Flip Records (1994)
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Flip Records is a Californian record label, started by Jordan Schur in April 1994. The label is known for the signing of popular
nu metal Nu metal (sometimes stylized as nĂ¼-metal, sometimes called aggro-metal) is a subgenre of that combines elements of heavy metal music with elements of other music genres such as hip hop, alternative rock, funk, industrial, and grunge. Nu met ...
bands such as
Limp Bizkit Limp Bizkit is an American rap rock band from Jacksonville, Florida. Its lineup consists of lead vocalist Fred Durst, drummer John Otto, guitarist Wes Borland, turntablist DJ Lethal and bassist Sam Rivers. The band's music is marked by D ...
, Dope and Cold. The label has sold 70 million albums worldwide.


History

Flip Records was founded by Jordan Schur in April 1994, who was looking to set up a record label of musical acts playing "
hard rock Hard rock or heavy rock is a loosely defined subgenre of rock music typified by aggressive vocals and distorted electric guitars. Hard rock began in the mid-1960s with the garage, psychedelic and blues rock movements. Some of the earliest hard ...
with
pop Pop or POP may refer to: Arts, entertainment, and media Music * Pop music, a musical genre Artists * POP, a Japanese idol group now known as Gang Parade * Pop!, a UK pop group * Pop! featuring Angie Hart, an Australian band Albums * ''Pop'' (G ...
sensibilities". Schur left his family's import-export business to start the label, and initially received US$2 million in financial capital. Flip was originally headquartered in
West Broadway West Broadway is a north-south street in the New York City borough of Manhattan, separated into two parts by Tribeca Park. The northern part begins at Tribeca Park, near the intersection of Avenue of the Americas (Sixth Avenue), Walker Stre ...
, New York. Flip's first release was the self-titled debut album by Big Hate, released in January 1996, and the label's releases were initially distributed by Ichiban Records before the label went bankrupt in 1998. Flip Records' first
major label A record label, or record company, is a brand or trademark of music recordings and music videos, or the company that owns it. Sometimes, a record label is also a publishing company that manages such brands and trademarks, coordinates the produc ...
-distributed release was '' Comic Book Whore'' by
Jane Jensen Jane Jensen (born Jane Elizabeth Smith; January 28, 1963 in Palmerton, Pennsylvania) is an American video game designer and author. She is mostly known as the creator of the ''Gabriel Knight'' series of adventure games, and also co-founded Ober ...
, which was initially released through Flip before
Interscope Records Interscope Records is an American record label owned by Universal Music Group through its Interscope Geffen A&M imprint. Founded in late 1990 by Jimmy Iovine and Ted Field as a $20 million joint venture with Atlantic Records of Warner Mus ...
picked the album up and re-released it in October 1996. Jensen later left Flip and Interscope in 1998 due to conflicts over her creative direction. In 1997,
Limp Bizkit Limp Bizkit is an American rap rock band from Jacksonville, Florida. Its lineup consists of lead vocalist Fred Durst, drummer John Otto, guitarist Wes Borland, turntablist DJ Lethal and bassist Sam Rivers. The band's music is marked by D ...
signed to Flip Records, after deciding against signing to Mojo Records. The band's debut album, '' Three Dollar Bill, Y'all'', was financed by Schur and released as a joint partnership with Interscope; it became Flip Records' first successful album, selling over 1.8 million copies in the United States by 1999. Thanks to its success, Schur was able to cut Flip a number of distribution deals with other major labels for its acts, including
Epic Epic commonly refers to: * Epic poetry, a long narrative poem celebrating heroic deeds and events significant to a culture or nation * Epic film, a genre of film with heroic elements Epic or EPIC may also refer to: Arts, entertainment, and medi ...
(Dope) and A&M (Big Hate) between 1997 and 1998. Limp Bizkit's frontman, Fred Durst, was also responsible for signing Cold (with A&M) and
Staind Staind ( ) is an American rock band from Springfield, Massachusetts, formed in 1995. The original lineup consisted of lead vocalist and rhythm guitarist Aaron Lewis, lead guitarist Mike Mushok, bassist and backing vocalist Johnny April, and dr ...
(with
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) to Flip in 1997 and 1998, respectively. In October 1999, Schur became the president of Geffen Records following the
UMG Universal Music Group N.V. (often abbreviated as UMG and referred to as just Universal Music) is a Dutch–American multinational music corporation under Dutch law. UMG's corporate headquarters are located in Hilversum, Netherlands and its ...
-
PolyGram PolyGram N.V. was a multinational entertainment company and major music record label formerly based in the Netherlands. It was founded in 1962 as the Grammophon-Philips Group by Dutch corporation Philips and German corporation Siemens, to be a ...
merger. Subsequently, he left his position as head of Flip Records, but continued to retain ownership of the label and worked with their acts. As a result of this deal, Flip's subsequent signings were largely distributed through Interscope-Geffen-A&M Records. Flip Records became the first record label to achieve over one million album sales of a rock music album in its first week in October 2000, with the release of Limp Bizkit's '' Chocolate Starfish and the Hot Dog Flavoured Water.'' After Schur was ejected from his position at Geffen Records in 2006, Flip Records became inactive as Schur moved on to
Suretone Records Suretone Records is an American record label established in 2006 as a joint venture by Jordan Schur, former CEO of Geffen Records, and Interscope Records, to release alternative rock music. Several high-profile bands such as Weezer, The Cure, Roone ...
. The Flip label name was still used regardless on releases by
Staind Staind ( ) is an American rock band from Springfield, Massachusetts, formed in 1995. The original lineup consisted of lead vocalist and rhythm guitarist Aaron Lewis, lead guitarist Mike Mushok, bassist and backing vocalist Johnny April, and dr ...
(''
The Illusion of Progress ''The Illusion of Progress'' is the sixth studio album by American rock band Staind. It was released on August 19, 2008. ''The Illusion of Progress'' was produced by Johnny K and recorded in lead singer Aaron Lewis's home studio. It debuted at N ...
'' and ''
Staind Staind ( ) is an American rock band from Springfield, Massachusetts, formed in 1995. The original lineup consisted of lead vocalist and rhythm guitarist Aaron Lewis, lead guitarist Mike Mushok, bassist and backing vocalist Johnny April, and dr ...
'') and
Limp Bizkit Limp Bizkit is an American rap rock band from Jacksonville, Florida. Its lineup consists of lead vocalist Fred Durst, drummer John Otto, guitarist Wes Borland, turntablist DJ Lethal and bassist Sam Rivers. The band's music is marked by D ...
('' Gold Cobra'') up to 2011; since then, the label has not released any new material.


