GMR Marketing is an
engagement marketing
Engagement marketing, sometimes called "experiential marketing", "event marketing", "on-ground marketing", "live marketing", "participation marketing", "Loyalty Marketing", or "special events", is a marketing strategy that directly engages consumer ...
advertising agency
An advertising agency, often referred to as a creative agency or an ad agency, is a business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing for its clients. An ad agency is generally ...
,
[2009 It List ] which is headquartered in
New Berlin,
Wisconsin
Wisconsin () is a state in the upper Midwestern United States. Wisconsin is the 25th-largest state by total area and the 20th-most populous. It is bordered by Minnesota to the west, Iowa to the southwest, Illinois to the south, Lake M ...
.
The firm was founded in 1979 by
Gary M. Reynolds, who was credited with originating the practice of engagement marketing.
[Promo Magazine’s 2002 Agency of the Year ] Reynolds stepped down as CEO in 2014 but remains chairman of GMR Marketing.
The firm has been a subsidiary of the
Omnicom Group
Omnicom Group Inc. is an American global media, marketing and corporate communications holding company, headquartered in New York City.
Omnicom's branded networks and specialty firms provide services in four disciplines: advertising, customer re ...
since 1997.
GMR Marketing's Global Headquarters in New Berlin, WI was listed by The
Milwaukee Journal Sentinel as one of the "Best Places to Work" for the years 2015, 2016, and 2017. Listing features such as a "Barcade",
outdoor patios with fire pits, indoor cafés, and a recording studio as some of the amenities available to the office employees and clients.
References
External links
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{{DEFAULTSORT:Gmr Marketing
Companies based in Wisconsin
Marketing companies established in 1979
Marketing companies of the United States