''Gidra: The Monthly of the Asian American Experience'', the self-proclaimed "voice of the Asian American movement," was a revolutionary monthly newspaper-magazine that ran from 1969 to 1974. It was started by a group of Asian American students at the
University of California, Los Angeles
The University of California, Los Angeles (UCLA) is a public land-grant research university in Los Angeles, California. UCLA's academic roots were established in 1881 as a teachers college then known as the southern branch of the California S ...
as a platform to discuss Asian American interests on campus and later expanded to address the entire Los Angeles Asian American community. Sixty issues of ''Gidra'' were published during its primary run, as well as a 1990 anniversary issue and five issues between 2000 and 2001.
''Gidra'' covered mainly issues affecting the Asian American community, including the anti-war movement; ethnic studies at universities; and the struggles of colonized people in Asia, Africa, and the Caribbean. Also crucial to the newspaper was art, mostly illustrations and poetry. Highly politicized, ''Gidra'' took stances that were anti-war, anti-imperialist, and anti-capitalist. One of the first newspapers of its kind in the Asian American community, it inspired the creation of other leftist publications and organizations. Espousing a Third Worldist ideology, ''Gidra'' encouraged solidarity with and had ties to paralleling social justice movements in the United States and decolonization movements abroad.
The entire collection of ''Gidra'' is available to download from th
Densho Digital Repository
Gidra was rebooted in 2019 with the permission of original members who contribute to the new Gidra www.Gidramedia.com
History
1969-1970
''Gidra'' was conceptualized in February 1969 by a group of students at the
University of California, Los Angeles
The University of California, Los Angeles (UCLA) is a public land-grant research university in Los Angeles, California. UCLA's academic roots were established in 1881 as a teachers college then known as the southern branch of the California S ...
in response to anti-Asian sentiment at the university and in greater Los Angeles. A year earlier, the
Third World Liberation Front
In 1968, the Third World Liberation Front (TWLF), a coalition of the Black Students Union, the Latin American Students Organization, the Filipino American Collegiate Endeavor (PACE) the Filipino-American Students Organization, the Asian American ...
’s
1968 strike had occurred at
San Francisco State University
San Francisco State University (commonly referred to as San Francisco State, SF State and SFSU) is a public research university in San Francisco. As part of the 23-campus California State University system, the university offers 118 different ...
. The strikers' demands against what they saw as an oppressive and racist administration led to the nation’s first
Ethnic Studies
Ethnic studies, in the United States, is the interdisciplinary study of difference—chiefly race, ethnicity, and nation, but also sexuality, gender, and other such markings—and power, as expressed by the state, by civil society, and by indivi ...
program. The aftermath of the strike brought about what historian Haivan Hoang called an “uncertainty” about the university’s place, purpose, and future given movements for social justice sweeping the United States and growing discontent among university students of color.
Hoang argued that it was in and because of this atmosphere that ''Gidra'' was created. ''Gidra'' was also created alongside the rise of radical third world grassroots student coalitions, in addition to the
Black Power movement and
Civil Rights Movement
The civil rights movement was a nonviolent social and political movement and campaign from 1954 to 1968 in the United States to abolish legalized institutional racial segregation, discrimination, and disenfranchisement throughout the Unite ...
. After being denied official recognition by the university, the students started publishing ''Gidra'' independently, using the university’s Asian American Studies Center as its headquarters.
The newspaper’s name comes from the three-headed dragon
King Ghidorah
is a fictional monster, or ''kaiju'', which first appeared in Ishirō Honda's 1964 film ''Ghidorah, the Three-Headed Monster''. Although the name of the character is officially trademarked by Toho as "King Ghidorah", the character was originall ...
(キングギドラ ''Kingu Gidora'') from the Japanese
Godzilla
is a fictional monster, or '' kaiju'', originating from a series of Japanese films. The character first appeared in the 1954 film '' Godzilla'' and became a worldwide pop culture icon, appearing in various media, including 32 films prod ...
movie franchise.
The paper’s mascot is a caterpillar with slanted eyes and a straw hat holding a sword-like pen. The "humble caterpillar" was chosen to be a reminder of guerrilla fighters in Vietnam, "Asian warriors who fought for their people and their pride without fear of death."
''Gidra''’s founders were Dinora Gil, Laura Ho, Tracy Okida,
Colin Watanabe, and Mike Murase. All were third-generation Asian American students at UCLA and had been involved with organizations like Oriental Concern or the UCLA Asian American Studies Center prior to founding the publication.
As many as 250 people in total worked on the newspaper over the course of its original five year run. Though ''Gidra'' was created for the broader Asian American community, 78% of its staff in the first year was Japanese American.
