Ghadi Detergent powder is a detergent manufactured by RSPL Limited (RSPL), a
Kanpur
Kanpur or Cawnpore ( /kɑːnˈpʊər/ pronunciation (help·info)) is an industrial city in the central-western part of the state of Uttar Pradesh, India. Founded in 1207, Kanpur became one of the most important commercial and military stations o ...
based company with a net worth of more than 8,000
crore
A crore (; abbreviated cr) denotes ten million (10,000,000 or 107 in scientific notation) and is equal to 100 lakh in the Indian numbering system. It is written as 1,00,00,000 with the local 2,2,3 style of digit group separators (one lakh is e ...
as a diversified
conglomerate
Conglomerate or conglomeration may refer to:
* Conglomerate (company)
* Conglomerate (geology)
* Conglomerate (mathematics)
In popular culture:
* The Conglomerate (American group), a production crew and musical group founded by Busta Rhymes
** Co ...
in
India. The
detergent
A detergent is a surfactant or a mixture of surfactants with cleansing properties when in dilute solutions. There are a large variety of detergents, a common family being the alkylbenzene sulfonates, which are soap-like compounds that are more ...
brand was founded by Muralidhar Gyanchandani (Chairman RSPL Group) and Bimal Kumar Gyanchandani (Vice Chairman) in 1988. When Ghadi was launched, market was already dominated by big brands like
Surf and
Nirma
Nirma is a group of companies based in the city of Ahmedabad in Gujarat, India, that manufactures products ranging from detergents, soaps, cement, cosmetics, salt, soda ash, LAB and injectables. Karsanbhai Patel, an entrepreneur and philanthrop ...
.
References
{{Reflist
* http://articles.economictimes.indiatimes.com/2012-01-15/news/30627880_1_detergents-powder-business-vegetable-oils
* http://strategicmoves.wordpress.com/2011/01/04/ghari-detergent-did-the-nirma-act/
* http://branddesignconsultants.wordpress.com/2011/06/14/revamp-of-ghari-deteregent-rejuvenation-of-a-mass-brand/
External links
Official Website
Companies based in Kanpur
Laundry detergents
Indian brands