digital content can be created, viewed, distributed, modified, listened to, an ...
. In 2017, she was inducted into the
CHI Academy The SIGCHI Academy is a group of researchers honored by SIGCHI, the Special Interest Group in Computer–Human Interaction of the Association for Computing Machinery. Each year, 5–8 new members are elected for having made a significant, cumulative ...
for her contributions to the field of Human-computer interaction.
, SIGCHI Awards; accessed March 26, 2018


Education

She earned her PhD in
psychology Psychology is the scientific study of mind and behavior. Its subject matter includes the behavior of humans and nonhumans, both consciousness, conscious and Unconscious mind, unconscious phenomena, and mental processes such as thoughts, feel ...
from
Columbia University Columbia University in the City of New York, commonly referred to as Columbia University, is a Private university, private Ivy League research university in New York City. Established in 1754 as King's College on the grounds of Trinity Churc ...
in 1991 and her M.S. in
biostatistics Biostatistics (also known as biometry) is a branch of statistics that applies statistical methods to a wide range of topics in biology. It encompasses the design of biological experiments, the collection and analysis of data from those experimen ...
from the
University of Michigan The University of Michigan (U-M, U of M, or Michigan) is a public university, public research university in Ann Arbor, Michigan, United States. Founded in 1817, it is the oldest institution of higher education in the state. The University of Mi ...
.


Career and research


Research

Mark is an active researcher on human-computer interaction with her primary research revolving around
social computing Social computing is an area of computer science that is concerned with the intersection of social behavior and computational systems. It is based on creating or recreating social conventions and social contexts through the use of software and tech ...
. In particular, her research interests have led to a variety of investigations of individuals and their
workplace A workplace is a location where someone works, for their employer or themselves, a place of employment. Such a place can range from a home office to a large office building or factory. For industrialized societies, the workplace is one of the ...
environment. Some of her most notable findings include the effects of multitasking on millennial college students in the digital workplace. Correlations were drawn from stress, time spent at a computer and multitasking as there was a measure of the subjects’ mood and stress using
biosensors A biosensor is an analytical device, used for the detection of a chemical substance, that combines a biological component with a physicochemical detector. The ''sensitive biological element'', e.g. tissue, microorganisms, organelles, cell rece ...
and logging computer activity.
Stress and Multitasking in Everyday College Life: An Empirical Study of Online Activity; accessed March 27, 2018
In 2004, Mark published a CHI paper that argued that the design of
information technology Information technology (IT) is a set of related fields within information and communications technology (ICT), that encompass computer systems, software, programming languages, data processing, data and information processing, and storage. Inf ...
in the workplace is not optimal for a worker's work organization. It suggests that the worker naturally organizes their work in a manner that is much larger in connected units of work than the intended IT design – known as a ''working sphere''.
“Constant, Constant, Multi-tasking Craziness”: Managing Multiple Working Spheres; accessed March 27, 2018
Her 2005 CHI paper investigates the high frequency of work fragmentation among information workers and its implications on technological design.
“No Task Left Behind? Examining the Nature of Fragmented Work”; accessed March 28, 2018
She also published a paper that thoroughly examines contextual reasoning on an information worker's attention state. Among others, it was found that the workplace has more focused attention than
boredom In conventional usage, boredom, , or tedium is an emotion characterized by Interest (emotion), uninterest in one's surrounding, often caused by a lack of distractions or occupations. Although, "There is no universally accepted definition of bo ...
and that workers are the happiest when undergoing
rote Rote can refer to: People * Jason Butler Rote, American TV writer *Kyle Rote (1928–2002), American football player and father of: * Kyle Rote, Jr. (born 1950), American soccer player * Ryan Rote (born 1982), baseball pitcher * Tobin Rote (1928 ...
work.
Bored Mondays and Focused Afternoons: The Rhythm of Attention and Online Activity in the Workplace; accessed March 27, 2018


