DuJour is a print and digital luxury lifestyle publishing brand. Its chief publication is ''DuJour Magazine'', a controlled circulation quarterly print magazine for which subscribers must fulfill highly specific wealth requirements, with one of the criteria being "a net worth of over $5 million".
There is also a monthly digital version, and a weekly e-mail newsletter.
The print publication is distributed to more than 100,000,
and is audited by
BPA Worldwide
BPA Worldwide is a US-based company that provides independent, third-party audits of audience claims of business-to-business and consumer media and events. Its membership includes magaziness, newspapers, web sites, events, email newsletters, digit ...
.
The average age of its readership is 41.
It is distributed in U.S. markets, such as Southern California, New York, Chicago, Palm Beach, Miami, Atlanta, Dallas, Houston, San Francisco and Las Vegas,
with seasonal editions in
the Hamptons
The Hamptons, part of the East End of Long Island, consist of the towns of Southampton and East Hampton, which together comprise the South Fork of Long Island, in Suffolk County, New York. The Hamptons are a popular seaside resort and one o ...
, Aspen ,and Sun Valley. It sets aside half the editorial content for local and regional news and events.
History
The DuJour Media brand was created by
Niche Media
Jason Binn (born 1968) is an American publisher and entrepreneur known for founding Niche Media and DuJour Media.
Biography
Binn was born in 1968 to Moreton and Penny Binn in Roslyn, New York. He graduated from Boston University's College of ...
founder
Jason Binn
Jason Binn (born 1968) is an American publisher and entrepreneur known for founding Niche Media and DuJour Media.
Biography
Binn was born in 1968 to Moreton and Penny Binn in Roslyn, New York. He graduated from Boston University's College of C ...
in September 2012.
The idea was to offer the "glamour of print" while tapping into the fast paced consumer effect of the digital world.
Its total reach is near 4 million.
For the brands that advertise to DuJour's readership, the value of its annual offerings, combining its digital and social reach with the quarterly rhythm of its print magazine, is estimated to be worth just over $2 million.
Awards
* DuJour.com was awarded a
Webby for Best Home/Welcome Page.
* DuJour was selected as the Best Newcomer in the ''
AdWeek
''Adweek'' is a weekly American advertising trade publication that was first published in 1979. ''Adweek'' covers creativity, client–agency relationships, global advertising, accounts in review, and new campaigns. During this time, it has cover ...
'' Hot List Readers’ Choice Poll of 2013,
and as Hottest Lifestyle Magazine in 2014.
* In 2014, DuJour was among the Reader's Choice Award Top 10 Covers by the
American Society of Magazine Editors
The American Society of Magazine Editors (ASME) is an industry trade group for magazine journalists and editors of magazines published in the United States. ASME includes the editorial leaders of most major consumer magazine in print and digital ex ...
.
References
External links
*{{Official website, http://dujour.com/
Lifestyle magazines published in the United States
Men's magazines published in the United States
Monthly magazines published in the United States
Celebrity magazines published in the United States
Magazines established in 2012
Magazines published in New York City
Men's fashion magazines