EMG, Inc. is the current legal name of a company based in
Santa Rosa
Santa Rosa is the Italian, Portuguese and Spanish name for Saint Rose.
Santa Rosa may also refer to:
Places Argentina
*Santa Rosa, Mendoza, a city
* Santa Rosa, Tinogasta, Catamarca
* Santa Rosa, Valle Viejo, Catamarca
* Santa Rosa, La Pampa
* S ...
,
California
California is a state in the Western United States, located along the Pacific Coast. With nearly 39.2million residents across a total area of approximately , it is the most populous U.S. state and the 3rd largest by area. It is also the m ...
that manufactures
guitar pickup
A pickup is a transducer that captures or senses mechanical vibrations produced by musical instruments, particularly stringed instruments such as the electric guitar, and converts these to an electrical signal that is amplified using an instru ...
s and
EQ accessories. Among guitar and bass accessories, the company sells active humbucker pickups, such as the
EMG 81,
the
EMG 85
The EMG 85 is a popular active humbucker guitar pickup manufactured by EMG, Inc. It is paired with the 81 in the Zakk Wylde signature EMG set. It was originally designed to be used in the bridge position but is typically installed in the neck p ...
, the
EMG 60, and the
EMG 89. They also produce passive pickups such as the
EMG-HZ Series, which include SRO-OC1's and SC Sets. There is also a series geared towards a more traditional and passive sound known as the X series.
Their active pickups are most popular among
hard rock and
metal
A metal (from Greek μέταλλον ''métallon'', "mine, quarry, metal") is a material that, when freshly prepared, polished, or fractured, shows a lustrous appearance, and conducts electricity and heat relatively well. Metals are typicall ...
artists
such as
Metallica,
Slayer,
Zakk Wylde
Zachary Phillip Wylde (born Jeffrey Phillip Wielandt; January 14, 1967) is an American musician. He is best known as the lead guitarist for Ozzy Osbourne and as the founder, lead guitarist, lead singer, songwriter and producer of the heavy meta ...
,
Sepultura
Sepultura (, "grave")Barcinski & Gomes 1999, page 17. is a Brazilian heavy metal band from Belo Horizonte. Formed in 1984 by brothers Max and Igor Cavalera,Barcinski & Gomes 1999, page 16. the band was a major force in the groove metal, thra ...
,
Judas Priest,
Exodus,
Emperor
An emperor (from la, imperator, via fro, empereor) is a monarch, and usually the sovereignty, sovereign ruler of an empire or another type of imperial realm. Empress, the female equivalent, may indicate an emperor's wife (empress consort), ...
,
Cannibal Corpse,
Children of Bodom
Children of Bodom was a Finnish melodic death metal band from Espoo. Formed in 1993 as Inearthed, the final line-up of the group upon their split in 2019 consisted of Alexi Laiho (lead guitar, lead vocals), Jaska Raatikainen (drums), Henkka Sepp ...
,
Death Angel
Death Angel is an American thrash metal band from Daly City, California, initially active from 1982 to 1991 and again since 2001. Death Angel has released nine studio albums, two demo tapes, one box set and three live albums. The band has ...
,
Cryptopsy
Cryptopsy is a Canadian technical death metal band from Montreal, formed in 1988.
History Necrosis (1988–1992)
Necrosis was formed in April 1988 by drummer Mike Atkin, guitarist Steve Thibault and vocalist Dan "Lord Worm" Greening, initially ...
,
Malevolent Creation
Malevolent Creation is an American death metal band formed in Buffalo, New York in 1987 and later based in Fort Lauderdale, Florida. The band's original members were rhythm guitarist Phil Fasciana, vocalist Brett Hoffmann, lead guitarist Jim ...
and
Primus but also used by others such as
Prince
A prince is a male ruler (ranked below a king, grand prince, and grand duke) or a male member of a monarch's or former monarch's family. ''Prince'' is also a title of nobility (often highest), often hereditary, in some European states. T ...
,
Vince Gill
Vincent Grant Gill (born April 12, 1957) is an American country music singer, songwriter and musician. He has achieved commercial success and fame both as frontman of the country rock band Pure Prairie League in the 1970s and as a solo artist ...
