Enjo Kōsai
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is a type of transactional relationship similar to the western equivalent being a
call girl A call girl or female escort is a sex worker who (unlike a street walker) does not display her profession to the general public, nor does she usually work in an institution like a brothel, although she may be employed by an escort agency.< ...
of Sugaring. It is the
Japanese language is spoken natively by about 128 million people, primarily by Japanese people and primarily in Japan, the only country where it is the national language. Japanese belongs to the Japonic or Japanese- Ryukyuan language family. There have been ma ...
term for the practice of older men giving money and/or luxury gifts to attractive young women for sexual favors. The female participants range from school girls (or
JK business In Japanese culture, the JK business is the practice of compensated dating with adolescent girls. The abbreviation JK stands for (), a female high school student. Typical scenario of a JK encounter: a girl gives out leaflets inviting for a JK ...
) to
housewives A housewife (also known as a homemaker or a stay-at-home mother/mom/mum) is a woman whose role is running or managing her family's home—housekeeping, which includes caring for her children; cleaning and maintaining the home; making, buying a ...
. The term is often translated as "compensated dating" or "subsidized dating". The opposite case of women paying men, , is not a documented social phenomenon, but fraudulent solicitations from fictive women offering to pay for sex is a common tactic in
phishing Phishing is a type of social engineering where an attacker sends a fraudulent (e.g., spoofed, fake, or otherwise deceptive) message designed to trick a person into revealing sensitive information to the attacker or to deploy malicious softwar ...
emails.


Definition

The most common connotation of the term enjo-kosai in Japan is that it is a form of
child prostitution Child prostitution is prostitution involving a child, and it is a form of commercial sexual exploitation of children. The term normally refers to prostitution of a minor, or person under the legal age of consent. In most jurisdictions, child ...
whereby participating girls sell their bodies in exchange for designer goods or money. However, some organizations and writers have argued that enjo-kōsai is distinct from
prostitution Prostitution is the business or practice of engaging in Sex work, sexual activity in exchange for payment. The definition of "sexual activity" varies, and is often defined as an activity requiring physical contact (e.g., sexual intercourse, n ...
, and can include just spending time together for compensation. Some women's centers in Japan, include "the exchange of a girl's company or time" as part of this equation and insist that these other activities define enjo-kōsai.
Anthropologist An anthropologist is a person engaged in the practice of anthropology. Anthropology is the study of aspects of humans within past and present societies. Social anthropology, cultural anthropology and philosophical anthropology study the norms and ...
Laura Miller Laura Miller (born November 18, 1958) is an American journalist and politician who served as the 58th mayor of Dallas, Texas from 2002 through 2007. She decided not to run for re-election in 2007. She was the third woman to serve as mayor of Da ...
argues in her research that the majority of enjo-kōsai dates consist of groups of girls going with a group of older men to a
karaoke bar A is a type of karaoke establishment commonly found in East Asia, Southeast Asia, South Asia, the United States and Canada. It originated in Japan, and is now popular worldwide, particularly in Asia. Karaoke boxes consist of multiple rooms contai ...
for several hours and being paid for their time. Furthermore, in a 1998 survey by the
Asian Women's Fund , also abbreviated to in Japanese, was a fund set up by the Japanese government in 1994 to distribute monetary compensation to comfort women in South Korea, the Philippines, Taiwan, the Netherlands, and Indonesia.Asian Women's Fund Online MuseuEs ...
, researchers found that fewer than 10 percent of all high school girls engage in enjo-kōsai and over 90 percent of the girls interviewed attested to feeling uncomfortable with the exchange or purchase of sexual services for money. On October 26, 2015, the
United Nations Human Rights Council The United Nations Human Rights Council (UNHRC), CDH is a United Nations body whose mission is to promote and protect human rights around the world. The Council has 47 members elected for staggered three-year terms on a regional group basis. ...
's
Special Rapporteur on the sale of children, child prostitution and child pornography The Special Rapporteur on the Sale and Sexual Exploitation of Children works on behalf of the United Nations Human Rights Council to investigate the exploitation of children around the world and make recommendations to governments on how to end s ...
announced that 30% of Japanese minors are involved in enjo-kōsai. On November 2, she revised that estimate to 13%, citing a translation error. In response, the
Ministry of Foreign Affairs of Japan The is an executive department of the Government of Japan, and is responsible for the country's foreign policy and international relations. The ministry was established by the second term of the third article of the National Government Organi ...
insisted on disclosing the source and basis of the figure of 13%, and urged the Special Rapporteur to retract her statement, arguing that it was unacceptable to quote unsubstantiated figures to emphasize that this was an urgent matter for the Special Rapporteur to address, or to quote unreliable information in a press conference or report that even the source could not reveal. The UN Special Rapporteur finally wrote to the Japanese government to report that she would no longer use the 13% figure and would not mention it in her report to the UN Human Rights Council because she concluded that there was no official or recent data to support the figure and that any reference to the data was misleading.


