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Funnies, Inc. was an American comic book packager of the late 1930s to 1940s period collectors and historians call the
Golden Age of Comic Books The Golden Age of Comic Books describes an era of American comic books from 1938 to 1956. During this time, modern comic books were first published and rapidly increased in popularity. The superhero archetype was created and many well-known char ...
. Founded by Lloyd Jacquet, it supplied the contents of early comics, including that of ''
Marvel Comics Marvel Comics is an American comic book publishing, publisher and the flagship property of Marvel Entertainment, a divsion of The Walt Disney Company since September 1, 2009. Evolving from Timely Comics in 1939, ''Magazine Management/Atlas Co ...
'' #1 ( cover-dated Oct. 1939), the first publication of what would become the
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corporation A corporation is an organization—usually a group of people or a company—authorized by the state to act as a single entity (a legal entity recognized by private and public law "born out of statute"; a legal person in legal context) and r ...
Marvel Comics Marvel Comics is an American comic book publishing, publisher and the flagship property of Marvel Entertainment, a divsion of The Walt Disney Company since September 1, 2009. Evolving from Timely Comics in 1939, ''Magazine Management/Atlas Co ...
.


Company history


Founding

American comic books An American comic book is a thin periodical originating in the United States, on average 32 pages, containing comics. While the form originated in 1933, American comic books first gained popularity after the 1938 publication of ''Action Comics'', ...
originated as oversized magazines that reprinted newspaper comic strips in color. These strips, coming from "the funny pages", were colloquially called "the funnies". Gradually, new material began to be created for the emerging
medium Medium may refer to: Science and technology Aviation *Medium bomber, a class of war plane * Tecma Medium, a French hang glider design Communication * Media (communication), tools used to store and deliver information or data * Medium of ...
of
comic books A comic book, also called comicbook, comic magazine or (in the United Kingdom and Ireland) simply comic, is a publication that consists of comics art in the form of sequential juxtaposed panels that represent individual scenes. Panels are of ...
. In the late 1930s, with the huge sales success of
Superman Superman is a superhero who appears in American comic books published by DC Comics. The character was created by writer Jerry Siegel and artist Joe Shuster, and debuted in the comic book ''Action Comics'' #1 (cover-dated June 1938 and publi ...
, many
magazine A magazine is a periodical publication, generally published on a regular schedule (often weekly or monthly), containing a variety of content. They are generally financed by advertising, purchase price, prepaid subscriptions, or by a combinatio ...
publishers Publishing is the activity of making information, literature, music, software and other content available to the public for sale or for free. Traditionally, the term refers to the creation and distribution of printed works, such as books, newsp ...
and entrepreneurs jumped on the trend. One of the many comics companies founded during this time was Centaur Publications, where Lloyd Jacquet was
art director Art director is the title for a variety of similar job functions in theater, advertising, marketing, publishing, fashion, film industry, film and television, the Internet, and video games. It is the charge of a sole art director to supervise and ...
and where comic creators included writer and artist Bill Everett. Jacquet then broke off to form Funnies, Inc., initially called First Funnies, Inc. Located at 45 West 45th Street in
