Fife Clark
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Sir Thomas Fife Clark
CBE The Most Excellent Order of the British Empire is a British order of chivalry, rewarding contributions to the arts and sciences, work with charitable and welfare organisations, and public service outside the civil service. It was established o ...
(29 May 1907 – 29 March 1985) was a British journalist and civil servant.


Career

Clark served as
Downing Street Press Secretary The Downing Street Press Secretary is an adviser to the Prime Minister of the United Kingdom on news media and how to manage the image of the British government to the press. The position is part of the Prime Minister's Office and involves using ...
, between 1952 and 1955, under Prime Minister
Winston Churchill Sir Winston Leonard Spencer Churchill (30 November 187424 January 1965) was a British statesman, soldier, and writer who served as Prime Minister of the United Kingdom twice, from 1940 to 1945 Winston Churchill in the Second World War, dur ...
. He then served as Director General of the
Central Office of Information The Central Office of Information (COI) was the UK government's marketing and communications agency. Its Chief Executive reported to the Minister for the Cabinet Office. It was a non-ministerial department, and became an executive agency and a t ...
for almost seventeen years (1954–71). In this role, he produced long running campaigns for road safety and army recruitment as well as being in charge of the British Pavilions at the World Fairs.


Honours

Clark was appointed a
Commander of the Order of the British Empire The Most Excellent Order of the British Empire is a British order of chivalry, rewarding contributions to the arts and sciences, work with charitable and welfare organisations, and public service outside the civil service. It was established o ...
(CBE) in the 1949 Birthday Honours, and was
knighted A knight is a person granted an honorary title of knighthood by a head of state (including the Pope) or representative for service to the monarch, the Christian denomination, church or the country, especially in a military capacity. Knighthood ...
in the
1965 Birthday Honours The Queen's Birthday Honours 1965 were appointments in many of the Commonwealth realms of Queen Elizabeth II to various orders and honours to reward and highlight good works by citizens of those countries. The appointments were made to celebrate t ...
. In 1971,
Allen & Unwin George Allen & Unwin was a British publishing company formed in 1911 when Sir Stanley Unwin purchased a controlling interest in George Allen & Co. It went on to become one of the leading publishers of the twentieth century and to establish an ...
published Sir Fife Clark's work, ''The Central Office of Information''.


References

1907 births 1985 deaths British journalists British special advisers Press secretaries Knights Bachelor Commanders of the Order of the British Empire {{UK-journalist-stub