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''Moroccan Ladies'' ( ''women'', ) is a monthly women's magazine published in Arabic, English, and French in
Casablanca Casablanca, also known in Arabic as Dar al-Bayda ( ar, الدَّار الْبَيْضَاء, al-Dār al-Bayḍāʾ, ; ber, ⴹⴹⴰⵕⵍⴱⵉⴹⴰ, ḍḍaṛlbiḍa, : "White House") is the largest city in Morocco and the country's econom ...
,
Morocco Morocco (),, ) officially the Kingdom of Morocco, is the westernmost country in the Maghreb region of North Africa. It overlooks the Mediterranean Sea to the north and the Atlantic Ocean to the west, and has land borders with Algeria to ...
.


History and profile

''Moroccan Ladies'' was first published in November 1995. The magazine is published by the Moroccan publishing house Caractères and directed, together with ''Nissae'', by the Moroccan journalist Aïsha Zaïmi Sakhri, known for her strong support of
women's rights Women's rights are the rights and entitlements claimed for women and girls worldwide. They formed the basis for the women's rights movement in the 19th century and the feminist movements during the 20th and 21st centuries. In some countries, ...
. Its first editor-in-chief was also Sakhri. The magazine has a large fashion and beauty section, besides other sections such as psychological advice aimed mainly at working women, advice for a more pleasurable sex life and, since 2004, a small section called 'celibattante', which translates loosely as 'unmarried and proud of it' breaks the taboo of considering sexual relations only inside the marriage framework. The monthly considers itself a
feminist Feminism is a range of socio-political movements and ideologies that aim to define and establish the political, economic, personal, and social equality of the sexes. Feminism incorporates the position that society prioritizes the male po ...
publication with a clear aim of changing the situation of women in the Moroccan society. The magazine covered critical articles in the 1990s on
sexual exploitation Sexual slavery and sexual exploitation is an attachment of any ownership right over one or more people with the intent of coercing or otherwise forcing them to engage in sexual activities. This includes forced labor, reducing a person to a s ...
,
domestic violence Domestic violence (also known as domestic abuse or family violence) is violence or other abuse that occurs in a domestic setting, such as in a marriage or cohabitation. ''Domestic violence'' is often used as a synonym for ''intimate partner ...
and
harassment Harassment covers a wide range of behaviors of offensive nature. It is commonly understood as behavior that demeans, humiliates or embarrasses a person, and it is characteristically identified by its unlikelihood in terms of social and moral ...
at schools against women. In addition, the magazine offers long interviews with politicians, artists and activists and features articles that often criticize the
patriarchal Patriarchy is a social system in which positions of Dominance hierarchy, dominance and Social privilege, privilege are primarily held by men. It is used, both as a technical Anthropology, anthropological term for families or clans controll ...
aspects of society. ''Moroccan Ladies'' launched signature campaigns asking for legal reforms. It also sponsors ''Caftan'', an annual commercial fashion event. In 2007 each issue sold around 13.500 copies, which made it the most widely read monthly French language magazine in the country. It has an
Arabic Arabic (, ' ; , ' or ) is a Semitic languages, Semitic language spoken primarily across the Arab world.Semitic languages: an international handbook / edited by Stefan Weninger; in collaboration with Geoffrey Khan, Michael P. Streck, Janet C ...
sister publication, ''Nissae Min Al Maghrib'', which sells more than twice as much. Other Moroccan women magazines include ''
Citadine ''Citadine'' (french: City Women) is a French language women's and lifestyle magazine published in Casablanca, Morocco. It is the first lifestyle magazine published in the country. History and profile The magazine was first published in October ...
'' ("''Citizen''" founded in 1995, with 8.000 copies sold), ''Ousra'' ("''Family''", in Arabic) and ''Parade'', all of them published in French, and ''Citadine'' (Arabic version, around 5.600 copies sold), ''Lalla Fatima'' (around 34.000 copies), and ''Nissae Min Al Maghrib'' (around 36.000 copies), in Arabic language.


References


External links


Official website
{{Authority control 1995 establishments in Morocco Feminism in Morocco Feminist magazines French-language magazines Magazines established in 1995 Magazines published in Morocco Mass media in Casablanca Women's magazines Women's fashion magazines