Gaines-Burgers is an American brand of

dog food Dog food is food specifically formulated and intended for consumption by dogs and other related canines. Dogs are considered to be omnivores with a carnivorous bias. They have the sharp, pointed teeth and shorter gastrointestinal tracts of ca ...

currently owned and marketed by dVour Brands Corporation. Gaines-Burgers had been originally introduced in 1961 by

General Foods General Foods Corporation was a company whose direct predecessor was established in the United States by Charles William Post as the Postum Cereal Company in 1895. The company changed its name to "General Foods" in 1929, after several corporate ...

, which ceased its production 1990s. The product consists of individually wrapped patties of moisturized dog food that resembled a hamburger.

History

Gaines-Burgers was named after the former Gaines Food Company of

Sherburne, New York Sherburne is a town in Chenango County, New York, United States. The population was 4,048 at the 2010 census. The town contains two villages, Sherburne and Earlville. The town is at the northern border of Chenango County. History The area ...

, a major pet food company acquired by General Foods in 1943. In November 1982, General Foods introduced "Improved Gaines-Burgers Cheese", advertised as made with cheddar cheese. The "improved" reference relates to an earlier version of the product "with cheese" marketed in the early 1970s. In 1984, General Foods sold Gaines to Anderson, Clayton and Company. In 1986,

Quaker Oats Company The Quaker Oats Company, known as Quaker, is an American food conglomerate based in Chicago. It has been owned by PepsiCo since 2001. History Precursor miller companies In the 1850s, Ferdinand Schumacher and Robert Stuart founded oat mills. S ...

bought Anderson, Clayton to acquire Gaines for its pet food division; Quaker sold the remainder of Anderson, Clayton to Kraft. In 2019, dVour Brands Corporation, a company based in Chicago, filled to register rights to the Gaines-Burgers brand. Limited edition premium brand offerings of small batch fresh, slow cooked USDA-approved meat protein patties form were offered in 2020. The product was made available for consumers in limited batches in February 2020.

Trivia

In 1972, '' National Lampoons ''

Deteriorata "Deteriorata" is a comedy record released as a single in 1972. It is a parody of Les Crane's 1971 spoken word recording of "Desiderata", the early 20th-century poem by Max Ehrmann. ("Desiderata" is Latin for "desired things"; "deteriorata" is a p ...

'' (a spoof of ''

Desiderata "Desiderata" (Latin: "things desired") is an early 1920s prose poem by the American writer Max Ehrmann. Although he copyrighted it in 1927, he distributed copies of it without a required copyright notice during 1933 and , thereby forfeiting his ...

'', then enjoying a measure of popular attention thanks to a spoken word recording) singled out Gaines-Burgers "with cheese" in order to poke fun at modern product advertising using the line ''"Take heart amid the deepening gloom that your dog is finally getting enough cheese".''

Footnotes

{{General Foods Dog food brands General Foods