Fab is an

ice cream Ice cream is a sweetened frozen food typically eaten as a snack or dessert. It may be made from milk or cream and is flavoured with a sweetener, either sugar or an alternative, and a spice, such as cocoa or vanilla, or with fruit such as str ...

brand made by

Nestlé Nestlé S.A. (; ; ) is a Switzerland, Swiss multinational food and drink processing conglomerate corporation headquartered in Vevey, Vaud, Switzerland. It is the largest publicly held food company in the world, measured by revenue and other me ...

. Both the ice lolly on a stick brands 'Zoom' and 'FAB', were introduced in

United Kingdom The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Europe, off the north-western coast of the continental mainland. It comprises England, Scotland, Wales and North ...

by J. Lyons & Co. Ltd., and were brought out in order to take advantage of the popularity of Gerry Anderson's television series ''

Fireball XL5 ''Fireball XL5'' is a 1960s British children's science-fiction puppet television series about the missions of ''Fireball XL5'', a vessel of the World Space Patrol that polices the cosmos in the year 2062. Commanded by Colonel Steve Zodiac, ''XL5' ...

'' and '' Thunderbirds''. The brand Zoom was launched first, in April/May 1963, to capitalise on Fireball XL5, with Fab appearing in May 1967. Initially the Zoom's commercial target was for boys only, being

rocket A rocket (from it, rocchetto, , bobbin/spool) is a vehicle that uses jet propulsion to accelerate without using the surrounding air. A rocket engine produces thrust by reaction to exhaust expelled at high speed. Rocket engines work entirely fr ...

shaped, which left a vast market niche that was filled by the development of the "Fab"; a more feminine looking lolly designed in mind for girls. The lolly was originally pitched at the female market with the association to purchase being the attraction of Lady Penelope. Regularly used in the show was the phrase "F-A-B" as an equivalent to "Roger" (communications jargon indicating that a message has been received). The original lolly packaging had a prominent image of Lady Penelope and her butler/driver Parker on the wrapper.Original wrapper
/ref>Jane Furniva

telegraph.co.uk, 10 August 2000 The lolly consists of strawberry fruit ice and cream with the top portion dipped in

chocolate Chocolate is a food made from roasted and ground cacao seed kernels that is available as a liquid, solid, or paste, either on its own or as a flavoring agent in other foods. Cacao has been consumed in some form since at least the Olmec civ ...

and coated with sugar confectionery (Sugar strands). In the modern era, their popularity has reduced having been replaced by lollies such as the

Twister Twister may refer to: Weather * Tornado Aviation * Pipistrel Twister, a Slovenian ultralight trike * Silence Twister, a German homebuilt aircraft design * Wings of Change Twister, an Austrian paraglider design Entertainment * ''Twister'' (1989 ...

and various ice snacks based on cartoon characters, however

still continue production of the iced snack into the 21st century, both as a single item and as part of a multipack. The description on the packaging reads "Real Strawberry and vanilla flavour ice lolly with chocolate flavour coating (5%) and sugar strands (5%)". The fab lolly, Fruit And Berries, has changed from a jelly type centre many years ago, to strawberry ice used now. An orange variety has also been manufactured as has a limited edition lemon flavour, a limited edition apple and blackcurrant flavour (in 2000), and a limited edition tropical flavour in 2003. A new limited edition lolly was created in 2018, to celebrate fifty years of Fab lollies. The "Birthday Cake" lolly has raspberry water and sponge cake flavour ice with a vanilla flavour coating and sugar strands. In 2019 Nestlé introduced a Raspberry Doughnut flavour of the brand with a Raspberry doughnut flavour water ice lolly with a raspberry sauce centre, with the usual chocolate flavour coating and sugar strands. The brand's connection to the ''Thunderbirds'' television series has not been maintained, and was quietly dropped in the early-1970s.

References

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Froneri UK
Products introduced in 1967 Brand name frozen desserts British brands {{confection-stub

See also

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External links