eeZee tv was a live British shopping channel broadcasting on
Sky Digital. The channel launched on 1 March 2005.
History
In September 2004, it was first announced that JML and
Kleeneze
Overview
Kleeneze is a homeware company that began in 1923, in Hanham, Bristol. It is now owned by Manchester-based brands house Ultimate Products, as part of their wider portfolio of homeware brands. Kleeneze provides everyday laundry and cle ...
were going to team up and launch a new channel, under the name of eeZee tv, which was going to replace JML's own channel.
At 10:00 on 1 March 2005, eeZee tv officially launched, showing a mix of JML and Kleeneze products ranging from Homewares to Beauty, for 16 hours a day. During the remaining hours it was off air, it showed pre-recorded material. The channel used a fixed price format, which was similar to other UK shopping channels, such as
QVC
QVC (short for "Quality Value Convenience") is an American free-to-air television network, and flagship shopping channel specializing in televised home shopping, owned by Qurate Retail Group. Founded in 1986 by Joseph Segel in West Chester, Penn ...
and
Ideal World
Ideal World is a British TV shopping channel, broadcasting on Freeview, Satellite, Cable and online, with transactional websites, broadcast from studios in Peterborough.
History
Ideal World has its origins in the 1980s as a mail order compan ...
.
On Friday 25 November 2005, eeZee tv ceased live broadcast and reverted to pre-recorded material.
In March 2007, after the removal of live broadcasting and lack of sales.
Kleeneze
Overview
Kleeneze is a homeware company that began in 1923, in Hanham, Bristol. It is now owned by Manchester-based brands house Ultimate Products, as part of their wider portfolio of homeware brands. Kleeneze provides everyday laundry and cle ...
finally pulled out and eeZee tv was no more. JML regained the EPG slot again and rebranded it back under the JML name to JML Direct TV on 3 March 2007. Since then, it has continued to show various JML products using ex-eeZee tv presenters and studios for pre-recorded JML infomercials.
See also
*
JML Direct TV
JML Direct TV is a generic name for a series of British shopping channels broadcasting on the Sky, Freesat and Freeview platforms, owned by JML Direct Limited. JML Direct TV originally launched on Sky channel 664, on 1 October 2002 as JML Dire ...
*
Kleeneze
Overview
Kleeneze is a homeware company that began in 1923, in Hanham, Bristol. It is now owned by Manchester-based brands house Ultimate Products, as part of their wider portfolio of homeware brands. Kleeneze provides everyday laundry and cle ...
References
{{DEFAULTSORT:Eezee Tv
Defunct television channels in the United Kingdom
Television channels and stations established in 2005
Television channels and stations disestablished in 2007