Manhattan Manhattan (), known regionally as the City, is the most densely populated and geographically smallest of the five boroughs of New York City. The borough is also coextensive with New York County, one of the original counties of the U.S. state ...
,
New York City New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...
, it was one of that era's "comic-book packagers" that would create comics on demand for publishers. Its competitors included two other comics packagers formed around this time: Eisner & Iger, founded by
Will Eisner William Erwin Eisner (March 6, 1917 – January 3, 2005) was an American cartoonist, writer, and entrepreneur. He was one of the earliest cartoonists to work in the American comic book industry, and his series ''The Spirit'' (1940–1952) was no ...
and
Jerry Iger Samuel Maxwell "Jerry" Iger (; August 22, 1903 – September 5, 1990) was an American cartoonist and art-studio entrepreneur. With business partner Will Eisner, he co-founded Eisner & Iger, a comic book packager that produced comics on demand ...
, and the quirkily named Harry "A" Chesler's studio. Everett recalled in the late 1960s that, Torpey was Centaur's sales director, and Mahon a publisher for one of Centaur's early iterations. Other Centaur staffers who followed Jacquet, on at least a freelance basis, included artists
Carl Burgos Carl Burgos (; born Max Finkelstein ; April 18, 1916 – March 1, 1984) Note: Gives only month and year of death. was an American comic book and advertising artist best known for creating the original Human Torch in ''Marvel Comics'' #1 (Oct. 193 ...
, Paul Gustavson, and Ben Thompson; writer
Ray Gill Ray Gill (8 December 1924, Manchester Manchester () is a city in Greater Manchester, England. It had a population of 552,000 in 2021. It is bordered by the Cheshire Plain to the south, the Pennines to the north and east, and the neig ...
; and business manager Jim Fitzsimmons. Others who worked for Funnies, Inc. included future novelist Mickey Spillane; Leonard Starr, future creator of the comic strip '' On Stage''; and artist Bob Davis, who for Funnies, Inc. created the boy hero Dick Cole in Novelty Press' ''
Blue Bolt Comics Blue Bolt is a fictional American comic book superhero created by writer-artist Joe Simon in 1940, during the period fans and historians refer to as the Golden Age of Comic Books. Publication history Initially published by Novelty Press, ''Blu ...
''. As Everett described, "Lloyd ... had an idea that he wanted to start his own art service — to start a small organization to supply artwork and editorial material to publishers. ... He asked me to join him. He also asked Carl Burgos. So we were the nucleus ..." Reprinted from ''Alter Ego'' (11), 1978. I don't know how to explain it, but I was still on a freelance basis. That was the agreement we had. The artists, including myself, at Funnies, worked on a freelance basis."Everett, ''Alter Ego'', p. 9 Comics historian Hames Ware added that, Funnies, Inc.'s first known project was '' Motion Picture Funnies Weekly'', a promotional comic planned for giveaway in
movie theaters A movie theater (American English), cinema (British English), or cinema hall ( Indian English), also known as a movie house, picture house, the movies, the pictures, picture theater, the silver screen, the big screen, or simply theater is a ...
.''Motion Picture Funnies Weekly''
at Grand Comics Database
The idea proved unsuccessful, and seven of the only eight known samples created to send to theater owners were discovered in an estate sale in 1974. Additionally, proof sheets were found there for the covers of issues #2–4. The "Comic Books on Microfiche" collection of the
University of Tulsa The University of Tulsa (TU) is a private research university in Tulsa, Oklahoma. It has a historic affiliation with the Presbyterian Church and the campus architectural style is predominantly Collegiate Gothic. The school traces its origin to ...
's McFarlin Library lists Centaur Publications' '' Amazing Man Comics'' #5 (Sept. 1939), the premiere issue, as continuing the numbering of ''Motion Picture Funnies Weekly'', but this is unconfirmed.