,
Kyle Sokol
Kyle Sokol (born October 31, 1974) is an American bassist and skateboarder. He has played in bands such as Disareyen, Mercy McCoy, Trace of Day, Sectioned, Rude Squad, King of Denmark, Noble Jones, Philistines, Leadfoot, and Hell on Eart ...
,
Steve Winwood,
Steve Lukather and
David Gilmour.
History
The company was founded in 1976 by Rob Turner in
Long Beach, California
Long Beach is a city in Los Angeles County, California. It is the 42nd-most populous city in the United States, with a population of 466,742 as of 2020. A charter city, Long Beach is the seventh-most populous city in California.
Incorporate ...
. It was originally called Dirtywork Studios, and their first pickup continues to be manufactured as models EMG H and EMG HA models. The active
humbucking pickup EMG 58 followed soon after. The name was changed to "Overlend"
(spelled "Overland" in some sources
) in 1978. However, its products have always been called EMG pickups.
In 1981, EMG active pickups became standard equipment on
Steinberger basses and guitars. According to Hap Kuffner, EMG pickups originally had widespread success in
Europe
Europe is a large peninsula conventionally considered a continent in its own right because of its great physical size and the weight of its history and traditions. Europe is also considered a subcontinent of Eurasia and it is located entirel ...
, after first exhibiting at the 1983
Musikmesse
Musikmesse Frankfurt was an international fair regarding the music industry that took place in Frankfurt am Main, Germany from 1980 until 2019.
In 2012, 68,587 visitors and 1,512 exhibitors from 51 countries were counted. Despite an exhibitor drop ...
tradeshow in Germany. The name was changed to EMG, Inc. in 1983
("EMG" stands for "
Electro-Magnetic Generator"
). As Steinberger guitars became more popular among American metal and rock musicians, so did EMG pickups, and vice versa.
Early EMG pickup designs were made with a bar magnet inside for two reasons. The first reason is that the pole pieces had too much magnetism on the strings and could cause some lower notes to go out of pitch in a
Doppler effect. The second reason is that the pole pieces can make tuning and placement of the strings much more difficult. Using the bar magnet however gave the strings a more balanced output. The design of the bar magnet gives it a smoother distortion, better sustain through the amplifier, and have less fade onto the strings than the design of pole pieces.
Products
Overview
EMG
pickups are standard equipment on some models from guitar manufacturers such as
BC Rich
B.C. Rich is an American brand of acoustic and electric guitars and bass guitars founded by Bernardo Chavez Rico in 1969.
History
The company started making electric guitars in the 1970s. In the following decade B.C. Rich gained a broad expos ...
,
ESP
ESP most commonly refers to:
* Extrasensory perception, a paranormal ability
ESP may also refer to:
Arts, entertainment Music
* ESP Guitars, a manufacturer of electric guitars
* E.S. Posthumus, an independent music group formed in 2000, ...
,
Schecter,
Cort Cort is the surname of several people:
* Cornelis Cort (1536–1578), Dutch engraver
* Henry Cort (1740–1800), English ironmaster
* Frans de Cort (1834–1878), Flemish writer
* Hendrik Frans de Cort (1742-1810), Flemish landscape painter
* John ...
,
Gibson
Gibson may refer to:
People
* Gibson (surname)
Businesses
* Gibson Brands, Inc., an American manufacturer of guitars, other musical instruments, and audio equipment
* Gibson Technology, and English automotive and motorsport company based
* Gi ...
,
Dean
Dean may refer to:
People
* Dean (given name)
* Dean (surname), a surname of Anglo-Saxon English origin
* Dean (South Korean singer), a stage name for singer Kwon Hyuk
* Dean Delannoit, a Belgian singer most known by the mononym Dean
Titles
* ...
,
Ibanez
is a Japanese guitar brand owned by Hoshino Gakki. Based in Nagoya, Aichi, Japan, Hoshino Gakki were one of the first Japanese musical instrument companies to gain a significant foothold in import guitar sales in the United States and Europe, as ...
, and
Jackson Guitars
Jackson is a manufacturer of electric guitars and electric bass guitars that bears the name of its founder, Grover Jackson. The company was acquired by the Fender Musical Instruments Corporation in 2002, which manufactures Jackson-branded guita ...
.
