Edina Leković
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Edina Leković is the inaugural Community Scholar in Residence with
UCLA The University of California, Los Angeles (UCLA) is a public land-grant research university in Los Angeles, California. UCLA's academic roots were established in 1881 as a teachers college then known as the southern branch of the California St ...
's Islamic Studies Program and the
Fowler Museum The Fowler Museum at UCLA, commonly known as The Fowler, and formerly Museum of Cultural History and Fowler Museum of Cultural History, is a museum on the campus of the University of California, Los Angeles (UCLA) which explores art and material ...
, where is researching and sharing the history of Muslim Los Angeles. She also serves as the Executive Director of the Robert Ellis Simon Foundation, which supports mental wellness services for L.A. County’s most vulnerable residents. Her expertise in storytelling, strategic communications, media relations, leadership development and interfaith community building have been shaped, tested and honed over 25 years of service to advance the cause of American Muslims.


Career

Leković has appeared on leading media outlets, including
CNN CNN (Cable News Network) is a multinational cable news channel headquartered in Atlanta, Georgia, U.S. Founded in 1980 by American media proprietor Ted Turner and Reese Schonfeld as a 24-hour cable news channel, and presently owned by the M ...
,
MSNBC MSNBC (originally the Microsoft National Broadcasting Company) is an American news-based pay television cable channel. It is owned by NBCUniversala subsidiary of Comcast. Headquartered in New York City, it provides news coverage and political ...
,
FOX News The Fox News Channel, abbreviated FNC, commonly known as Fox News, and stylized in all caps, is an American multinational conservative cable news television channel based in New York City. It is owned by Fox News Media, which itself is owne ...
,
NPR National Public Radio (NPR, stylized in all lowercase) is an American privately and state funded nonprofit media organization headquartered in Washington, D.C., with its NPR West headquarters in Culver City, California. It differs from other ...
,
Al-Jazeera Al Jazeera ( ar, الجزيرة, translit-std=DIN, translit=al-jazīrah, , "The Island") is a state-owned Arabic-language international radio and TV broadcaster of Qatar. It is based in Doha and operated by the media conglomerate Al Jazeera ...
and
BuzzFeed BuzzFeed, Inc. is an American Internet media, news and entertainment company with a focus on digital media. Based in New York City, BuzzFeed was founded in 2006 by Jonah Peretti and John S. Johnson III to focus on tracking viral content. Ken ...
. In 2015, she was named one of L.A.’s “10 Most Inspiring Women Game Changers” by ''
Los Angeles Magazine ''Los Angeles'' magazine is a monthly publication dedicated to covering Los Angeles. Founded in the spring of 1961 by David Brown, the magazine is currently owned and published by Hour Media Group, LLC. Los Angeles magazine's combination of feat ...
'' after she gave the historic first sermon at the
Women's Mosque of America The Women's Mosque of America is a women's mosque based in Los Angeles, California. It is the first women-led Muslim house of worship in the United States, and it was founded by WGA comedy writer/director M. Hasna Maznavi to uplift the entire Musl ...
. She was also named one of the "500 Most Influential Muslims in the World" by
Georgetown University Georgetown University is a private university, private research university in the Georgetown (Washington, D.C.), Georgetown neighborhood of Washington, D.C. Founded by Bishop John Carroll (archbishop of Baltimore), John Carroll in 1789 as Georg ...
and the
Royal Islamic Strategic Studies Centre The Royal Islamic Strategic Studies Centre is a research centre affiliated with the Royal Aal al-Bayt Institute for Islamic Thought. Its publications include: *''A Common Word Between Us and You'' *'' The Amman Message'' *''Forty Hadith on Divine ...
in 2009. Leković is a
Montenegrin American Montenegrin Americans are Americans who are of Montenegrin origin. The figure includes all people affiliated with United States who claim Montenegrin ancestry, both those born in the country and naturalized citizens, as well as those with dual c ...
whose parents are of
Bosniak The Bosniaks ( bs, Bošnjaci, Cyrillic: Бошњаци, ; , ) are a South Slavic ethnic group native to the Southeast European historical region of Bosnia, which is today part of Bosnia and Herzegovina, who share a common Bosnian ancestry, cu ...
ethnicity from
Bar, Montenegro Bar ( Montenegrin and Serbian: Бар, ; sq, Tivar; it, Antivari or ''Antibari'') is a coastal town and seaport in southern Montenegro. It is the capital of the Bar Municipality and a center for tourism. According to the 2011 census, the ci ...
in the former
Yugoslavia Yugoslavia (; sh-Latn-Cyrl, separator=" / ", Jugoslavija, Југославија ; sl, Jugoslavija ; mk, Југославија ;; rup, Iugoslavia; hu, Jugoszlávia; rue, label=Pannonian Rusyn, Югославия, translit=Juhoslavija ...
. She completed her graduate work in Communication at
Pepperdine University Pepperdine University () is a private research university affiliated with the Churches of Christ with its main campus in Los Angeles County, California. Pepperdine's main campus consists of 830 acres (340 ha) overlooking the Pacific Ocean and t ...
and received her B.A. in American Literature & Culture. In 1997-98, she served as Editor-in-Chief of the
Daily Bruin The ''Daily Bruin'' is the student newspaper at the University of California, Los Angeles. It began publishing in 1919, the year UCLA was founded. The ''Daily Bruin'' distributes about 6,000 copies across campus each school day. It also publis ...
which was named a top student publication in the country by the
Society of Professional Journalists The Society of Professional Journalists (SPJ), formerly known as Sigma Delta Chi, is the oldest organization representing journalists in the United States. It was established on April 17, 1909, at DePauw University,2009 SPJ Annual Report, letter ...
. From 2000 to 2004, she served as Managing Editor of ''The Minaret'', an American Muslim magazine published monthly from 1978-2004. During that time, she also co-founded Elev8, an arts-based youth leadership program for Muslim Angelenos. She worked with th
Muslim Public Affairs Council
from 2004 to 2014 as an advocate on behalf of American Muslims in news media, interfaith, community, and pop culture spaces -- first as Communications Director and then as Director of Policy & Programs. In 2006, she co-founded NewGround, an organization to foster communication between Muslim and Jewish Angelenos, and she continues to serve on the board of directors. She was also on the founding team of th
American Muslim Civic Leadership Institute
housed at USC's Center for Religion and Civic Culture, and is also a proud alum.


References

{{DEFAULTSORT:Lekovic, Edina Living people University of California, Los Angeles alumni Year of birth missing (living people) Pepperdine University alumni American people of Bosniak descent American people of Montenegrin descent American Muslims