EOY 2009 Yui Makino
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EOY Cosplay Festival, also known as the "End of Year" Cosplay Festival, is a Japanese pop-cultural arts event that is
non-profit A nonprofit organization (NPO) or non-profit organisation, also known as a non-business entity, not-for-profit organization, or nonprofit institution, is a legal entity organized and operated for a collective, public or social benefit, in co ...
and fan-run
multigenre convention Fan convention (also known as con or fan meeting), a term that predates 1942, is an event in which fans of a particular topic gather to participate and hold programs and other events, and to meet experts, famous personalities, and each other. Some ...
featuring
anime is Traditional animation, hand-drawn and computer animation, computer-generated animation originating from Japan. Outside of Japan and in English, ''anime'' refers specifically to animation produced in Japan. However, in Japan and in Japane ...
,
cosplay Cosplay, a portmanteau of "costume play", is an activity and performance art in which participants called cosplayers wear costumes and fashion accessories to represent a specific character. Cosplayers often interact to create a subculture, ...
, doujin works, subculture fashion and Japanese pop music held in
Singapore Singapore (), officially the Republic of Singapore, is a sovereign island country and city-state in maritime Southeast Asia. It lies about one degree of latitude () north of the equator, off the southern tip of the Malay Peninsula, borde ...
. Since 2012, it has become a free public event until 2018. Its highlights include the hundreds of cosplayers who visit each year, generous opportunities for cosplay photography, guest performances by Japanese celebrities, music and dance performances by home-grown talents, artwork exhibitions and booths selling anime merchandise and personal artworks. Alongside the annual events, EOY also partners related organisations to hold periodic events and performances related to anime, cosplay and
music Music is generally defined as the art of arranging sound to create some combination of form, harmony, melody, rhythm or otherwise expressive content. Exact definitions of music vary considerably around the world, though it is an aspect ...
. Notable ones include the Singapore Silver Cosplay Club cosplay competition, Walk for Our Children ( Singapore Children’s Society),
TAO ''Tao'' or ''Dao'' is the natural order of the universe, whose character one's intuition must discern to realize the potential for individual wisdom, as conceived in the context of East Asian philosophy, East Asian religions, or any other philo ...
“Art of Drum”, Liang Court Anime Week, Bon Japan Theme Cafes, SGCafe Maid and Butler Cafe and
Marie Digby Marie may refer to: People Name * Marie (given name) * Marie (Japanese given name) * Marie (murder victim), girl who was killed in Florida after being pushed in front of a moving vehicle in 1973 * Marie (died 1759), an enslaved Cree person in T ...
's Your Love Asia Tour.


History

EOY was first organized by Miyuki Animation Club (MAC). MAC was a then-club under Fengshan Community Centre. The Shiro Tsubasa Anime Club took over the management of the event until 2008. From 2009, EOY has been run by EOY LLP. In 2012, EOY made a shift from the typical paid indoor convention model to a public festival in the open that was free. EOY Cosplay Festival 2012 was held in Marina Barrage and attained a huge jump in attendance from 4000 in 2011 to over 10,000 in 2012. In 2013, the attendance was doubled to 20,000.


Mascot

Kyouyaku Yume is a blue-haired girl with no recollection of her identity and past. With a vaguely written clue and a turquoise pebble which she found on herself when she awoke, she goes on a journey of self-discovery. Yume is specially created by Daiyaku, a Singapore-based art group, for EOY. She is a representation of how the artists believe that people can discover their identity, talents and purpose in life through meeting people and courage to experience new things.


Activities

Aside from stage performances and cosplay photography, the festival also features other fringe activities, depending on participating sponsors and exhibitors. Activities featured in recent years: * Each year, EOY holds auditions for locally based singers, dancers and musicians who wish to get stage time at EOY. Popular types of music used in these performances include anime theme songs and Japanese pop. The performances run from afternoon to evening. * Doki Doki Hearts Cafe: In 2012, EOY organised its very own Cosplay Cafe. The staff, clad in costumes of their favourite characters, were selected through auditions, and were made to undergo training. At the cafe, they serve desserts to customers while staying in character of whoever they’re cosplaying. Cafe guests were treated to desserts from local Japanese-French dessert shop Sashing Sweets, “power-up” chants by the staff, and also get their photo taken with their favourite cafe staff. For its first year, it was highly successful, having attracted over 300 orders via preorder and walk-in. * Cosplay Photography Exhibition: Local photographer Tan Ching Yee visited, interviewed and photographed more than 20 cosplayers in their homes and put together a unique exhibition featuring portraits of cosplayers that reveal hints of their private lives. *
Ball-jointed doll A ball-jointed doll is any doll that is articulated with ball and socket joints. In contemporary usage when referring to modern dolls, and particularly when using the acronyms BJD or ABJD, it usually refers to modern Asian ball-jointed dolls. The ...
Display Booth: An exhibition booth put together by the local doll collector community, they created a Japanese Garden Theme Doll display booth called "Sakura Blossom of the Spring” with beautiful backdrops, detailed props, and dolls in traditional Japanese clothing. *
Lolita Fashion is a subculture from Japan that is highly influenced by Victorian clothing and styles from the Rococo period. A very distinctive property of Lolita fashion is the aesthetic of cuteness. This clothing subculture can be categorized into thre ...
Runway: A runway made up of and designed by girls the Lolita community in Singapore, showcasing Lolita clothing as worn in Singapore. * Cosplay Contest : In 2013,
Singapore Press Holdings Singapore Press Holdings Limited (SPHL) was an organisation with businesses in property and aged care in Singapore. Since its takeover by Cuscaden Peak in 2022, it has been renamed Cuscaden Peak Investments. Prior to 1 December 2021, SPHL was i ...
held an online cosplay photo submission contest. Judging is done via public voting and by a panel of judges and the prizes were presented on stage at EOY Cosplay Festival 2013.


