The Eurobest Festival of Creativity (formerly the European Advertising Festival) is an annual event which celebrates and rewards "creative excellence" in creative communications, advertising and related fields in Europe. The first Festival took place in

Stockholm Stockholm () is the Capital city, capital and List of urban areas in Sweden by population, largest city of Sweden as well as the List of urban areas in the Nordic countries, largest urban area in Scandinavia. Approximately 980,000 people liv ...

Sweden Sweden, formally the Kingdom of Sweden,The United Nations Group of Experts on Geographical Names states that the country's formal name is the Kingdom of SwedenUNGEGN World Geographical Names, Sweden./ref> is a Nordic country located on ...

, in December 2008, based on the Eurobest Awards, which were launched in 1988. It regularly moves to different host cities; in 2009, it took place in November at the Beurs van Berlage in

Amsterdam Amsterdam ( , , , lit. ''The Dam on the River Amstel'') is the Capital of the Netherlands, capital and Municipalities of the Netherlands, most populous city of the Netherlands, with The Hague being the seat of government. It has a population ...

, the

Netherlands ) , anthem = ( en, "William of Nassau") , image_map = , map_caption = , subdivision_type = Sovereign state , subdivision_name = Kingdom of the Netherlands , established_title = Before independence , established_date = Spanish Netherl ...

. In 2010, it takes place between 7 and 8 December in

Hamburg (male), (female) en, Hamburger(s), Hamburgian(s) , timezone1 = Central (CET) , utc_offset1 = +1 , timezone1_DST = Central (CEST) , utc_offset1_DST = +2 , postal ...

, Germany. In 2011, it was established the Festival would take place for three years at Cinema Sao Jorge in

Lisbon Lisbon (; pt, Lisboa ) is the capital and largest city of Portugal, with an estimated population of 544,851 within its administrative limits in an area of 100.05 km2. Grande Lisboa, Lisbon's urban area extends beyond the city's administr ...

. The third Eurobest in Lisbon took place from 4–6 December 2013. In 2017, the Festival took place in London, United Kingdom. The Festival is organised by the

Cannes Lions International Festival of Creativity The Cannes Lions International Festival of Creativity (formerly the International Advertising Festival) is a global event for those working in creative communications, advertising, and related fields. It is considered the largest gathering of the ...

, owned by British publisher and conference organiser

Ascential Ascential plc, formerly EMAP, is a British business-to-business media business specialising in exhibitions & festivals and information services. It is listed on the London Stock Exchange and is a constituent of the FTSE 250 Index. History Ric ...

The Awards

Started in 1988, the Eurobest Awards honour creativity over 14 different entry sections: PR, Film, Print, Outdoor, Direct, Promo & Activation, Media, Interactive, Mobile, Radio, Design, Craft, Integrated and Branded Content & Entertainment. Every year, all the work entered into the Awards is judged at the Eurobest Festival by panels of expert, high-profile jurors. They decide on an initial shortlist and then on which pieces should earn Grand Prix, Gold, Silver and Bronze trophies. Winners are revealed each year at the Eurobest Awards Ceremony, which concludes the Festival.

The Festival

Through a programme of seminars, workshops and events, sessions provide space for the industry to debate and be inspired by the latest thinking. They attract the continent’s community of art directors, copywriters, media agency executives, clients, account managers, agency heads, producers and directors. In 2009, speakers at the event included creatives from

Taxi A taxi, also known as a taxicab or simply a cab, is a type of vehicle for hire with a driver, used by a single passenger or small group of passengers, often for a non-shared ride. A taxicab conveys passengers between locations of their choice ...

Crispin Porter + Bogusky Crispin Porter + Bogusky (also known as CP+B), a member of publicly traded MDC Partners, is an American advertising agency that employed around 700 people. It was founded in 1988 by Sam Crispin. Crispin then became partners with Chuck Porter ...

Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin M ...

Adidas Adidas AG (; stylized as adidas since 1949) is a German multinational corporation, founded and headquartered in Herzogenaurach, Bavaria, that designs and manufactures shoes, clothing and accessories. It is the largest sportswear manufactur ...

, 180 Amsterdam,

Microsoft Advertising Microsoft Advertising (formerly Bing Ads, Microsoft adCenter and MSN adCenter) is a service that provides pay per click advertising on the Bing, Yahoo!, and DuckDuckGo search engines. In 2021, Microsoft Advertising surpassed US$10 billion in annua ...

Tribal DDB Tribal Worldwide (Formerly Tribal DDB) is a global network of interactive agencies, established in 2000, when the advertising company DDB Worldwide, DDB integrated all its interactive-web properties under the ''Tribal'' brand. Tribal Worldwide is ...

Wieden + Kennedy Wieden+Kennedy (W+K; earlier styled ''Wieden & Kennedy'') is an American independent global advertising agency best known for its work for Nike, Inc., Nike. Founded by Dan Wieden and David Kennedy (advertising), David Kennedy, and headquartered ...

, Glue,

Spotify Spotify (; ) is a proprietary Swedish audio streaming and media services provider founded on 23 April 2006 by Daniel Ek and Martin Lorentzon. It is one of the largest music streaming service providers, with over 456 million monthly active us ...

