Fox Racing is an American

extreme sport Action sports, adventure sports or extreme sports are activities perceived as involving a high degree of risk. These activities often involve speed, height, a high level of physical exertion and highly specialized gear. Extreme tourism overl ...

s (primarily

motocross Motocross is a form of off-road motorcycle racing held on enclosed off-road circuits. The sport evolved from motorcycle trials competitions held in the United Kingdom. History Motocross first evolved in Britain from motorcycle trials competi ...

and mountainbiking), protective equipment and

lifestyle Lifestyle often refers to: * Lifestyle (sociology), the way a person lives * ''Otium'', ancient Roman concept of a lifestyle * Style of life (german: Lebensstil, link=no), dealing with the dynamics of personality Lifestyle may also refer to: Bu ...

clothing brand founded in 1974. Fox is owned by

Vista Outdoor Vista Outdoor Inc. is an American designer, manufacturer, and marketer of outdoor sports and recreation products. It operates in two markets: shooting sports and outdoor products. It is a "house of brands" with more than 40 labels and subsidiaries ...

History

The early histories of Fox Racing and

Fox Racing Shox Fox Factory Holding Corp. is an American company best known for their Fox Racing Shox brand of off-road racing suspension components. History In 1974, Bob Fox ran a small business distributing suspension components for motocross bikes with his ...

were intertwined. Fox Racing Shox is a brand of offroad racing suspension components founded by Geoff Fox's brother, Bob Fox. Fox Racing Shox was originally under the corporate umbrella of Moto-X Fox. In 1977 Bob's division split out as a separate company called Fox Factory In July 2006, Fox Racing decided to change its corporate name to Fox Head, Inc. The move was complete by the fall of that year. Fox decided such a change would help the brand further penetrate sporting venues aside from motocross, such as mountain bike, wake boarding, surfing; as well as expand into other products. Peter Fox was named CEO in 2008, with Greg Fox remaining on the board of directors. Peter Fox subsequently left the company, but rejoined when Fox Head was acquired by Altamont Capital Partners in 2014, leaving the founder and his son in charge of the company. In July 2022, it was announced that Fox Racing would be acquired by

for $540 million. FoxHeadStore

References

External links

* *{{official, https://www.foxracing.com 1974 establishments in California 2014 mergers and acquisitions 2022 mergers and acquisitions American companies established in 1974 Clothing companies established in 1974 Companies based in Irvine, California Motorcycling retailers Privately held companies based in California Retail companies established in 1974 Sportswear brands