''Gidra'' practiced a non-hierarchical editorial organization and collective decision making. However, the paper was largely led by a core group of students.
The first issue of ''Gidra'' was published in April 1969, with the following mission statement:
Truth is not always pretty, not in this world. We try hard to keep from hearing about the feelings, concerns, and problems of fellow human beings when it disturbs us, when it makes us feel uneasy. And too often it is position and power that determine who is heard. This is why GIDRA was created. GIDRA is dedicated to truth. The honest expression of feeling or opinion, be it profound or profane, innocuous or insulting, from wretched or well-off—that is GIDRA. GIDRA is TRUTH.
An editorial in July of the same year elaborated:
Gidra was created to stimulate and inspire members of the Asian American community to vocalize their feelings and thoughts. Many, perhaps Asian Americans included, have come to the conclusion that Asian Americans don’t have feelings or thoughts. But we feel that the very existence of a publication like Gidra belies the stereotype of the Asian American as a taciturn, unfeeling, and unresponsive individual.
''Gidra''’s first issue discussed: the rise of “Third World” organizations on college campuses following the 1968 San Francisco strike; prostitution by Asian American women, the firing of Japanese American coroner
Thomas Noguchi
is the former Chief Medical Examiner-Coroner for the County of Los Angeles. Popularly known as the "coroner to the stars", Noguchi determined the cause of death in many high-profile cases in Hollywood during the 1960s and 1970s. He performed a ...
of Los Angeles County on allegedly racist grounds; and “yellow power” as “a call to reject our
sian Americans’past and present condition of powerlessness." On the last point, ''Gidra'' writer Larry Kubota clarified: "When we attain a position of power in society, we can have more control of our lives and begin to determine our own destiny.”
Subsequent issues included a broader range of topics affecting the Asian American community.
1970-1974
''Gidra'' later relocated from UCLA to offices in the
Crenshaw neighborhood of Los Angeles, California. With this move came a shift in the paper’s focus from the university to the greater Los Angeles Asian American community. Co-founder Murase wrote, “During the first year, ''Gidra'' gradually changed its focus from the campus to the community, from Asian identity to Asian unity, and from ‘what happened’ to ‘what can we do.’”
A number of historians have described ''Gidra''
's two stages of journalism. Hoang wrote, “These shifts in ''Gidra''’s conceptualization of the Asian American movement reflect the writers’ emergent construction of an Asian American ethos, a subject position defined not only by racial otherness but also by social responsibility and third world nationalisms.”
Historian William Wei wrote, “The first was devoted to learning the technical skills required to publish a newspaper, to defining what kind of paper it wanted to be, and, consequently, to defining what it meant to be Asian American and involved in the Asian American Movement; the second was devoted to covering the antiwar movement, counterculture lifestyles, and radical politics.” ''Gidra''
's widened focus was also brought on in part by the UCLA strike and “police riot” against U.S. militarism in Cambodia in May 1970, along with the
Kent State and
Jackson State shootings.
Another reason for the new orientation was to respond to criticisms that the paper was too subjective and cynical about the U.S. legacy of imperialism and racism. ''Gidra'' began including illustrations, comics, and less explicitly political articles about Asian culture around this time.
Murase explained, “We
t ''Gidra''tried to extend the role ''Gidra'' plays in the ongoing revolution both through collective policy decisions and our personal interactions. Therefore there is much more freedom than consistency in our pages. As we continue to generate alternatives, make choices, and learn from the past, our practice will inevitably be more free than consistent.”
In addition, ''Gidra'' faced bureaucratic divisions stemming from an inequality of power among staff that arose from the paper’s nonhierarchical organization. In the absence of paid salaries, new staff came and left frequently. In 1971, ''Gidra'' established a system of rotating monthly coordinators responsible for each month’s publication,
and in 1972 the staff of ''Gidra'' began a study group called the Westside Collective, having three parts:
#The Objective Conditions—Racism, Sexism, Capitalism, Imperialism…and alienation, inequality and irrationality …which engenders avarice, individualism, intolerance, irresponsibility, negative self-image, and pessimism. We wanted to study Asian American and Third World histories, the War, the institutions in our society, the state of the Movement, etc.
#The Goals—Humanism, Socialism…? The examples of the Vietnamese, the People’s Republic. …collectivity, self-respect, self-reliance, self-determination, self-discipline, self-defense.
#How to Get from One to the Other. Step by step….
As part of the study group, staff started living together in what was dubbed the “Gidra House.” Part of the purpose of this study group was to reflect on ''Gidra''’s relevance in the evolving Asian American Movement. The staff of ''Gidra'' ultimately came to the conclusion that ''Gidra'' in its then-current form was no longer as necessary.
