''Fate of Alakada: The Party Planner'' also known as ''Fate of Alakada'' is a 2020 Nigerian

action comedy film Action comedy is a genre that combines aspects of action and comedy. The genre is most prevalent in film with action comedy films, though several TV series fit this genre. Film The action comedy film is a film genre that combines aspects of acti ...

written by Moshood Yakubu Olawale and Ozioma Ogbaji, and directed by

Kayode Kasum Kayode Kasum is a Nigerian movie and music video director and producer. Education He attended Yaba College of Technology. Career Kasum started his career in film making as a motion graphics designer at Wale Adenuga Productions. He also wor ...

. The film stars

Toyin Abraham Toyin Abraham Ajeyemi (born Olutoyin Aimakhu; 5 September 1982) is a Nigerian actress and filmmaker. Early life Abraham was born in Auchi, a town in Edo State in southern Nigeria. But spent her early life in Ibadan, the capital of Oyo Sta ...

Mercy Eke Mercy Eke is a Nigerian media personality, actress, video vixen and entrepreneur from Imo State. She won season 4 of ''Big Brother Naija'' in October 2019, becoming the first woman to win the reality show. She is the founder of Mnm luxury. O ...

and

Broda Shaggi Samuel Animashaun Perry, known professionally as Broda Shaggi , is a Nigerian comedian, actor, Songwriter and musician. He is a native of Ishagamu in Ogun State but born in Ikene in Ogun state. At a young age, he took an interest in acting drama a ...

in the lead roles. This was the fifth film in the ''Alakada'' franchise and it was also the sequel to the 2017 comedy film '' Alakada Reloaded''. The film is based on poking fun at social media fakeness and the current Nigerian pop culture. The film had its theatrical release on 1 October 2020 coinciding with the Independence Day of Nigeria and opened to extremely positive reviews. It also became a box office success and also eventually became the highest grossing Nigerian film of 2020.

Cast

as Yetunde *

as Kas *

as herself *

MC Lively Michael Sani Amanesi, known by his stage name MC Lively (born August 14, 1992) is a Nigerian comedian and actor from Agenebode, Edo State, Nigeria. Early life and education MC Lively was born in Osun State. He attended Ideal Nursery and Pri ...

Stephanie Coker Stephanie Coker (born Stephanie Omowunmi Eniafe Coker; 28 November 1988), is a Nigerian on-air personality and a television presenter for MTV Base Africa and EbonyLife TV She also featured as 'Feke' in the popular Nigerian TV series ''Tinsel''. ...

* Mabel Makun as herself *

Odunlade Adekola Odunlade Adekola , (born 31 December 1976) is a Nigerian actor, singer, film-maker, film producer and film director. He gained popularity and was widely known for his lead role in Ishola Durojaye's 2003 movie, ''Asiri Gomina Wa'', and has act ...

* Alex Asogwa as herself * Timini Egbuson as Ochuko * Toyin Lawani * Davido *

Peruzzi The Peruzzi were bankers of Florence, among the leading families of the city in the 14th century, before the rise to prominence of the Medici. Their modest antecedents stretched back to the mid 11th century, according to the family's genealogist ...

Synopsis

Yetunde (Toyin Abraham), a woman with an inferiority complex and hailing from a simple background, indulges in the act of fabricating stories regarding her financial and social status through

social media Social media are interactive media technologies that facilitate the creation and sharing of information, ideas, interests, and other forms of expression through virtual communities and networks. While challenges to the definition of ''social medi ...

to fit in with the ''creme de la creme''.

Production

Film producer and actress Toyin Abraham announced her plan regarding making of a sequel to ''Alakada Reloaded'' (2017) in an Instagram post on 28 November 2019. It was also taunted to be the fourth film in the ''Alakada'' film series after ''Alakada'' (2009), ''Alakada 2'' (2013) and '' Alakada Reloaded'' (2017). The

principal photography Principal photography is the phase of producing a film or television show in which the bulk of shooting takes place, as distinct from the phases of pre-production and post-production. Personnel Besides the main film personnel, such as a ...

of the film commenced on 16 December 2019. Nigerian television show host Stephanie Coker, 4th season of ''Big Brother Naija'' winner Mercy Eke and fashion designer, entrepreneur Toyin Lawani all made their film acting debuts through this film. Popular Instagram influencer Broda Shaggi also landed a pivotal role in the film. The first look poster of the film was unveiled in February 2020.

Release

The film was initially supposed to have its theatrical release on 10 April 2020 but the release was postponed to 1 October 2020 due to the

COVID-19 pandemic The COVID-19 pandemic, also known as the coronavirus pandemic, is an ongoing global pandemic of coronavirus disease 2019 (COVID-19) caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The novel virus was first identi ...

induced lockdown. The film was released in limited seating capacity in

Lagos Lagos (Nigerian English: ; ) is the largest city in Nigeria and the second most populous city in Africa, with a population of 15.4 million as of 2015 within the city proper. Lagos was the national capital of Nigeria until December 1991 fo ...

with only 33% was allocated to operate and 50% in other states by the Government of Nigeria. It started streaming on

Netflix Netflix, Inc. is an American subscription video on-demand over-the-top streaming service and production company based in Los Gatos, California. Founded in 1997 by Reed Hastings and Marc Randolph in Scotts Valley, California, it offers a fi ...

on 5 March 2021.

Box office

The film collected over ₦28 million within just four days despite the restricted seating capacity due to the

COVID-19 Coronavirus disease 2019 (COVID-19) is a contagious disease caused by a virus, the severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The first known case was identified in Wuhan, China, in December 2019. The disease quickly ...

. The film grossed ₦17,396,200 in the first nine days after its release. It grossed over ₦30 million in its opening weekend and it was depicted as a major feat by the film critics considering the COVID-19 uncertainties and it also became one of only few Nigerian films to have grossed ₦20 million in the opening weekend in the Cinema of Nigeria. It also became the highest grossing Nigerian film in an opening weekend post the lockdown. The final box office collection of the film stood at ₦112,149,600 and went onto become the highest grossing Nigerian film in 2020. The film also became 14th highest grossing Nigerian film of all-time.

Controversy

The lead actress of the film Toyin Abraham was severely criticised and slammed in the social media for promoting the film via

Twitter Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, and ...

in October 2020 amid the

End SARS #EndSARS is a decentralised social movement, and series of Demonstration (political), mass protests against police brutality in Nigeria. The slogan calls for the disbanding of the Special Anti-Robbery Squad (SARS), a notorious unit of the Ni ...

nationwide protests. She was also criticised for not taking part in the movement and instead was seen promoting the film.

References

External links

* {{Authority control 2020 action comedy films English-language Nigerian films Films shot in Lagos Nigerian action comedy films Nigerian sequel films Films directed by Kayode Kasum 2020s English-language films