Leo Burnett Leo Burnett (October 21, 1891 – June 7, 1971) was an American advertising executive and the founder of Leo Burnett Company, Inc. He was responsible for creating some of advertising's most well-known characters and campaigns of the 20th cent ...

, Naked,

Hyper Island Hyper Island is a digital creative business school with a consultancy side specializing in industry training using digital technology. It was founded 1996 in Karlskrona, Sweden and has presence through offices or campuses in Sweden (Headquarters), ...

AKQA AKQA is a digital design and communications agency owned by WPP. It was founded in London in 1994 and expanded internationally in 2001 through a merger with agencies based in the United States and Singapore. It operated as an independent agency ...

McDonald's McDonald's Corporation is an American Multinational corporation, multinational fast food chain store, chain, founded in 1940 as a restaurant operated by Richard and Maurice McDonald, in San Bernardino, California, United States. They rechri ...

and

Wired ''Wired'' (stylized as ''WIRED'') is a monthly American magazine, published in print and online editions, that focuses on how emerging technologies affect culture, the economy, and politics. Owned by Condé Nast, it is headquartered in San Fra ...

. For 2010, speakers include Bob Greenberg (

R/GA R/GA is a innovation consultancy and digital design and advertising agency, headquartered in New York City, Untited States, with global offices in Austin, Los Angeles, San Francisco, Portland, London, United Kingdom, Berlin, São Paulo, Buenos A ...

Global Chief Creative Officer),

Jonathan Harries Jonathan Harries was chairman emeritus and executive advisor, global creative of FCB (advertising agency), one of the world's largest global advertising agency networks with more than 8,000 employees across 80 countries. Career Harries began his a ...

(

Draftfcb Foote, Cone & Belding (FCB), is one of the largest global advertising agency networks. It is owned by Interpublic Group and was merged in 2006 with Draft Worldwide, adopting the name Draftfcb. In 2014 the company rebranded itself as FCB. Parent ...

Global Chief Creative Officer), James Hilton (AKQA Chief Creative Officer), Linus Karlsson (

Mother ] A mother is the female parent of a child. A woman may be considered a mother by virtue of having given childbirth, birth, by raising a child who may or may not be her biological offspring, or by supplying her ovum for fertilisation in the cas ...

Executive Creative Director), Filip Nilsson (Forsman & Bodenfors Executive Creative Director), Marcello Serpa (AlmapBBDO Chief Creative Officer) and Fernando Vega Olmos ( J. Walter Thompson, JWT Creative Chairman of Continental Europe and Latam). In 2012, some of the speakers on stage included artist

Niels Shoe Meulman Niels Shoe Meulman is a visual artist, graffiti writer, graphic designer and art director, born, raised and based in Amsterdam, Netherlands. ”Experimenting within the traditional medium of paint-on-canvas, but also unafraid to venture into othe ...

Bompas & Parr Bompas & Parr was founded June 2007 by Sam Bompas and Harry Parr and creates food art using gelatin desserts, colloquially called jellies. Named after the defunct food company of the same name, the company uses food moulds to make edible decorat ...

, Sir John Hegarty, Aardman Animation's

Peter Lord Peter Lord CBE (born 1953) is an English animator, director, producer and co-founder of the Academy Award-winning Aardman Animations studio, an animation firm best known for its clay-animated films and shorts, particularly those featuring pla ...

and Martin Green, the Head of Ceremonies for

London 2012 The 2012 Summer Olympics (officially the Games of the XXX Olympiad and also known as London 2012) was an international multi-sport event held from 27 July to 12 August 2012 in London, England, United Kingdom. The first event, the ...

Young Creatives Competition

The Young Creatives competition provides an opportunity for young advertising and media talent (no older than 28 years) from the region to demonstrate their skills. Teams of between two and four competitors have 48 hours to create an integrated advertising campaign for a charity or non-profit organisation.

Editions

2008

2009

2010

Hamburg (male), (female) en, Hamburger(s), Hamburgian(s) , timezone1 = Central (CET) , utc_offset1 = +1 , timezone1_DST = Central (CEST) , utc_offset1_DST = +2 , postal ...

2011

2012

2013

2014

Helsinki Helsinki ( or ; ; sv, Helsingfors, ) is the Capital city, capital, primate city, primate, and List of cities and towns in Finland, most populous city of Finland. Located on the shore of the Gulf of Finland, it is the seat of the region of U ...

2015

Antwerp Antwerp (; nl, Antwerpen ; french: Anvers ; es, Amberes) is the largest city in Belgium by area at and the capital of Antwerp Province in the Flemish Region. With a population of 520,504,

2016

Rome , established_title = Founded , established_date = 753 BC , founder = King Romulus (legendary) , image_map = Map of comune of Rome (metropolitan city of Capital Rome, region Lazio, Italy).svg , map_caption ...

2017

London London is the capital and largest city of England and the United Kingdom, with a population of just under 9 million. It stands on the River Thames in south-east England at the head of a estuary down to the North Sea, and has been a majo ...

References

{{Ascential Advertising awards Ascential Festivals in Germany Recurring events established in 2008 Awards established in 1988 Festivals in Sweden Festivals in the Netherlands