Fiona Bloom is a music industry publicist who runs the
New York City
New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...
agency The Bloom Effect.
Early life
Bloom grew up in
St John's Wood
St John's Wood is a district in the City of Westminster, London, lying 2.5 miles (4 km) northwest of Charing Cross. Traditionally the northern part of the ancient parish and Metropolitan Borough of Marylebone, it extends east to west from ...
,
London
London is the capital and largest city of England and the United Kingdom, with a population of just under 9 million. It stands on the River Thames in south-east England at the head of a estuary down to the North Sea, and has been a majo ...
.
She took piano lessons as a child and trained to be a concert pianist.
She moved to the U.S. after her father moved to
Atlanta, Georgia
Atlanta ( ) is the capital and most populous city of the U.S. state of Georgia. It is the seat of Fulton County, the most populous county in Georgia, but its territory falls in both Fulton and DeKalb counties. With a population of 498,715 ...
for business reasons. She starting training as a
disk jockey
A disc jockey, more commonly abbreviated as DJ, is a person who plays recorded music for an audience. Types of DJs include radio DJs (who host programs on music radio stations), club DJs (who work at a nightclub or music festival), mobile D ...
and worked at college radio in
Georgia State University
Georgia State University (Georgia State, State, or GSU) is a Public university, public research university in Atlanta, Atlanta, Georgia. Founded in 1913, it is one of the University System of Georgia's four research universities. It is also the ...
.
Career
After receiving a degree in
Speech Communications
Speech is a human vocal communication using language. Each language uses phonetic combinations of vowel and consonant sounds that form the sound of its words (that is, all English words sound different from all French words, even if they are th ...
, Bloom began her professional career in 1991 at
WSTR FM
WSTR (94.1 MHz, "Star 94") is an FM radio station licensed to Smyrna, Georgia, and serving the Atlanta metropolitan area. Owned by Audacy, Inc., it broadcasts a rhythmic adult contemporary format. Its studios are located at Colony Square in Mi ...
as the station's assistant
music director
A music(al) director or director of music is the person responsible for the musical aspects of a performance, production, or organization. This would include the artistic director and usually chief conductor of an orchestra or concert band, the d ...
, and she also served as an on-air personality.
In 1994,
EMI Records
EMI Records (formerly EMI Records Ltd.) is a multinational record label owned by Universal Music Group. It originally founded as a British flagship label by the music company of the same name in 1972, and launched in January 1973 as the succ ...
head
Daniel Glass
Daniel Glass is an American music industry executive whose output has included work with artists Billy Idol, Wilson Phillips, Sinéad O'Connor, Jon Secada, Warren Zevon, Blur, Huey Lewis and the News, Goldfinger, Reel Big Fish, Erykah Badu ...
appointed her to the position of Director of New Artist Marketing.
After working at
EMI
EMI Group Limited (originally an initialism for Electric and Musical Industries, also referred to as EMI Records Ltd. or simply EMI) was a British Transnational corporation, transnational Conglomerate (company), conglomerate founded in March 1 ...
, Bloom served as the Director of Media Relations at
Zero Hour Records
Zero Hour Records was an indie rock record label based in New York City. It was established in 1990 by Ray McKenzie, a former phone clerk for the Chicago Mercantile Exchange. The label's first release was McKenzie's own 12" single "The Ozone Ho ...
. She started her own subsidiary record label, called 3-2-1, in 1996.
Bloom started her agency The Bloom Effect in 2007. That year, she was named Top Consultant/Strategist of the Year by the National Association of Recording Industry Professionals (NARIP). Her agency represents acts including
Jesse Clegg
Jesse Clegg (born July 25, 1988) is a South African singer-songwriter, guitarist and pianist, whose three studio albums, ''When I Wake Up'', his 2011 follow up ''Life on Mars'', and his latest, ''Things Unseen'', have made Clegg a platinum-selli ...
and
Wayna
Wayna (real name Woyneab Miraf Wondwossen) is an R&B/soul singer and songwriter who was born in Ethiopia and raised in the suburbs of Washington, D.C. She worked as a writer for the Clinton White House before releasing three solo albums, garnerin ...
, who was subsequently nominated for a
Grammy award
The Grammy Awards (stylized as GRAMMY), or simply known as the Grammys, are awards presented by the Recording Academy of the United States to recognize "outstanding" achievements in the music industry. They are regarded by many as the most pres ...
.
In 2013, Bloom set up StoryTime, a twice-weekly children's book reading session which now runs at Butterfly 7, a children's store in
Brooklyn
Brooklyn () is a borough of New York City, coextensive with Kings County, in the U.S. state of New York. Kings County is the most populous county in the State of New York, and the second-most densely populated county in the United States, be ...
. She says the sessions are "very interactive" and have a musical element.
Notes
References
Soul TrainSoul TrainRolling Out
External links
Official site
{{DEFAULTSORT:Bloom, Fiona
American public relations people
Living people
1969 births