In addition to pickups, EMG Inc. also has a line of guitar and bass accessories, mainly for altering
equalization settings such as
bass/treble and gain boosting, and designed to work with most pickups. These can be found in instruments made by companies such as
Schecter, who ship almost all of their
basses
Bass or Basses may refer to:
Fish
* Bass (fish), various saltwater and freshwater species
Music
* Bass (sound), describing low-frequency sound or one of several instruments in the bass range:
** Bass (instrument), including:
** Acoustic bass ...
with EMG equalization circuitry.
Pickup product range
EMG Inc. has four distinct product ranges; the EMG Standard Series, HZ / SRO Series, SA Series and the EMG X-Series. These pickups are all featured on the official EMG Inc. website and include
solder
Solder (; NA: ) is a fusible metal alloy used to create a permanent bond between metal workpieces. Solder is melted in order to wet the parts of the joint, where it adheres to and connects the pieces after cooling. Metals or alloys suitable ...
less wiring harnesses.
;Standard Series
The Standard Series consists of all their standard active guitar, bass, and acoustic pickups, including humbucking, single coil, and bass models for 4, 5, and 6 string basses. EMG
active
Active may refer to:
Music
* ''Active'' (album), a 1992 album by Casiopea
* Active Records, a record label
Ships
* ''Active'' (ship), several commercial ships by that name
* HMS ''Active'', the name of various ships of the British Royal ...
pickups (such as the
EMG 60,
EMG 81,
EMG 85
The EMG 85 is a popular active humbucker guitar pickup manufactured by EMG, Inc. It is paired with the 81 in the Zakk Wylde signature EMG set. It was originally designed to be used in the bridge position but is typically installed in the neck p ...
, and
EMG 89) tend to have much higher
output
Output may refer to:
* The information produced by a computer, see Input/output
* An output state of a system, see state (computer science)
* Output (economics), the amount of goods and services produced
** Gross output in economics, the value o ...
than
passive
Passive may refer to:
* Passive voice, a grammatical voice common in many languages, see also Pseudopassive
* Passive language, a language from which an interpreter works
* Passivity (behavior), the condition of submitting to the influence of o ...
pickups of similar design (such as the
EMG HZ) because of the on-board
preamplifier
A preamplifier, also known as a preamp, is an electronic amplifier that converts a weak electrical signal into an output signal strong enough to be noise-tolerant and strong enough for further processing, or for sending to a power amplifier a ...
. The high output, noise-reduction and responsiveness of EMG active pickups has made them popular with
hard rock and
heavy metal guitarists because they
overdrive the input stage of
guitar amplifiers
A guitar amplifier (or amp) is an electronic device or system that strengthens the electrical signal from a pickup on an electric guitar, bass guitar, or acoustic guitar so that it can produce sound through one or more loudspeakers, which ar ...
more dramatically than a lower output pickup could. In 2012 EMG introduced a new 57/66 set to replace the outdated
EMG 60 and
EMG 81 configuration in which the designs were based on the
James Hetfield "JH Het Set" to mix high output from a passive pickup with the punch of the active pickups.
;HZ / SRO Series
The HZ / SRO Series is a variety of passive designs of humbucking and single coil pickups, as well as bass models for 4, 5, and 6 string basses.
HZ pickups are commonly used in guitar and bass manufacturers as stock pickups.
;SA Series
The SA Series is an active single coil pick up with moderate gain output levels famous among
Fender Stratocaster
The Fender Stratocaster, colloquially known as the Strat, is a model of electric guitar designed from 1952 into 1954 by Leo Fender, Bill Carson, George Fullerton, and Freddie Tavares. The Fender Musical Instruments Corporation has continuousl ...
players for extra volume and gain while retaining that classic vintage tone.
;X-Series
The X series is an active product designed to bridge the gulf between passive and active tonalities. They are active but are voiced to sound more organic, with a more rounded signal response like the passives, while retaining the active qualities such as noise reduction and high output.
;Signature Pickups and Sets
EMG has released several signature pickups and sets for various artists, the two longest signature artists being
Kerry King
Kerry Ray King (born June 3, 1964) is an American musician, best known for being the co-lead guitarist and songwriter of thrash metal band Slayer. He co-founded the band with Jeff Hanneman in 1981 and remained a member for nearly four decades. ...
("KFK Set") and
Zakk Wylde
Zachary Phillip Wylde (born Jeffrey Phillip Wielandt; January 14, 1967) is an American musician. He is best known as the lead guitarist for Ozzy Osbourne and as the founder, lead guitarist, lead singer, songwriter and producer of the heavy meta ...
