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Donald Jay Deutsch (born November 22, 1957) is an American branding and
marketing Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emph ...
professional,
television personality Celebrity is a condition of fame and broad public recognition of a person or group as a result of the attention given to them by mass media. An individual may attain a celebrity status from having great wealth, their participation in sports ...
, and former Chairman of
advertising Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a ...
firm
Deutsch Inc. Deutsch NY, formerly Deutsch Inc. is an American ad agency headquartered in New York City. The agency was founded by David Deutsch in 1969 as David Deutsch Associates, Inc.O'Leary, NoreenAgency Founder David Deutsch Dies at 84. d Age, June 13, ...
He joined his father's advertising firm, David Deutsch Associates, in 1983. In 1989, his father handed full control of the agency to Donny (the firm changed its name to Deutsch Inc.). He hosted the
MSNBC MSNBC (originally the Microsoft National Broadcasting Company) is an American news-based pay television cable channel. It is owned by NBCUniversala subsidiary of Comcast. Headquartered in New York City, it provides news coverage and political ...
talk show ''
Saturday Night Politics with Donny Deutsch ''Saturday Night Politics with Donny Deutsch'' was an American politics program hosted by Donny Deutsch and airing on Saturday night at 8 PM eastern time on MSNBC. The program first aired in May 2019 as part of MSNBC's expansion of its weekend pr ...
'' (2019). He previously hosted the
CNBC CNBC (formerly Consumer News and Business Channel) is an American basic cable business news channel. It provides business news programming on weekdays from 5:00 a.m. to 7:00 p.m., Eastern Time, while broadcasting talk s ...
talk show A talk show (or chat show in British English) is a television programming or radio programming genre structured around the act of spontaneous conversation.Bernard M. Timberg, Robert J. Erler'' (2010Television Talk: A History of the TV Talk Sh ...
''
The Big Idea with Donny Deutsch Big Idea may refer to: * Big Idea (marketing), a term in marketing and advertising for the guideline behind a brand's marketing campaign * Big Idea (summer camp), an international Jewish summer camp in Israel * Big Idea Entertainment, an American ...
'' (2004–2008).


Early life and education

Deutsch was born in Hollis Hills, a neighborhood in the
Queens Queens is a borough of New York City, coextensive with Queens County, in the U.S. state of New York. Located on Long Island, it is the largest New York City borough by area. It is bordered by the borough of Brooklyn at the western tip of Long ...
borough A borough is an administrative division in various English-speaking countries. In principle, the term ''borough'' designates a self-governing walled town, although in practice, official use of the term varies widely. History In the Middle Ag ...
of
New York City New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...
. His father, David Deutsch, founded David Deutsch Associates, a marketing communications agency now known as
Deutsch Inc. Deutsch NY, formerly Deutsch Inc. is an American ad agency headquartered in New York City. The agency was founded by David Deutsch in 1969 as David Deutsch Associates, Inc.O'Leary, NoreenAgency Founder David Deutsch Dies at 84. d Age, June 13, ...
, in 1969. He is of
Jewish Jews ( he, יְהוּדִים, , ) or Jewish people are an ethnoreligious group and nation originating from the Israelites Israelite origins and kingdom: "The first act in the long drama of Jewish history is the age of the Israelites""The ...
descent. He attended the
Martin Van Buren High School Martin Van Buren High School (MVBHS) is a public high school in Queens Village, New York. The school is operated by the New York City Department of Education. Academics The high school is accredited by the New York State Board of Regents.
, located in the nearby Queens Village neighborhood; Deutsch later attended the
Wharton School of the University of Pennsylvania The Wharton School of the University of Pennsylvania ( ; also known as Wharton Business School, the Wharton School, Penn Wharton, and Wharton) is the business school of the University of Pennsylvania, a private Ivy League research university in ...
, located in
Philadelphia Philadelphia, often called Philly, is the largest city in the Commonwealth of Pennsylvania, the sixth-largest city in the U.S., the second-largest city in both the Northeast megalopolis and Mid-Atlantic regions after New York City. Since ...
. Deutsch's first television appearance was as a contestant on the game show ''
Match Game ''Match Game'' is an American television panel game show that premiered on NBC in 1962 and has been revived several times over the course of the last six decades. The game features contestants trying to match answers given by celebrity panelis ...
'', after he had just graduated from University of Pennsylvania. He won the $5,000 jackpot celebrity match with
Betty White Betty Marion White (January 17, 1922December 31, 2021) was an American actress and comedian. A pioneer of Golden Age of Television, early television, with a television career spanning almost seven decades, White was noted for her vast work i ...
.


