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The Jack London District, also called the Loft District, is a neighborhood of
Oakland, California Oakland is the largest city and the county seat of Alameda County, California, United States. A major West Coast of the United States, West Coast port, Oakland is the largest city in the East Bay region of the San Francisco Bay Area, the third ...
, USA, that occupies the region south of the
Nimitz Freeway Nimitz may refer to: People * Chester W. Nimitz (1885–1966), fleet admiral of the United States Navy * Chester Nimitz Jr. (1915–2002), an American officer and submarine commander * Jack Nimitz (1930–2009), American musician Named for Fl ...
(Interstate 880) along The Embarcadero, between Adeline and Lake Merritt Channel. It includes and surrounds the
Jack London Square Jack London Square is an entertainment and business destination on the waterfront of Oakland, California, United States. Named after the author Jack London and owned by the Port of Oakland, it is the home of stores, restaurants, hotels, Amtrak ...
shopping and tourist area, as well as the Warehouse District north of the Oakland Amtrak Station. The area has a long history of industrial and warehouse land use. Since the late 1990s, the area has seen residential redevelopment.


History

The district developed early in Oakland's history as a warehouse and industrial district due to its proximity to major transportation: Broadway, Oakland's main street; the
Transcontinental Railroad A transcontinental railroad or transcontinental railway is contiguous railroad trackage, that crosses a continental land mass and has terminals at different oceans or continental borders. Such networks can be via the tracks of either a single ...
main line along Seventh Street (leading to the immense
Oakland Long Wharf The Oakland Long Wharf was an 11,000-foot railroad wharf and ferry pier along the east shore of San Francisco Bay located at the foot of Seventh Street in West Oakland. The Oakland Long Wharf was built, beginning 1868, by the Central Pacific Railr ...
); two passenger depots of the
Central Pacific Railroad The Central Pacific Railroad (CPRR) was a rail company chartered by Pacific Railroad Acts, U.S. Congress in 1862 to build a railroad eastwards from Sacramento, California, to complete the western part of the "First transcontinental railroad" in N ...
(later,
Southern Pacific The Southern Pacific (or Espee from the railroad initials- SP) was an American Class I railroad network that existed from 1865 to 1996 and operated largely in the Western United States. The system was operated by various companies under the ...
), located at Seventh and Broadway and First and Broadway; the
Key System The Key System (or Key Route) was a privately owned company that provided mass transit in the cities of Oakland, Berkeley, Alameda, Emeryville, Piedmont, San Leandro, Richmond, Albany, and El Cerrito in the eastern San Francisco Bay Area fr ...
streetcar A tram (called a streetcar or trolley in North America) is a rail vehicle that travels on tramway tracks on public urban streets; some include segments on segregated right-of-way. The tramlines or networks operated as public transport are ...
line along Broadway; the
Oakland Estuary The Oakland Estuary is the strait in the San Francisco Bay Area, California, separating the cities of Oakland and Alameda and the Alameda Island from the East Bay mainland. On its western end, it connects to San Francisco Bay San Francis ...
(early referred to as the "Creek"); a bridge, later replaced by underwater tubes to adjacent
Alameda An alameda is a Avenue (landscape), street or path lined with trees () and may refer to: Places Canada *Alameda, Saskatchewan, town in Saskatchewan **Grant Devine Dam, formerly ''Alameda Dam'', a dam and reservoir in southern Saskatchewan Chile ...
; and lastly, a public highway using city streets, connecting to points east and south, replaced in the 1950s by Nimitz Freeway, ( Interstate 880). Nearby rail and Oakland's geographic centrality led to early industrial and warehouse development, which quickly spread northwest and southeast, largely along the rail corridors. Rail lines once ran directly alongside warehouse buildings along second, third, and fourth streets, so that freight could be loaded directly from box cars to and from the warehouses. Track is still visible in some areas along the public right of way, many of which lack sidewalks and are currently used to park and store private cars.


Today

The Jack London District encompasses more than 70 blocks and a significant stretch of the Oakland waterfront which had been a prime development project for Oakland's mayor,
Jerry Brown Edmund Gerald Brown Jr. (born April 7, 1938) is an American lawyer, author, and politician who served as the 34th and 39th governor of California from 1975 to 1983 and 2011 to 2019. A member of the Democratic Party, he was elected Secretary of S ...
. Prior to 2000, housing mainly consisted of the Portbello condominiums (dating from the mid-1970s) and several reused warehouse buildings including the Fourth Street Lofts, the Tower Lofts, the Brick House Lofts, the Pocket Lofts, the Portico Lofts and the Phoenix Lofts. Since 2000, over one thousand new units of housing have been built in the area including The Sierra, the New Market Lofts, the Allegro Condominiums, The Landings, The Ellington, 288 Third, 428 Alice, AquaVia, The Bond and 200 Second Street. A neighborhood association in the district, The Jack London Improvement District advocates for the interests of the residents and commercial users of the District. The district includes
Jack London Square Jack London Square is an entertainment and business destination on the waterfront of Oakland, California, United States. Named after the author Jack London and owned by the Port of Oakland, it is the home of stores, restaurants, hotels, Amtrak ...
, one of Oakland's largest tourist attractions, which is an area of retail and office buildings that reside on the former heart of Oakland's port operations. With the advent of containerized shipping the
Port of Oakland The Port of Oakland is a major container ship facility located in Oakland, California, in the San Francisco Bay. It was the first major port on the Pacific Coast of the United States to build terminals for container ships. As of 2011 it was the f ...
and most of its operations has moved up the Estuary helping Jack London Square open up to the retail shops and restaurants it now houses, including
Yoshi's Yoshi's (also known as Yoshi's Jazz Club and Yoshi's Oakland) is a nightclub located in Jack London Square in Oakland, California, United States. The venue originally opened in 1972 as a restaurant in Berkeley, later moving to Claremont Avenue i ...
jazz club A jazz club is a venue where the primary entertainment is the performance of live jazz music, although some jazz clubs primarily focus on the study and/or promotion of jazz-music. Jazz clubs are usually a type of nightclub or bar, which is license ...
. In 2015, many formerly closed stores were being reutilized as restaurants and entertainment centers. The
Barnes & Noble Barnes & Noble Booksellers is an American bookseller. It is a Fortune 1000 company and the bookseller with the largest number of retail outlets in the United States. As of July 7, 2020, the company operates 614 retail stores across all 50 U. ...
building, the
anchor tenant In retail, an "anchor tenant", sometimes called an "anchor store", "draw tenant", or "key tenant", is a considerably larger tenant in a shopping mall, often a department store or retail chain. They are typically located at the ends of malls. Wit ...
that had closed in 2010, reopened as the Plank entertainment center/restaurant.


See also

*
Downtown Oakland, Oakland, California Downtown Oakland is the central business district of Oakland, California, United States; roughly bounded by both the Oakland Estuary and Interstate 880 on the southwest, Interstate 980 on the northwest, Grand Avenue on the northeast, and Lak ...


References

{{Oakland, California neighborhoods Neighborhoods in Oakland, California Warehouse districts of the United States Jack London Economy of Oakland, California