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NorgesGruppen ASA is a Norwegian grocery
wholesaling Wholesaling or distributing is the sale of goods or merchandise to retailers; to industrial, commercial, institutional or other professional business users; or to other wholesalers (wholesale businesses) and related subordinated services. In g ...
group which also runs various
retail Retail is the sale of goods and services to consumers, in contrast to wholesaling, which is sale to business or institutional customers. A retailer purchases goods in large quantities from manufacturers, directly or through a wholesaler, and t ...
outlets. With a 43,2 % market share in 2018, NorgesGruppen was the largest player in the Norwegian grocery retail market. The business dates back to 1866 when the wholesale activity started up in the name of Joh. Johannson.


Wholesale

ASKO is the wholesale branch of NorgesGruppen. The wholesale business is responsible for the total flow of goods from manufacturer to the market segments in grocery retail, industrial household and convenient stores and consists of several regional companies, supplying groceries to NorgesGruppen's stores, in addition to a smaller number of stores outside of NorgesGruppen. ASKO also supplies groceries to
Horeca The hospitality industry is a broad category of fields within the service industry that includes lodging, food and drink service, event planning, theme parks, travel and tourism. It includes hotels, tourism agencies, restaurants and bars. Sectors ...
(hotels, restaurants and caterer) customers in Norway. ASKO distributes a portfolio of 25,000 products and serves 14,000 clients from 13 warehouses, covering all parts of Norway.


Facts retail

* More than 1,800 grocery stores in 89 per cent of Norway's municipalities * 900 points of sale as retail convenience goods stores * 1,000 independent retailers * 41,000 employees representing 70 different nationalities * 1,200 business partners NorgesGruppen's chain concepts (Kiwi, Meny, Spar, Joker) cover the full range from discount, via district stores, to supermarkets.


Brands

NorgesGruppen owns various
private label A private label, also called a private brand or private-label brand, is a brand owned by a company, offered by that company alongside and competing with brands from other businesses. A private-label brand is almost always offered exclusively by th ...
s, developed and managed by its subsidiary Unil AS. The private labels include: * First Price * Eldorado * Jacobs utvalgte * Fiskemannen *Folkets * Fersk & ferdig * Unik * Fauna * Seidel


Sources

{{Authority control Supermarkets of Norway Wholesalers of Norway Business services companies established in 1994 1994 establishments in Norway Companies based in Oslo