Perceptions in Japanese society

A 1997 poll in the Japanese
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program ' showed that 70 percent of respondents opposed enjo-kōsai involving sexual interactions, while 30 percent approved of it.Leheny, David. Think Global, Fear Local: Sex, Violence and Anxiety in Contemporary Japan. New York: Cornell University Press, 2006. Typically, it is perceived as an extension of Japan's growing focus on
materialism Materialism is a form of philosophical monism which holds matter to be the fundamental substance in nature, and all things, including mental states and consciousness, are results of material interactions. According to philosophical materiali ...
, much of which is what critics claim is the cause of enjo-kōsai. Critics worry that girls involved in enjo-kōsai will grow up to be unfit wives and mothers. This perception arises from suspicions that when these girls are adults, they will quickly abandon their loyalties and commitments to their family for offers of money and material benefits. However, certain
feminist Feminism is a range of socio-political movements and ideologies that aim to define and establish the political, economic, personal, and social equality of the sexes. Feminism incorporates the position that society prioritizes the male po ...
groups and critics regard enjo-kōsai as an empowering way to "undermine patriarchal models of propriety used to evaluate and control women". Control over their bodies and means to support themselves is a new kind of independence for these girls. Good women in Japan are supposed to be sensible, modest, nurturing and respectful, yet girls participating in enjo-kōsai clearly reject such virtues of female restraint and modesty in Japan. Feminists such as
Chizuko Ueno is a Japanese sociologist and Japan's "best-known feminist". Her work covers sociological issues including semiotics, capitalism, and feminism in Japan. Ueno is known for the quality, polarizing nature, and accessibility of her work. Early l ...
point out that the accidental access of girls to this dating market was not a matter of ethics, but of probability. Sooner or later, these girls and young women would, in a desire for financial independence, tap into this market for their own empowerment. However, Ueno points out that while engaging in enjo-kōsai may appear beneficial for young women in the short term, it also reinforces patriarchal power structures by leaving the notion that women's bodies exist to serve male desire unchallenged.