The last issue of ''Gidra'' was published in April 1974, five years after its first publication. Among the issue's eighty pages was an article titled “Toward Barefoot Journalism” by Mike Murase that expressed uncertainty about ''Gidra''’s future and gave reasons for the paper’s dissolution. Murase wrote, “There is a shared feeling, a premonition if you will, that now is somehow a good time to sum up our experiences. We want to go on, continue publishing, but we need now to see how far we have come, so that we may be clear about where we are headed and how we will get there.”
Murase also cited problems with staffing and editorial organization, personal and publication-related financial struggles, and the feeling among staff that the process of assembling the paper “had become mechanical, individualized, and alienating." In his last article, Murase wrote,
As we continue to struggle, what needs resembling now is the richness and vitality of this total experience called ''Gidra'', which is much more than a newspaper. It has been an experience in sharing—in giving and receiving—in a sisterly and brotherly atmosphere. It has meant a chance to actively work for something we really believe in. It has meant a chance to express ourselves in a variety of ways. It has been a lesson in humility and perseverance. It has meant working with people who care about people, and genuinely feeling the strength that can only come out of collective experiences. But, what a struggle!
The staff of ''Gidra'' left open the possibility of continuing ''Gidra'' in the future or possibly creating a new publication more suited to the Movement. Staffers continued meeting after ''Gidra''’s final issue, and most stayed actively involved in the field.
Over its five-year lifespan, ''Gidra''
's press release averaged approximately 4,000 copies per month with 900-1300 subscribers mostly in the Los Angeles area, largely college students. However, readership was likely higher due to copies being circulated and viewed by multiple people.
Content
''Gidra'' covered a wide range of issues affecting the Asian American community, including those having to do with racism within the university and greater Los Angeles; U.S. imperialism and militarism in the midst of the Vietnam War; and Asian American, African American, Native American, and Latino social justice movements and "third world" organizations. However, the breadth of topics was much larger. Articles were "a mix of news, rhetoric, advertisements, cartoons, drawings, poems, dramatic pieces, and short fiction."
''Gidra'' drew inspiration from radical organizations, like the Third World Liberation Front and the Black Panthers, and ideologies, like Black Power and Yellow Power. ''Gidra'' also drew from the works of prominent revolutionaries like
Frantz Fanon
Frantz Omar Fanon (, ; ; 20 July 1925 – 6 December 1961), also known as Ibrahim Frantz Fanon, was a French West Indian psychiatrist, and political philosopher from the French colony of Martinique (today a French department). His works have b ...
,
Mao Zedong
Mao Zedong pronounced ; also romanised traditionally as Mao Tse-tung. (26 December 1893 – 9 September 1976), also known as Chairman Mao, was a Chinese communist revolutionary who was the founder of the People's Republic of China (PRC) ...
,
,
Martin Luther King Jr.
Martin Luther King Jr. (born Michael King Jr.; January 15, 1929 – April 4, 1968) was an American Baptist minister and activist, one of the most prominent leaders in the civil rights movement from 1955 until his assassination in 1968 ...
, and
Malcolm X
Malcolm X (born Malcolm Little, later Malik el-Shabazz; May 19, 1925 – February 21, 1965) was an American Muslim minister and human rights activist who was a prominent figure during the civil rights movement. A spokesman for the Nation of I ...
. Because its staff was mostly Japanese American, issues that affected Japanese Americans like the
incarceration of Japanese Americans during World War II, camp pilgrimages, and the redevelopment of
Little Tokyo, were often discussed. However, ''Gidra'' was largely critical of Japan itself, especially in the context of U.S.-Japan relations, militarism, and imperialism.
In 1971, ''Gidra'' began to publish in-depth topic specific issues, one focused on Asian American women
and another on youth through a “street-perspective.”
The January 1971 "Women's issue" read, “We are Third World, Asian sisters uniting in the struggle for liberation. Amerikan society has reduced women to economic and psychological servitude, and third world women and men to racist and dehumanizing stereotypes. We, as Asian women have united to
..struggle with our brothers against male chauvinism and join in constructing new definitions for self-determination in the revolutionary society.”
As part of the paper’s content shift in the early 1970s, ''Gidra'' began expanding its scope to include ethnic food recipes, articles on how to sew and garden, and even an article on how to fix a toilet. ''Gidra'' also published articles about effective protest and activism. Staff member Jeff Furumura wrote, “It’s all part of building self-reliance, and in the process, creating our own alternatives. By breaking down those mystical exaggerations concerning who is able to fix this, who is qualified to operate that, we learn to do a lot of those things ourselves.”
