Extra Hipermercados, commonly referred to as just Extra, is a Brazilian

hypermarket A hypermarket (sometimes called a hyperstore, supercentre or superstore) is a big-box store combining a supermarket and a department store. The result is an expansive retail facility carrying a wide range of products under one roof, including ...

and

supermarket A supermarket is a self-service Retail#Types of outlets, shop offering a wide variety of food, Drink, beverages and Household goods, household products, organized into sections. This kind of store is larger and has a wider selection than earli ...

chains owned by grupo

Pão de Açúcar Sugarloaf Mountain ( pt, Pão de Açúcar, ) is a peak situated in Rio de Janeiro, Brazil, at the mouth of Guanabara Bay on a peninsula that juts out into the Atlantic Ocean. Rising above the harbor, the peak is named for its resemblance t ...

. As of December 2005, Extra has 76 stores. Some of these stores came from the acquisitions of Paes Mendonça (smaller stores were converted to

and CompreBem) and Sendas (Sendas' Bon Marché hypermarkets were rebranded to Extra Bon Marché) by the group.

Extra Eletro

Grupo Pão de Açúcar also operates electronics and appliance stores under the Extra Eletro banner. These stores are mostly located in major commerce streets and

shopping malls A shopping mall (or simply mall) is a North American term for a large indoor shopping center, usually anchored by department stores. The term "mall" originally meant a pedestrian promenade with shops along it (that is, the term was used to refe ...

. This banner was known as Jumbo Eletro (after the purchase of Eletroradiobraz in the 1980s) and later Eletro.

Minimercado Extra

Grupo Pão de Açúcar launched in 2007 two new store formats, both carrying the Extra brand. Extra Perto supermarkets, directed to an audience of the same demographic as Extra hypermarkets, and Minimercado Extraconvenience stores, aimed to compete with "neighborhood markets".Época negócios - Extra Fácil passa a se chamar Minimercado Extra
Extra Hipermercado

References

External links

Extra.com.br
Supermarkets of Brazil GPA (company) Retail companies established in 1980 Brazilian brands {{Brazil-company-stub