Career

*Mark is the author of ''Attention Span'', published in 2023 by HarperCollins. This book describes her decades-long research into how our attention spans on our devices have been shrinking, and how people can achieve control in their behaviors. *In 2017 Mark was inducted into the ACM
CHI Academy The SIGCHI Academy is a group of researchers honored by SIGCHI, the Special Interest Group in Computer–Human Interaction of the Association for Computing Machinery. Each year, 5–8 new members are elected for having made a significant, cumulative ...
, which honors leaders in the field of human-computer interaction. *Mark is currently an associate editor of ''
ACM Transactions on Computer-Human Interaction ''ACM Transactions on Computer-Human Interaction'' is a peer-reviewed scientific journal covering research on human–computer interaction. It was established in 1994 and is published by the Association for Computing Machinery. Editors-in-chief ...
'' (''ACM TOCHI'') and ''Human-Computer Interaction'' journals - a peer-reviewed scientific journal whose focus is to publish high-quality scientific papers pertaining to innovative technology, Human-computer interaction and interactive design. In 2017, she served an associate chair of the ACM CHI conference. *She has been a professor at University of California, Irvine, in the Department of Informatics since 2007. Prior to that, she was an assistant professor from 2000 to 2003 and an associate professor from 2003 to 2007 at the same department. *She is the author of ''Multitasking in the Digital Age'', a book that thoroughly examines different views of multitasking and the extent to which it effects an information worker.
, Multitasking in the Digital Age; accessed March 27, 2018
*Mark is a senior visiting researcher at
Microsoft Research Microsoft Research (MSR) is the research subsidiary of Microsoft. It was created in 1991 by Richard Rashid, Bill Gates and Nathan Myhrvold with the intent to advance state-of-the-art computing and solve difficult world problems through technologi ...
, a position she has held since 2012. Mark's work has been covered in popular media outlets such as the ''
New York Times ''The New York Times'' (''NYT'') is an American daily newspaper based in New York City. ''The New York Times'' covers domestic, national, and international news, and publishes opinion pieces, investigative reports, and reviews. As one of ...
'', ''
Wall Street Journal ''The Wall Street Journal'' (''WSJ''), also referred to simply as the ''Journal,'' is an American newspaper based in New York City. The newspaper provides extensive coverage of news, especially business and finance. It operates on a subscriptio ...
'',
NPR National Public Radio (NPR) is an American public broadcasting organization headquartered in Washington, D.C., with its NPR West headquarters in Culver City, California. It serves as a national Radio syndication, syndicator to a network of more ...
, ''
The Atlantic ''The Atlantic'' is an American magazine and multi-platform publisher based in Washington, D.C. It features articles on politics, foreign affairs, business and the economy, culture and the arts, technology, and science. It was founded in 185 ...
'' and
BBC The British Broadcasting Corporation (BBC) is a British public service broadcaster headquartered at Broadcasting House in London, England. Originally established in 1922 as the British Broadcasting Company, it evolved into its current sta ...
. She has also presented at the
SXSW South by Southwest (SXSW) is an annual conglomeration of parallel film, interactive media, and music festivals and Convention (meeting), conferences organized jointly that take place in mid-March in Austin, Texas. It began in 1987 and has conti ...
and Aspen Ideas festivals.


Notable honors and awards

Mark was awarded the Best CHI paper in 2014 and the
Google Google LLC (, ) is an American multinational corporation and technology company focusing on online advertising, search engine technology, cloud computing, computer software, quantum computing, e-commerce, consumer electronics, and artificial ...
Research Award in 2011 and 2014. She is recognized with a
Columbia University Columbia University in the City of New York, commonly referred to as Columbia University, is a Private university, private Ivy League research university in New York City. Established in 1754 as King's College on the grounds of Trinity Churc ...
Graduate Fellowship and received a
Fulbright Scholarship The Fulbright Program, including the Fulbright–Hays Program, is one of several United States cultural exchange programs with the goal of improving intercultural relations, cultural diplomacy, and intercultural competence between the people ...
from
Humboldt University The Humboldt University of Berlin (, abbreviated HU Berlin) is a public university, public research university in the central borough of Mitte in Berlin, Germany. The university was established by Frederick William III of Prussia, Frederick W ...
in 2006. Furthermore, Mark was a recipient of the
National Science Foundation The U.S. National Science Foundation (NSF) is an Independent agencies of the United States government#Examples of independent agencies, independent agency of the Federal government of the United States, United States federal government that su ...
Career Grant for her work from 2001 to 2006 and in 2004–05, she was awarded the Outstanding Graduate Student Mentor Award from the
Donald Bren School of Information and Computer Sciences The Donald Bren School of Information and Computer Sciences, also known colloquially as UCI's School of ICS or simply the Bren School, is an academic unit of the University of California, Irvine (UCI), and the only dedicated school of computer s ...
. Mark has been recognized for her significant career contributions to research as she received the UCI ICS Dean's Mid-Career Award for Research in 2015 and inducted to the
CHI Academy The SIGCHI Academy is a group of researchers honored by SIGCHI, the Special Interest Group in Computer–Human Interaction of the Association for Computing Machinery. Each year, 5–8 new members are elected for having made a significant, cumulative ...
in 2017.


External links


author website


References

{{DEFAULTSORT:Mark, Gloria Living people Human–computer interaction researchers University of Michigan alumni Year of birth missing (living people)