Media depiction

Within Japan, the media tends to show enjo-kōsai in a rather negative light. The typical scenario involves a girl desperate for money, so she decides to partake in enjo-kōsai. Only later does she stop when a friend or individual intervenes and informs her of the potential risks and consequences of her behavior. Several examples from films and television series are listed below.
Masato Harada is a Japanese film director, film critic, and sometimes an actor; he is best known to foreign audiences as Omura in ''The Last Samurai'' and as Mr Mita in ''Fearless''. In both his acting roles he portrayed the villain who wants Japan to westerni ...
's 1997 film ''
Bounce Ko Gals is a 1997 Japanese crime drama film written and directed by Masato Harada. Its alternative English-language titles are ''Call Girls'' and ''Leaving''. Filmed in somewhat of a documentary style , it follows the course of three girls for a day and ...
'' follows the story of a Japanese schoolgirl in Tokyo who is convinced to try enjo-kōsai as a way to raise money quickly after being robbed. Harada uses the plot as a metaphor for and critique of Japanese consumerism, in which everything including people becomes a product. In
Hideaki Anno is a Japanese animator, filmmaker and actor. He is best known for creating the anime series ''Neon Genesis Evangelion'' (1995)''.'' His style is defined by his postmodernist approach and the extensive portrayal of characters' thoughts and emotio ...
's 1998 movie '' Love & Pop'', the main character, a 16-year-old high school girl named Hiromi, goes on subsidized dates in order to purchase a ring she adores. Her parents do not pay much attention to her and Hiromi often hangs out with her three closest friends who have been going on subsidized dates. Hiromi follows her friends and begins doing the same. Throughout the movie, they meet with different kinds of men and accompany them in various activities. These activities include having dinner at a restaurant, tasting a man's cooking, singing at a karaoke bar and visiting in a video rental store. Although Hiromi nearly gives in and has sex for the remainder of money needed for the ring, her date gives her a lesson on why she should not do so. In the Japanese live action drama series ''GTO'' (''
Great Teacher Onizuka ''Great Teacher Onizuka'', officially abbreviated as ''GTO'', is a Japanese manga series written and illustrated by Tooru Fujisawa. It was originally serialized in Kodansha's ''Weekly Shōnen Magazine'' from January 1997 to February 2 ...
''), a female student named Miyabi, out of boredom and lack of adult supervision at home, pressures her friends, Chikako and Erika, to go on subsidized dates with older men, and to steal their money when the men are in the showers. Chikako accidentally meets their teacher Onizuka on one of these dates. In the hotel room, Chikako insists that Onizuka take a shower. Onizuka realizes the trap, stops Chikako's attempt to escape, and teaches her a lesson why her first sexual experience should come out of love and not have anything to do with money. Incidentally, Onizuka (himself a virgin) learns the same lesson from that very occasion. Conversation over the controversy of enjo-kōsai even finds its way into shows geared toward girls ('' shōjo'') between the ages of 11 and 14 in the form of the highly popular ''
Super Gals! is a manga series written and illustrated by Mihona Fujii. It was published by Shueisha and serialized in '' Ribon'' ''shōjo'' manga magazine from 1998 to 2002. The manga was also published in the U.S. by CMX. In 2019, Mihona Fujii an ...
'' 2001 anime series. During the first episode of the series, straight A student Aya goes on subsidized dates because she wants to have money and fun like the other girls, but also because her strict parents and schedule do not allow her to have a job. In the 1998 anime series '' Initial D'', highschool student Natsuki Mogi is into enjo-kōsai, going out with a rich older man ("Papa") who gives her gifts in exchange. In the anime series ''
My-HiME is a Japanese anime series, created by Sunrise. Directed by Masakazu Obara and written by Hiroyuki Yoshino, it premiered in Japan on TV Tokyo from September 2004 to March 2005. The series focuses on the lives of HiMEs—girls with the capa ...
'', it's believed that a shady girl named Nao Yuuki is into enjo-kōsai. She does use her computer to arrange dates over the internet, under the name ''Juliet'', but instead of going through them, she uses her "Child" creature named Julia to rob her patrons and beat them up. It is explained later that Nao does it out of revenge on men and especially thieves, since thieves killed her father and seriously injured Nao's mother leaving her in a coma. In the 2018 anime series '' FLCL Progressive'', Aiko is a girl-for-hire for Goro Mouri. The 2020 anime series ''
Rent-A-Girlfriend is a Japanese manga series written and illustrated by Reiji Miyajima. It has been serialized in Kodansha's ''Weekly Shōnen Magazine'' since July 2017, and has been compiled into twenty-nine volumes as of December 2022. The series is license ...
'', first serialized as a manga in 2017, inverts the portrayal of enjo-kōsai by focusing on the main male character, Kazuya Kinoshita, who rents a girlfriend after being dumped by his ex.
Japanese idol An is a type of entertainer marketed for image, attractiveness, and personality in Japanese pop culture. Idols are primarily singers with training in acting, dancing, and modeling. Idols are commercialized through merchandise and endorsements b ...
group
AKB48 AKB48 (pronounced ''A.K.B. Forty-Eight'') is a Japanese idol girl group named after the Akihabara (''Akiba'' for short) area in Tokyo, where the group's theater is located. AKB48's producer, Yasushi Akimoto, wanted to form a girl group with it ...
's second major label single, drew public attention with its controversial music video, which is a literal visualization of the lyrics, somewhat hinting at the subject of enjo-kōsai. Even the sales copy on its TV commercial was , a comment made by
Atsuko Maeda is a Japanese actress and singer. She is a former member of the idol girl group AKB48, and was one of the most prominent members in the group at the time, regarded as the group's "absolute ace", "immovable center", and the "Face of AKB." After ...
, who played a key role on its video clip.