Performances

*
Yui Makino is a Japanese actress, Voice acting in Japan, voice actress, singer, and pianist. She is best known for her work in the anime ''Tsubasa: Reservoir Chronicle'' where she voices Sakura (Tsubasa: Reservoir Chronicle), Sakura and some of the theme ...
(2009) Yui gave two concerts; a 15-minute-long mini concert and a full-length 45-minute-long concert. Songs performed included "Fuwa Fuwa", "Amrita" and theme songs from ''Tsubasa Chronicle'' and ''Aria''. She also held two autograph sessions and a Q-and-A session with the audience. Prior to her appearance, she made a special comment video. *
DANCEROID Danceroid (stylized as DANCEROID) was a Japanese female net idol dance group affiliated with Beautiful Group talent agency. They were formed in October 2009 when they posted a video of themselves dancing to a Vocaloid song on the Nico Nico Commun ...
(2010), comprising **
Aikawa Kozue Aikawa may refer to: People *Aikawa (surname) Places *Aikawa, Akita, a former town in Kitaakita District, Akita Japan; it was merged with other towns to form Kitaakita *Aikawa, Kanagawa, a town in Aiko District, Kanagawa, Japan *Aikawa, Niigata ...
** Ikura Aikawa Kozue and Ikura (also known as Itokutora) gave two dancicals. They performed duets to "Luka Luka ★ Night Fever", "FirstKiss!","Gravity=Reality", "Megu Megu ☆ Fire Endless Night", "Lily Lily ★ Burning Night" and "LOL -lots of laugh-". Ikura and Aikawa Kozue each performed a solo dance to "Strobe Night" and "Teach me!! The Lyrics of Magic" respectively. They also did a mass dance with the audience to "Luka Luka ★ Night Fever", where some members of the audience were allowed to join them on stage. An autograph session and a Q-and-A session with the audience were held. * Hitomi from @home Cafe (2011) Apart from serving food in a very '
moe Moe, MOE, MoE or m.o.e. may refer to: In arts and entertainment Characters * Moe Szyslak, from the animated television show ''The Simpsons'' * Moe, leader of The Three Stooges, played by Moe Howard * Moe Higurashi, supporting character in ''Yash ...
' way, drawing cute pictures on dishes and casting magical spells on food, Hitomi also delivers singing and dancing performances regularly at @home Cafe. She also performed a 45-minute-long song and dance performance at EOY 2011, and served lunch to the VIP ticket holders. * Wata わた (2013) Wata performed 2 sets of dances at the EOY Coslay Festival 2013 spanning over an approximate time of 40minutes, and a flashmob with a group of local dancers. She also held a meet-and-greet-session, where merchandise including T-shirts, towels, wristbands and phone straps were on sale.


Sponsorship

To cope with the costs of funding the event, the organising team seeks out sponsors and partners to provide financial and in-kind support. These sponsors and partners include
Singapore Press Holdings Singapore Press Holdings Limited (SPHL) was an organisation with businesses in property and aged care in Singapore. Since its takeover by Cuscaden Peak in 2022, it has been renamed Cuscaden Peak Investments. Prior to 1 December 2021, SPHL was i ...
,
Wacom () is a Japanese company headquartered in Kazo, Saitama, Japan, that specializes in manufacturing graphics tablets and related products. Headquarters locations The main headquarters are located in Kazo, Saitama, Japan. Its office in the USA ...
, OCBC, Bunka Language Pte. School, Pan-In-The-Box, Brigitte Cosmetics, ACS Comics, Toy Coin, Happy Ice Pte Ltd, BonJapan, Youth.SG, Sapporo Beer Singapore, Orchard Hotel Singapore, PAssion Card, Coca-Cola Singapore, Pink Blue Photography, Platiper Software, Sashing Sweets,
Baby the Stars Shine Bright is the name of a Japanese clothing brand created in 1988 by Akinori Isobe and his wife, Fumiyo. Baby, The Stars Shine Bright specializes in Lolita fashion. The company's flagship store, opened in 1999 in Daikanyamachō, Shibuya, was relocated t ...
and
Shiseido is a Japanese multinational cosmetic company founded in Tokyo, Japan in 1872. Its product categories consist of: skin care, makeup, body care, hair care, and fragrances. The company is one of the oldest cosmetic companies in the world and ...
.


References

{{Reflist


External links


EOY Official Website

EOY Official Facebook Page

EOY Official Youtube Channel
Fan conventions Anime conventions in Singapore