The Facebook Bluetooth Beacon is a hardware

beacon A beacon is an intentionally conspicuous device designed to attract attention to a specific location. A common example is the lighthouse, which draws attention to a fixed point that can be used to navigate around obstacles or into port. More mode ...

released by

Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin M ...

in 2015. The beacon uses a

bluetooth Bluetooth is a short-range wireless technology standard that is used for exchanging data between fixed and mobile devices over short distances and building personal area networks (PANs). In the most widely used mode, transmission power is limi ...

connection to communicate with the Facebook app on the user's smartphone, informing it of the phone's location. The technology allows location-specific advertising to be pushed to the user's Facebook feed. In June 2015, Facebook gave free beacons to a number of businesses in the United States.

References

Facebook Automatic identification and data capture Geopositioning Ubiquitous computing Indoor positioning system Bluetooth {{technology-stub

See also

References