Societal backdrop

Although the greater part of Japanese society discourages this type of behavior, that has not stopped teachers, monks, government officials, company executives, and others of high social status from being arrested for their involvement with enjo kōsai.Kingston, Jeff. Japan's Quiet Transformation: Social Change and Civil Society in the 21st Century. RoutledgeCurzon, New York: 2004.


Government regulation

Prostitution has been illegal in Japan since 1958, but only prostitutes and
pimps Procuring or pandering is the facilitation or provision of a prostitute or other sex worker in the arrangement of a sex act with a customer. A procurer, colloquially called a pimp (if male) or a madam (if female, though the term pimp has still ...
were punished, with clients escaping any penalty from the law. During
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's occupation of Japan, the Child Welfare Law was introduced into legislation as a means to protect children from "lewd behavior". Many have criticized the law as being too vague to protect Japanese children from sexual abuse and say it does not do enough to keep girls away from sex markets. During the 1990s enjo kōsai, as well as other forms of child exploitation, gained national attention in Japan leading to international awareness.Goodman, Roger. Family and Social Policy in Japan: Anthropological Approaches (Contemporary Japanese Society). Cambridge University Press. 2002. Due to pressure from outside
NGO A non-governmental organization (NGO) or non-governmental organisation (see spelling differences) is an organization that generally is formed independent from government. They are typically nonprofit entities, and many of them are active in h ...
s and other industrialized nations, the Tokyo government updated its laws relating to child exploitation. The Law for Punishing Acts Related to Child Prostitution and Child Pornography and for Protecting Children, which prohibited an adult from paying a person under the age of 18 for obscene acts, was passed in 1999. To combat enjo kōsai and other forms of juvenile misbehavior, many
prefectures A prefecture (from the Latin ''Praefectura'') is an administrative jurisdiction traditionally governed by an appointed prefect. This can be a regional or local government subdivision in various countries, or a subdivision in certain international ...
have instituted a program of . ''Hodōin'' are plain-clothed police officers and volunteers who approach youths who appear to be participating in
juvenile delinquency Juvenile delinquency, also known as juvenile offending, is the act of participating in unlawful behavior as a minor or individual younger than the statutory age of majority. In the United States of America, a juvenile delinquent is a person ...
(out past 11 p.m., under-age smoking, under-age drinking, etc.) and offer guidance against such behavior. When police consider it necessary, teens are taken to a juvenile center or police station for "formal guidance" and entered into a confidential police directory. Since enjo kōsai is seen as a moral problem relating to Japanese youth, care is taken not to ostracize the girls but instead give them assistance and advice to steer them away from enjo-kōsai.