Also crucial to the newspaper were art, photography, and poetry. ''Gidra'' illustrator David Monkawa wrote, “We want to free our minds at the same time you free yours by developing them through looking at comics, movies, books and television with a critical eye; that is, asking ourselves 'how' the thing we’re viewing is supposed to be judged.”
Cartoons were often imbued with humor and critiques of society. Writer and activist Karen Ishizuka observed how “With the capacity to spar swiftly and deftly with serious issues,
olitical cartoonscan strike at the heart of social issues with exaggerated caricature, stinging reversals, and droll but profound impropriety.”
Reception
1969-1974
Over its five-year run, ''Gidra'' garnered both praise and criticism within prominent Asian American circles. According to Rocky Chin, “If there is an ‘Asian-American Movement’ publication, it is ''Gidra'', the most widely circulated Asian American newspaper-magazine in the country.”
Wimp Hiroto of the Los Angeles-based Japanese American community newspaper ''Crossroads'' praised ''Gidra''’s mission. Kats Kunitsugu of the ''Kashu Mainichi'' gave ''Gidra'' mixed reviews, while ''Gidra'' and the prominent Japanese American newspaper ''
Rafu Shimpo
is a Japanese-English language newspaper based in Little Tokyo, Los Angeles, California and is the largest bilingual English-Japanese daily newspaper in the United States. As of February 2021, it is published online daily. In print publicatio ...
'' had publicized disagreements over coverage of controversial topics affecting the Asian American community, most notably the dismissal of Los Angeles County Coroner Thomas Noguchi.
Among those outside of the Movement, ''Gidra'' garnered more criticism. In the final edition of ''Gidra'', Murase described letters ''Gidra'' received from the greater Los Angeles community, including one from a “Chinese woman in Los Angeles
hocalled ''Gidra'' ‘atrocious,’ and intimated that the quality of the newspaper can only improve when ‘some of you staff members (who are) SDS members and gangsters depart.’”
Another letter read, “I don’t know what is wrong with you poor minority groups. As a while mother Im awfully proud of it.
it must be awful to be what you are, that you have to go so low that you have ot use nasty words to express your selfs your naughty nasty thilthy little people and I pity your kind.
ic
As ''Gidras focus and contents shifted in the early 1970s, ''Gidra'' received criticisms for being both too radical in politicized antiwar articles and too “white hippie counterculture” in cultural and how-to articles. However, Wei argues that the latter criticisms were “unwarranted." He writes, "From the beginning, the paper had encouraged the development of a distinctive Asian American culture and an understanding of the complex relations among people in the Movement.”
Present
Today, many historians and scholars agree on ''Gidra’''s significance. Ethnic studies scholar Daryl Maeda called ''Gidra'' "the premiere movement periodical." Likewise, Hoang wrote, “Whether composition scholars were aware of the periodical, ''Gidra'' and publications like it left a legacy for later racial minority students, a legacy in which writing would be seen as a vehicle to cultivating racial and political awareness.” Hoang argued that the publication of ''Gidra'' inspired the publication of many other revolutionary student-run publications at universities mostly in California in the 1990s and 2000s.
In the 20th anniversary issue, Nelson Nagai credited ''Gidra'' with inspiring the formation of the Asian American youth organization Yellow Seed, writing, "Gidra was our window into Asian America. Through Gidra we found out that there were other groups around America that were trying to define Asian America and what part Asian Americans had in the civil rights movement and the anti-war, anti-imperialist movement."
In addition, ''Gidra'' is credited for inspiring the founding of another radical Asian American newspaper ''Rodan'', which was also named after a ''Godzilla'' character. In the end, Wei wrote that the reason for ''Gidras end was its success, as it inspired the creation of other revolutionary periodicals and organizations that competed for resources, readers, and staff.
Of ''Gidras continuing legacy, historian Brian Niiya wrote that "the 247 people who worked on the original Gidra over its life represented some of the best and brightest of the
Sansei
is a Japanese and North American English term used in parts of the world such as South America and North America to specify the children of children born to ethnic Japanese in a new country of residence. The '' nisei'' are considered the second ...
generation, and many have gone on to distinguished careers in law, academia, medicine, and other fields, while many continue to remain active in fighting on behalf of Asian American communities today."
Writer and activist Karen Ishizuka wrote, "''Gidra'' was as irreverent as it was earnest and as thought-provoking as it was reflexive."
References
{{authority control
1969 establishments in California
Asian-American culture in California
Asian-American press
Defunct newspapers published in California
Publications established in 1969