("ZW Set"), both are which are based around the EMG 81 and EMG 85 set. There are also signature sets for Judas Priest's
Glenn Tipton
Glenn Raymond Tipton (born 25 October 1947) is an English guitarist. Often noted for his complex playing style and classically influenced solos, he is best known as one of the lead guitarists for heavy metal band Judas Priest.
Early life and ...
("GTV Vengenace" set custom-made for Tipton, based on the 81 / 81 set with steel magnets),
James Hetfield ("JH HET Set", set custom-made for Hetfield based on the 81 / 60 set with pole-pieces), and a complimentary set for fellow
Metallica guitarist
Kirk Hammett
Kirk Lee Hammett (born November 18, 1962) is an American musician who has been the lead guitarist and a contributing songwriter for heavy metal band Metallica since 1983. Before joining Metallica, he formed and named the band Exodus. In 2003, ...
("KH Bonebreakers" based on the 81 / 60A set)
Exodus' Gary Holt ("GH Set", based around the 81 / 89R in red covers),
Children of Bodom
Children of Bodom was a Finnish melodic death metal band from Espoo. Formed in 1993 as Inearthed, the final line-up of the group upon their split in 2019 consisted of Alexi Laiho (lead guitar, lead vocals), Jaska Raatikainen (drums), Henkka Sepp ...
's
Alexi Laiho (passive custom EMG pickup with a custom-voiced boost preamp), and
Black Sabbath
Black Sabbath were an English rock music, rock band formed in Birmingham in 1968 by guitarist Tony Iommi, drummer Bill Ward (musician), Bill Ward, bassist Geezer Butler and vocalist Ozzy Osbourne. They are often cited as pioneers of heavy met ...
's
Geezer Butler
Terence Michael Joseph "Geezer" Butler (born 17 July 1949) is a English musician and songwriter. He is best known as the bassist and primary lyricist of the heavy metal band Black Sabbath. He has also recorded and performed with Heaven & Hell ...
(passive P and P/J voiced for Butler).
Metallica's
Robert Trujillo
Roberto Agustín Miguel Santiago Samuel Trujillo Veracruz (; born October 23, 1964) is an American musician, best known as the bassist for heavy metal band Metallica since 2003. He first rose to prominence as the bassist of crossover thrash ban ...
received a signature set ("RT Rip Tide" based on EMG's standard
Jazz Bass pickups). Signature pickguards on offer include those made to the specifications of Steve Lukather, David Gilmour, and Vince Gill.
Endorsements
Some artists and bands who use or endorse EMG pickups include:
*
Zakk Wylde
Zachary Phillip Wylde (born Jeffrey Phillip Wielandt; January 14, 1967) is an American musician. He is best known as the lead guitarist for Ozzy Osbourne and as the founder, lead guitarist, lead singer, songwriter and producer of the heavy meta ...
*
James Hetfield
*
Dino Cazares
Dino Cazares (born in 1966) is an American musician, known for being the guitarist and one of the co-founders of industrial metal band Fear Factory. He is also the co-founder of the metal bands Divine Heresy, Asesino, and Brujeria. Cazares pop ...
*
Kirk Hammet
*
Rob Trujillo
*
Jason Newsted
Jason Curtis Newsted (born March 4, 1963) is an American musician who was the bassist of Heavy metal music, heavy metal band Metallica from 1986 to 2001. He first performed with thrash metal band Flotsam and Jetsam (band), Flotsam and Jetsam from ...
*
Slayer
*
Sepultura
Sepultura (, "grave")Barcinski & Gomes 1999, page 17. is a Brazilian heavy metal band from Belo Horizonte. Formed in 1984 by brothers Max and Igor Cavalera,Barcinski & Gomes 1999, page 16. the band was a major force in the groove metal, thra ...
*
Anthrax
*
Cannibal Corpse
*
David Gilmour
*
El Hefe
Aaron Abeyta (born August 8, 1965), better known as El Hefe or simply Hefe, from ''el Jefe'' (Spanish for "the boss"), is an American musician and actor, best known as the lead guitarist and trumpet player for the California punk band NOFX. H ...
*
Jim Root
James Donald Root (born October 2, 1971) is an American guitarist. He is one of two guitarists for heavy metal band Slipknot, in which he is designated #4, as well as the former lead guitarist for rock band Stone Sour.