Other countries or districts


Taiwan

The use of the term began to spread to other East Asian places in the late 1990s via media. The idea of compensated dating became popular in Taiwan after the airing of the Japanese ''
dorama , also called , are television programs that are a staple of Japanese television and are broadcast daily. All major TV networks in Japan produce a variety of drama series including romance, comedy, detective stories, horror, jidaigeki, thr ...
'' '' God, Please Give Me More Time'' ( JOCX), in which a young woman engages in the activity and suffers social and physical costs. In the end, however, the heroine is able to turn her life around and seems to project a positive image for youth. According to scholar Oi-Wan Lam, Taiwanese teens identified with the love story's plot and the
subculture A subculture is a group of people within a culture that differentiates itself from the parent culture to which it belongs, often maintaining some of its founding principles. Subcultures develop their own norms and values regarding cultural, poli ...
of the characters. Lam also points to the similarities between Taiwanese and Japanese subcultures, and the notion that enjo-kōsai is not actually an occupation, writing, "Sex work is not recognized by the society as a form of work". Due to this recognition, teens in both cultures feel they will not suffer consequences for participating in the activity. A key difference between enjo-kōsai in Japan and Taiwan is the way in which girls set up dates with clients. While
telephone clubs , an abbreviation for , are telephone-based dating services originating in Japan. In the original incarnation of the telephone club, popular in the mid-1990s, a male client would pay a fee to enter a booth with a phone. The phone would then ring ...
were the main venues that facilitated enjo-kōsai in Japan, the Internet facilitates meetings between girls and clients in Taiwan. Due to this, there have been attempts by several NGOs and the Taiwanese government to regulate Internet sites. Efforts at regulation are compounded by the fact that NGOs and the Taiwanese government sometimes apply the term enjo-kōsai to mean more than just teenage compensated dating, but also prostitution and Internet pornography sites.


South Korea

Compensated dating also happens in
South Korea South Korea, officially the Republic of Korea (ROK), is a country in East Asia, constituting the southern part of the Korea, Korean Peninsula and sharing a Korean Demilitarized Zone, land border with North Korea. Its western border is formed ...
, where the South Korean government considers it a form of prostitution. An annual report by
ECPAT International ECPAT International is a global network of civil society organisations that works to end the Sexual slavery, sexual exploitation of children. It focuses on ending the Child pornography, online sexual exploitation of children, the trafficking of ch ...
, published in 2004, asserts that 222 girls 18 and younger were arrested for participating in enjo-kōsai in the year 2000. South Korea, similar to Japan, passed a law in 2000 protecting children from exploitation and prostitution. Yet due to the nature of enjo-kōsai, specifically the decision of the girl to participate in the act, the girls who do enjo-kōsai are not protected under the law and are subject to punishment under the law.


Hong Kong

According to social workers, teenagers as young as 15 advertise themselves as available for "compensated dating". The practice is becoming more acceptable among Hong Kong teenage girls, who do not think compensated dating is a kind of prostitution. Some believe it is different because it does not involve sexual intercourse and they can choose their clients, who range from teenage boys to married men. Some even think they are helping others. The internet allows girls more opportunities to offer to shop, eat out or go to a movie with men in return for payment to fulfill their material needs. However, due to the nature of this practice, sexual intercourse unavoidably happens in many cases. In April 2008, the brutal murder of a 16-year-old girl, Wong Ka-mui, who was taking part in compensated dating, drew attention to the issue.


United States

With the economy in recession and tuition costs rising, many students are heavily in debt. Faced with financial difficulties, a number of female college students or new grads are turning to a " sugar daddy" for financial help. According to a report by ''The Huffington Post'' in 2011, the arrangements involve women signing up for free on websites as " sugar baby" candidates, using their college email addresses. Male clients, referred to as "sugar daddies", join these websites with paid subscriptions as proof of their financial means. The individuals are matched online, followed by in-person meetings at a public place, such as a coffee shop. Each candidate decides whether the other candidate is suitable, i.e. age, physique, personality etc. If the candidate is desirable, the next date may involve sex. ''The Huffington Post'' reported compensation of about $500 per night. Ideal "sugar babies" appear to be college students below the "mid twenties".


See also


References


External links


Compilation of articles on Enjo kōsai
*

from
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{{DEFAULTSORT:Enjo Kosai Japanese sex terms Japanese sex workers Prostitution in Japan Sexuality and age Sexuality and society Sexuality in Japan