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Digital publication apps are software applications used to deliver branded
business communications Business is the practice of making one's living or making money by producing or buying and selling products (such as goods and services). It is also "any activity or enterprise entered into for profit." Having a business name does not separate ...
and content. Digital publication apps vary in their specific purpose and execution, and are typically designed to present a look and style consistent with the identity of a particular brand. Design and construction activities for digital publication apps are typically carried out by firms that specialize in this area or, less commonly, completed in-house.


Overview

Typically designed for
tablet computer A tablet computer, commonly shortened to tablet, is a mobile device, typically with a mobile operating system and touchscreen display processing circuitry, and a rechargeable battery in a single, thin and flat package. Tablets, being comput ...
platforms, digital publication apps tend to incorporate elements of
rich media Interactive media normally refers to products and services on digital computer-based systems which respond to the user's actions by presenting content such as text, moving image, animation, video and audio. Since its early conception, various f ...
(such as high quality video, photos, three-dimensional models, audio) and, when built for Apple’s
iPad The iPad is a brand of iOS and iPadOS-based tablet computers that are developed by Apple Inc. The iPad was conceived before the related iPhone but the iPhone was developed and released first. Speculation about the development, operating s ...
platform, support the various user navigation capabilities of the
iPad The iPad is a brand of iOS and iPadOS-based tablet computers that are developed by Apple Inc. The iPad was conceived before the related iPhone but the iPhone was developed and released first. Speculation about the development, operating s ...
such as touch, swipe, and gesture support. Certain digital publication apps also make use of the iPad’s
accelerometer An accelerometer is a tool that measures proper acceleration. Proper acceleration is the acceleration (the rate of change of velocity) of a body in its own instantaneous rest frame; this is different from coordinate acceleration, which is accele ...
and
gyroscope A gyroscope (from Ancient Greek γῦρος ''gŷros'', "round" and σκοπέω ''skopéō'', "to look") is a device used for measuring or maintaining orientation and angular velocity. It is a spinning wheel or disc in which the axis of rota ...
to affect navigation through physical user movement.


References

Desktop publishing software {{software-stub