Life and career
R ...
*
Killswitch Engage
Killswitch Engage is an American metalcore band from Westfield, Massachusetts, formed in 1999 after the disbanding of Overcast and Aftershock. Killswitch Engage's current lineup consists of vocalist Jesse Leach, guitarists Joel Stroetzel an ...
*
Les Claypool
Leslie Edward Claypool (born September 29, 1963) is an American musician, singer, songwriter, record producer, filmmaker, and author. He is best known as the founder, lead singer, bassist, primary songwriter, and only continuous member of the ro ...
*
Kyle Sokol
Kyle Sokol (born October 31, 1974) is an American bassist and skateboarder. He has played in bands such as Disareyen, Mercy McCoy, Trace of Day, Sectioned, Rude Squad, King of Denmark, Noble Jones, Philistines, Leadfoot, and Hell on Eart ...
*
Rammstein
Rammstein (, "ramming stone") is a German Neue Deutsche Härte band formed in Berlin in 1994. The band's lineup—consisting of lead vocalist Till Lindemann, lead guitarist Richard Kruspe, rhythm guitarist Paul Landers, bassist Oliver Riedel, ...
*
Black Veil Brides
*
Nickelback
Nickelback is a Canadian rock band formed in 1995 in Hanna, Alberta. It is composed of guitarist and lead vocalist Chad Kroeger, guitarist, keyboardist and backing vocalist Ryan Peake, bassist Mike Kroeger, and drummer Daniel Adair. It wen ...
*
Reb Beach
*
Vito Bratta
*
Matt Heafy
Matthew Kiichi Heafy (born January 26, 1986) is an American musician, best known as the guitarist and lead vocalist for heavy metal band Trivium. He was also the lead vocalist for the band Capharnaum, along with Trivium's former producer Jason ...
*
David Ellefson
David Warren Ellefson (born November 12, 1964) is an American musician, best known for his long tenure as the bassist for thrash metal band Megadeth.
Ellefson initially became an accomplished bassist and honed his songwriting skills while leadi ...
*
Ricky Phillips
Ricky Lynn Phillips (born October 7, 1951) is an American bass guitarist and a member of the rock band Styx since 2003, splitting duties with longtime bassist Chuck Panozzo. He has also played in Nasty Habit, as a member of The Babys and Bad En ...
*
Children Of Bodom
Children of Bodom was a Finnish melodic death metal band from Espoo. Formed in 1993 as Inearthed, the final line-up of the group upon their split in 2019 consisted of Alexi Laiho (lead guitar, lead vocals), Jaska Raatikainen (drums), Henkka Sepp ...
*
Geezer Butler
Terence Michael Joseph "Geezer" Butler (born 17 July 1949) is a English musician and songwriter. He is best known as the bassist and primary lyricist of the heavy metal band Black Sabbath. He has also recorded and performed with Heaven & Hell ...
*
Mikey Way
Michael James Way (born September 10, 1980) is an American musician and actor. He is best known as the bassist of the rock band My Chemical Romance. He is also the multi-instrumentalist and backing vocalist of rock duo Electric Century.
Mikey ...
* Dan Jacobs
*
Adam Darski
*
Aaron Fink
*
Adam Duce
Adam Duce (born April 14, 1972) is an American musician, best known as a founding member and former bassist of the heavy metal band Machine Head. He played in the band for over 21 years before his firing in 2013.
Biography
While still a chi ...
*
Andy James
Sacred Mother Tongue was a four-piece British heavy metal band from Northampton initially formed in 2004. The line up consisted of Darrin South (vocals), Andy James (guitar), Josh Gurner (bass guitar) and Lee Newell (drums). In October 2013, ...
*
Vince Gill
Vincent Grant Gill (born April 12, 1957) is an American country music singer, songwriter and musician. He has achieved commercial success and fame both as frontman of the country rock band Pure Prairie League in the 1970s and as a solo artist ...
References
External links
*
''Premier Guitar'' Video: EMG Inc. Factory TourRob Turner InterviewNAMM Oral History Library (2009)
{{DEFAULTSORT:Emg, Inc.
Companies based in Sonoma County, California
Electronics companies established in 1976
Guitar pickup manufacturers
Companies based in Santa Rosa, California
Privately held companies based in California
1976 establishments in California