The first Marvel comic

Funnies, Inc.'s first actual sale was to
pulp magazine Pulp magazines (also referred to as "the pulps") were inexpensive fiction magazines that were published from 1896 to the late 1950s. The term "pulp" derives from the cheap wood pulp paper on which the magazines were printed. In contrast, magazine ...
publisher Martin Goodman. As Everett recalled, Funnies, Inc., sales manager Frank Torpey "had a friend, Martin Goodman, who was in the publishing business, and Frank talked Martin into going into publishing comics ..." For what would be called ''Marvel Comics'' #1 (Oct. 1939), Funnies, Inc. created a set of features that included two nascent star characters: Burgos'
original Human Torch The Human Torch, also known as Jim Hammond (originally, Hamond), is a fictional character, fictional superhero appearing in American comic books published by Marvel Comics. Created by writer-artist Carl Burgos, he first appearance, first appeared ...
and Everett's Sub-Mariner, expanding an origin story Everett had created for the never-released '' Motion Picture Funnies Weekly'' #1. Reprinted at Among the other characters introduced was Gustavson's the
Angel In various theistic religious traditions an angel is a supernatural spiritual being who serves God. Abrahamic religions often depict angels as benevolent celestial intermediaries between God (or Heaven) and humanity. Other roles include ...
, a modest hit who would appear in more than 100 Golden Age stories. Goodman, whose business strategy involved having a multitude of corporate entities, eventually used Timely Comics as the umbrella name for his comic-book division. Other early companies that bought material from Funnies, Inc. include Centaur,
Fox Feature Syndicate Fox Feature Syndicate (also known as Fox Comics, Fox Publications, and Bruns Publications, Inc.) was a comic book publisher from early in the period known to fans and historians as the Golden Age of Comic Books. Founded by entrepreneur Victor S. ...
, and Hillman Periodicals. For the Novelty Press division of the Premium Service Company, writer-artist
Joe Simon Joseph Henry Simon (October 11, 1913 – December 14, 2011) was an American comic book writer, artist, editor, and publisher. Simon created or co-created many important characters in the 1930s–1940s Golden Age of Comic Books and served as the ...
created Blue Bolt and Basil Wolverton devised Spacehawk. Simon said that his Funnies, Inc. rate for a completed comic-book page — written, drawn and lettered — was $7. For comparison, he recalled that at Eisner-Iger — where Eisner wrote the features and created characters, hiring novice artists — the page rate was approximately $3.50 to $5.50; publishers were charged $5 to $7 per finished page.Simon, Joe, with Jim Simon. ''The Comic Book Makers'' Funnies, Inc. was eventually made obsolete by the growing medium's success, allowing publishers to hire their own staffs. As Simon recalled, he stopped freelancing for the company when he became Timely Comics' editor: "Soon, we were buying only 'The Human Torch' and 'Sub-Mariner' from Jacquet and irritating the hell out of him with demands for script and art changes in the hopes that he would resign the features he had helped to build". Toward the end of 1940, Jacquet sold Goodman the rights to the characters. Business relations evidently remained cordial; in an Aug. 14, 1942, photo given to attendees and widely published by the comics press in the 2000s, Jacquet was seated next to Goodman at a
Hotel Astor Hotel Astor was a hotel on Times Square in the Midtown Manhattan neighborhood of New York City. Built in 1905 and expanded in 1909–1910 for the Astor family, the hotel occupied a site bounded by Broadway, Shubert Alley, and 44th and 45th Stre ...
luncheon Goodman hosted for the Timely and Funnies staffs, followed by a showing of the new
Disney The Walt Disney Company, commonly known as Disney (), is an American multinational mass media and entertainment conglomerate headquartered at the Walt Disney Studios complex in Burbank, California. Disney was originally founded on October ...
movie '' Bambi''. Others at the table included Torpey, Gill, Timely editor
Stan Lee Stan Lee (born Stanley Martin Lieber ; December 28, 1922 – November 12, 2018) was an American comic book writer, editor, publisher, and producer. He rose through the ranks of a family-run business called Timely Publications which ...
, and such artists/writers as Vince Alascia,
Ernie Hart Ernest Huntley Hart
at the L ...
, Jack Keller, George Klein,
Jim Mooney James Noel Mooney (August 13, 1919 – March 30, 2008) was an American comics artist best known for his long tenure at DC Comics and as the signature artist of Supergirl, as well as a Marvel Comics inker and Spider-Man artist, both during wh ...
,
Don Rico Donato Francisco Rico II (September 26, 1912 – March 27, 1985) was an American paperback novelist, screenwriter, wood engraver and comic book writer-artist, who co-created the Marvel Comics characters the Black Widow (Natasha Romanova) with plot ...
, Mike Sekowsky, and Syd Shores.


Demise

After Funnies, Inc. ended, Lloyd Jacquet Studios continued to package comics through at least 1949.


References


Further reading

* ''Alter Ego'' #36 (May 2004): "The Creator of Captain America Meets the Creator of the Human Torch", by Joe Simon, pp. 3–6.


External links

* Nevins, Jess
"The Timely Comics Story"
* {{cite web, url=http://jimhillmedia.com/blogs/monique_pryor/archive/2003/11/25/1582.aspx , title=A Tribute to Bill Everett, the Sub-Mariner's Father, first= Monique , last=Pryor, publisher=Jim Hill Media, date=November 25, 2003, archiveurl=https://web.archive.org/web/20060228071819/http://www.jimhillmedia.com/mb/articles/showarticle.php?ID=904, archivedate=February 28, 2006, url-status=dead * Vassallo, Michael J

Comicartville.com, 2005

Timely Comics Companies based in New York City