Forever Don't Last
   HOME

TheInfoList



OR:

"Forever Don't Last" is a song by American singer
Jazmine Sullivan Jazmine Marie Sullivan (born April 9, 1987) is an American R&B and soul singer. Born and raised in Philadelphia, her debut album, ''Fearless'' was released in 2008. The record topped ''Billboards Top R&B/Hip-Hop Albums chart and was certifie ...
. It was written by Sullivan and
Chuck Harmony Charles T. Harmon (born 1979),Gerrick D. Kennedy''Los Angeles Times'', February 24, 2015. better known as Chuck Harmony, is an American music producer, musician, songwriter and entrepreneur, based in Nashville, Tennessee. He is a three-time Gram ...
for her third studio album ''
Reality Show Reality television is a genre of television programming that documents purportedly unscripted real-life situations, often starring unfamiliar people rather than professional actors. Reality television emerged as a distinct genre in the early 19 ...
'' (2015), while production was helmed by Harmony. The soulful acoustic jam depicts Sullivan reflecting her emotions on the painful demise of her relationship. Released as the album's second single, the ballad reached the top twenty on the ''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertise ...
''
Adult R&B Songs The Adult R&B Songs chart (formerly called Adult R&B Airplay) is an airplay chart that is published weekly by ''Billboard'' magazine. The chart tracks and measures the airplay of songs played on urban adult contemporary radio stations, whose playl ...
, peaking at number 17.


Background

"Forever Don't Last" was written by Sullivan and
Chuck Harmony Charles T. Harmon (born 1979),Gerrick D. Kennedy''Los Angeles Times'', February 24, 2015. better known as Chuck Harmony, is an American music producer, musician, songwriter and entrepreneur, based in Nashville, Tennessee. He is a three-time Gram ...
for her third studio album ''
Reality Show Reality television is a genre of television programming that documents purportedly unscripted real-life situations, often starring unfamiliar people rather than professional actors. Reality television emerged as a distinct genre in the early 19 ...
'' (2015). The stripped-down, acoustic production details the painful end of a long relationship Sullivan fought to save as she sings: "Trying don’t work, so I just have to face that forever doesn’t last too long these days." The singer called the record "a page from erlife" as well as her most personal song on ''Reality Show'', telling ''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertise ...
'': "The most personal song is called 'Forever on't Last" I'm basically crying on that song. It's a ballad, and that's classic Jazmine. It's a letting-go song which is why it's so personal. I feel like I came to a point in my relationship where neededto let go and move on. I just had to do it."


Music video

An accompanying music video was directed by Eshon Burgundy, Sullivan and her mother Pam with the help of friends. Set on the countryside, Sullivan plays a runaway bride who realizes that the love she once had for her man has disappeared. Sullivan's grandmother and grandfather play themselves in the video. The visuals premiered on December 2, 2014 on her
YouTube YouTube is a global online video platform, online video sharing and social media, social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by ...
account.


Credits and personnel

Credits adapted from the album's liner notes. *Kevin "KD" Davis – mixing *Joe Gallagher – vocal recording *Jeff Halsey – mixing assistance *Chuck Harmony – producer, writer *Mike "Guru" Johnson – production coordinator *Jazmine Sullivan – vocals, writer


Charts


References


External links

* {{authority control 2014 singles 2014 songs Jazmine Sullivan songs RCA Records singles Songs written by Jazmine Sullivan Songs written by Chuck Harmony Song recordings produced by Chuck Harmony