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Eirlys Rhiwen Cadwaladr Roberts (3 January 1911 – 18 March 2008) was a Welsh
consumer advocate Consumer protection is the practice of safeguarding buyers of goods and services, and the public, against unfair practices in the marketplace. Consumer protection measures are often established by law. Such laws are intended to prevent business ...
and campaigner, and a co-founder of the Consumers' Association. She edited ''
Which? ''Which?'' is a United Kingdom brand name that promotes informed consumer choice in the purchase of goods and services by testing products, highlighting inferior products or services, raising awareness of consumer rights and offering independe ...
'' magazine from 1957 to 1973.


Early life

Roberts was born in Caerphilly, in 1911 to a Welsh father and Scottish mother. She attended school in
Clapham Clapham () is a suburb in south west London, England, lying mostly within the London Borough of Lambeth, but with some areas (most notably Clapham Common) extending into the neighbouring London Borough of Wandsworth. History Early history ...
, southwest London, and read classics at
Girton College, Cambridge Girton College is one of the 31 constituent colleges of the University of Cambridge. The college was established in 1869 by Emily Davies and Barbara Bodichon as the first women's college in Cambridge. In 1948, it was granted full college statu ...
. Her first job was in Majorca as classics adviser to Robert Graves while he was writing ''I, Claudius''. Following this she worked as a sub-editor for Amalgamated Press. During World War 2 she worked in military intelligence and in 1941 married John Cullen; the marriage did not last and they had no children. For two years after the war she worked for the United Nations in Albania. On returning home she joined the Civil Service at the Treasury, where she worked for 10 years.
Princeton University Library Princeton University Library is the main library system of Princeton University. With holdings of more than 7 million books, 6 million microforms, and 48,000 linear feet of manuscripts, it is among the largest libraries in the world by number of ...
, USA, holds a document collection of materials compiled by Roberts between 1935 and 1977, including unpublished fiction and nonfiction manuscripts, diaries and private letters.


Consumer campaigner

Roberts was involved in the foundation of the Consumers' Association from its start and was for a time its head of research, and particularly editor of ''
Which? ''Which?'' is a United Kingdom brand name that promotes informed consumer choice in the purchase of goods and services by testing products, highlighting inferior products or services, raising awareness of consumer rights and offering independe ...
'' magazine from 1957 to 1973.
Maurice Healy Maurice Healy (3 January 1859 – 9 November 1923) was an Irish nationalist politician, lawyer and Member of Parliament (MP). As a member of the Irish Parliamentary Party, he was returned to in the House of Commons of the United Kingdom of Gre ...
succeeded her as editor. She was active on consumer affairs in the EEC from 1973 and served on the Royal Commission of the Press from 1974 to 1977. She was a freelance writer for ''
The Observer ''The Observer'' is a British newspaper published on Sundays. It is a sister paper to ''The Guardian'' and '' The Guardian Weekly'', whose parent company Guardian Media Group Limited acquired it in 1993. First published in 1791, it is the ...
'' and in 1971 presented a paper entitled ''Is persuasion a science?'' to the symposium ''The Future of Man'' at the Royal Geographical Society in London. Roberts was appointed director of the Bureau of European Consumer Organisations in 1972 and served until 1978. She was a member of the Economic and Social Committee of the EEC (1973–82) and was founder, chairman and chief executive of the European Research Institute for Consumer Affairs from 1978-1997, campaigning for clarity of language in publications.


Personal life

Eirlys Roberts lived for much of her life in Islington, using her married name in private life. Her Scottish mother gave her a pride in her Scottish ancestry, and she enjoyed mountain walking there. While there in 1982 she campaigned for Roy Jenkins in a Glasgow by-election. The previous year she had been one of the 100 signatories to a letter to ''The Guardian'' in support of the newly formed SDP. Roberts moved to Forest Hill in the 1990s, where she died in 2008.


Selected works

* Roberts, Eirlys. ''Consumers''. 1966. C. A. Watts & Co. * * Evans, Gareth (author) and Roberts, Eirlys (translator) ''Rol a Statws Merched yn yr Ugeinfed Ganrif'' (''The role of women as consumers''). 1966.


References


Further reading

* {{DEFAULTSORT:Roberts, Eirlys 1911 births 2008 deaths Consumer rights activists Alumni of Girton College, Cambridge Welsh magazine editors People from Caerphilly 20th-century British women writers Welsh non-fiction writers British women activists Welsh people of Scottish descent Welsh activists Welsh women activists Women magazine editors