Career

Donny Deutsch joined his father's advertising firm, David Deutsch Associates, in 1983. In 1989, David Deutsch handed full control of the agency to Donny Deutsch, who became chairman. Deutsch renamed the agency
Deutsch Inc. Deutsch NY, formerly Deutsch Inc. is an American ad agency headquartered in New York City. The agency was founded by David Deutsch in 1969 as David Deutsch Associates, Inc.O'Leary, NoreenAgency Founder David Deutsch Dies at 84. d Age, June 13, ...
and later sold it to the
Interpublic Group of Companies The Interpublic Group of Companies, Inc. (IPG) is an American publicly traded advertising company. The company consists of five major networks: FCB, IPG Mediabrands, McCann Worldgroup, MullenLowe Group, and Marketing Specialists, as well as a ...
in 2000 for $265 million. Deutsch was also an anchor on MSNBC in 2010, but was removed from the position as a result of a segment where he seemed to criticize his co-worker
Keith Olbermann Keith Theodore Olbermann (; born January 27, 1959) is an American sports and political commentator and writer. Olbermann spent the first 20 years of his career in sports journalism. He was a sports correspondent for CNN and for local TV and ...
. In addition to his work on ''The Big Idea with Donny Deutsch'', Deutsch appears regularly as a guest on
MSNBC MSNBC (originally the Microsoft National Broadcasting Company) is an American news-based pay television cable channel. It is owned by NBCUniversala subsidiary of Comcast. Headquartered in New York City, it provides news coverage and political ...
's morning talk show ''
Morning Joe ''Morning Joe'' is an American morning news and liberal talk show, airing weekdays from 6:00 a.m. to 10:00 a.m. Eastern Time on the cable news channel MSNBC. It features former Republican Congressman Joe Scarborough reporting and discu ...
''. He also appeared as a judge on television on
NBC The National Broadcasting Company (NBC) is an American English-language commercial broadcast television and radio network. The flagship property of the NBC Entertainment division of NBCUniversal, a division of Comcast, its headquarters are l ...
's
reality-television Reality television is a genre of television programming that documents purportedly unscripted real-life situations, often starring unfamiliar people rather than professional actors. Reality television emerged as a distinct genre in the early 19 ...
series ''
The Apprentice ''The Apprentice'' is a reality talent game show franchise originally aired in 2004 in the United States. Created by U.S.-based British producer Mark Burnett, the show depicts contestants from around the country with various professional backg ...
''. He also appears regularly on the ''
Today Show ''Today'' (also called ''The Today Show'' or informally, ''NBC News Today'') is an American news and talk morning television show that airs weekdays from 7:00 a.m. to 11:00 a.m. on NBC. The program debuted on January 14, 1952. It w ...
'', in a segment called "The Professionals". In April 2013, Deutsch's prime-time CNN talk show '' (Get to) The Point'' was cancelled after just one week after the
Nielsen Company Nielsen Holdings plc is an American information, data and market measurement firm. Nielsen operates in over 100 countries and employs approximately 44,000 people worldwide. The company was listed on the New York Stock Exchange (NYSE) and us ...
said the show attracted just 268,000 viewers. The show was also mocked by comedian
Jon Stewart Jon Stewart (born Jonathan Stuart Leibowitz; November 28, 1962) is an American comedian, political commentator, and television host. He hosted '' The Daily Show'', a satirical news program on Comedy Central, from 1999 to 2015 and now hosts '' ...
on his Comedy Central show. In 2015, the
USA Network USA Network (simply USA) is an American basic cable television channel owned by the NBCUniversal Television and Streaming division of Comcast's NBCUniversal through NBCUniversal Cable Entertainment. It was originally launched in 1977 as Madi ...
announced a new television show with Deutsch that premiered in November called simply '' Donny!'', a comedy with Deutsch playing a fictional version of himself. In August, 2016, USA network announced the series would not be renewed for a second season. In 2016, Deutsch was co-hosting
Bloomberg Television Bloomberg Television (on-air as Bloomberg) is an American-based pay television network focusing on business and capital market programming, owned by Bloomberg L.P. It is distributed globally, reaching over 310 million homes worldwide. It is hea ...
's '' With All Due Respect'' with
Mark Halperin Mark Evan Halperin (born January 11, 1965)Mark Halperin. ''Contemporary Authors Online''. Detroit: Gale, 2010. Gale Biography In Context. is an American journalist, currently a host and commentator for Newsmax TV. Halperin previously worked as ...
and John Heilemann. In May 2019, it was announced Deutsch would be hosting his own show, ''
Saturday Night Politics with Donny Deutsch ''Saturday Night Politics with Donny Deutsch'' was an American politics program hosted by Donny Deutsch and airing on Saturday night at 8 PM eastern time on MSNBC. The program first aired in May 2019 as part of MSNBC's expansion of its weekend pr ...
'' on MSNBC filling the network's vacant 8 PM time-slot on Saturdays. The show began airing on Saturday, May 4, 2019 and received sluggish viewership during the first few weeks. In its first eight weeks, the show averaged just 74,000 viewers in the 25-54 demographic bracket. The show ended on August 13, 2019 after 13 episodes. Responding to the cancellation of the show on
Twitter Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, and ...
, Deutsch said, "I'm beyond grateful for all of your help in making it @MSNBC ’s highest rated Saturday night program EVER!" During a January 25, 2022 interview with
Nicolle Wallace Nicolle Wallace (née Devenish; born February 4, 1972) is an American television host and author. She is known for her work as the anchor of the MSNBC news and politics program '' Deadline: White House'' and a former co-host of the ABC daytime ...
on MSNBC about
Tucker Carlson Tucker Swanson McNear Carlson (born May 16, 1969) is an American television host, conservative political commentator and writer who has hosted the nightly political talk show '' Tucker Carlson Tonight'' on Fox News since 2016. Carlson began ...
's comments regarding the possibility of U.S. involvement in the Russia and Ukraine conflict, Deutsch called Carlson a ratings whore. During his commentary he said, "He's a ratings whore. That's it. It's a game. Let's stop saying – performance art." and "He's a ratings whore. That's what this is. Period."