Alumni

*
Big Dumb Face Big Dumb Face is an American metal musical project noted for its comedic lyrics and shifts in style, encompassing multiple genres of music, including grindcore, death metal, funk, country, disco, reggae, psychedelia and pop. Big Dumb Face was f ...
* Big Hate * Cold * Dope *
Fine Fine may refer to: Characters * Sylvia Fine (''The Nanny''), Fran's mother on ''The Nanny'' * Officer Fine, a character in ''Tales from the Crypt'', played by Vincent Spano Legal terms * Fine (penalty), money to be paid as punishment for an offe ...
* Go! Dog! Go! * The Hotheads *
Jane Jensen Jane Jensen (born Jane Elizabeth Smith; January 28, 1963 in Palmerton, Pennsylvania) is an American video game designer and author. She is mostly known as the creator of the ''Gabriel Knight'' series of adventure games, and also co-founded Ober ...
*
Limp Bizkit Limp Bizkit is an American rap rock band from Jacksonville, Florida. Its lineup consists of lead vocalist Fred Durst, drummer John Otto, guitarist Wes Borland, turntablist DJ Lethal and bassist Sam Rivers. The band's music is marked by D ...
* Marcy *
Staind Staind ( ) is an American rock band from Springfield, Massachusetts, formed in 1995. The original lineup consisted of lead vocalist and rhythm guitarist Aaron Lewis, lead guitarist Mike Mushok, bassist and backing vocalist Johnny April, and dr ...


Discography


See also

* List of record labels *
Suretone Records Suretone Records is an American record label established in 2006 as a joint venture by Jordan Schur, former CEO of Geffen Records, and Interscope Records, to release alternative rock music. Several high-profile bands such as Weezer, The Cure, Roone ...


References

{{Authority control American record labels Record labels established in 1994 Rock record labels Alternative rock record labels Heavy metal record labels