Controversies

In 2014, Deutsch was ordered to pay a real estate broker a four percent commission for the 2010 sale of his $30 million home in the
Hamptons The Hamptons, part of the East End of Long Island, consist of the towns of Southampton and East Hampton, which together comprise the South Fork of Long Island, in Suffolk County, New York. The Hamptons are a popular seaside resort and one of ...
area of New York. He was ordered by the
New York Supreme Court The Supreme Court of the State of New York is the trial-level court of general jurisdiction in the New York State Unified Court System. (Its Appellate Division is also the highest intermediate appellate court.) It is vested with unlimited civ ...
to pay $1.2 million to
Sotheby's Sotheby's () is a British-founded American multinational corporation with headquarters in New York City. It is one of the world's largest brokers of fine and decorative art, jewellery, and collectibles. It has 80 locations in 40 countries, an ...
for his breach of contract with broker Edward Petrie. On August 14, 2020, on MSNBC's "Morning Joe" Deutsch said that one in three Americans are
racist Racism is the belief that groups of humans possess different behavioral traits corresponding to inherited attributes and can be divided based on the superiority of one race over another. It may also mean prejudice, discrimination, or antagonism ...
for trusting President Trump. While referencing a
NPR National Public Radio (NPR, stylized in all lowercase) is an American privately and state funded nonprofit media organization headquartered in Washington, D.C., with its NPR West headquarters in Culver City, California. It differs from other ...
- PBS- Marist Poll he said, "how do one in three Americans still believe this man about corona or anything?" "The answer is only one thing: One in three Americans are racists," Deutsch said. "One in three Americans are terrified that this country, by the year 2040, is not going to be majority white. That the black man or brown man or the yellow man or woman are going to come and take their jobs and take away their suburbs and scare them". Deutsch, later in the show, apologized for using the ethnic slur, " yellow man", saying " was just trying to make a point and I apologize if I offended anybody. People know me, know that -- where my heart is".


Personal life

In 2001, he married Stacy Josloff, but they divorced four years later. Deutsch's former girlfriend Amanda Zacharia gave birth to their daughter, Daisy, in 2007. Deutsch purchased a five-story property in New York City for $21 million and reportedly spent another $20 million on renovations in 2006. Deutsch also purchased a $29 million home in East Hampton Village, New York. On February 25, 2013, on ''Piers Morgan Tonight,'' Deutsch declared that he is a member of the Democratic Party. Deutsch has also stated: "I'm a feminist."


Writing

He has published several books, including a business motivation book, ''Often Wrong, Never in Doubt — Unleash the Business Rebel Within'' (2005), written with co-author
Peter Knobler Peter Knobler (born 1946) is an American writer living in New York City. He has collaborated on fifteen books, ten of them best sellers and was the editor-in-chief of ''Crawdaddy'' magazine from 1972 to 1979.Publishers Weekly ''Publishers Weekly'' (''PW'') is an American weekly trade news magazine targeted at publishers, librarians, booksellers, and literary agents. Published continuously since 1872, it has carried the tagline, "The International News Magazine of ...
review saying: 'In the chapter "It All Comes Back to Babes" he delivers this new low for the business genre: "I'm not going to fuck somebody for business... unless she's really hot. Why not? I'd fuck her if we weren't doing business.'


Bibliography

* Deutsch, Donny; Knobler, Peter (2005). ''Often Wrong, Never in Doubt — Unleash the Business Rebel Within''. New York City, New York: Collins Press. . * Deutsch, Donny; Whitney, Catherine (2008), ''The Big Idea: How to Make Your Entrepreneurial Dreams Come True, From the Aha Moment to Your First Million''. New York City, New York: Hyperion Books.


References


External links

*
CNBC profile
* * * {{DEFAULTSORT:Deutsch, Donald 1957 births Living people 20th-century American businesspeople 21st-century American businesspeople American advertising executives American business writers American chairpersons of corporations American chief executives American corporate directors American feminist writers American motivational writers American television talk show hosts Businesspeople from Queens, New York CNBC people Jewish American writers Male feminists Martin Van Buren High School alumni MSNBC people New York (state) Democrats People from East Hampton (town), New York Wharton School of the University of Pennsylvania alumni Writers from Queens, New York