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''Day Day Up'' ( zh, 天天向上;
pinyin
Hanyu Pinyin (), often shortened to just pinyin, is the official romanization system for Standard Mandarin Chinese in China, and to some extent, in Singapore and Malaysia. It is often used to teach Mandarin, normally written in Chinese for ...
: Tiāntiān xiàngshàng) is a popular Chinese
talk show
A talk show (or chat show in British English) is a television programming or radio programming genre structured around the act of spontaneous conversation.Bernard M. Timberg, Robert J. Erler'' (2010Television Talk: A History of the TV Talk Show ...
broadcast on
Hunan Television
Hunan Television or Hunan TV () is a provincial satellite TV station officially launched on 29 September 1970 and is currently China's second-most-watched channel, second only to CCTV-1, owned by China Central Television, although Hunan STV occasio ...
. The show is co-hosted by
Wang Han (汪涵),
Da Zhangwei (大张伟),
Qian Feng (钱枫), and
Wang Yibo
Wang Yibo (, pronounced _(王一博)._It_has_drawn_great_attention_from_the_public,_especially_student_groups_and_other_young_people,_for_its_humor,_style,_and_the_public_figures_who_appear_as_guests.
The_Chinese_title_of_the_show_"tiāntiān_xiàngshàng"_(天天向上)_was_inspired_from_a_Chengyu.html" "title="wǎŋ.íː.pʷǒ.html"_;"title="Help:IPA/Mandarin.html"_;"title="nowiki/>Help:IPA/Mandarin">wǎŋ.íː.pʷǒ">Help:IPA/Mandarin.html"_;"title="nowiki/>Help:IPA/Mandarin">wǎŋ.íː.pʷǒ_born_5_August_1997)_is_a_Chine ...
(王一博). It has drawn great attention from the public, especially student groups and other young people, for its humor, style, and the public figures who appear as guests.
The Chinese title of the show "tiāntiān xiàngshàng" (天天向上) was inspired from a Chengyu">Chinese idiom
''Chengyu'' () are a type of traditional Chinese idiomatic expression, most of which consist of four characters. ''Chengyu'' were widely used in Classical Chinese and are still common in vernacular Chinese writing and in the spoken language t ...
coined by Mao Zedong, "study hard and make progress every day" (好好学习，天天向上; ''hǎohāo xuéxí, tiāntiān xiàngshàng'') which is literally translated as "study well, move up day by day".
Background
The talk show was created by the original team behind "
More Talk More Happiness" (越策越开心). The impetus behind the creation of Day Day Up was that with the 'decline of traditional virtues and etiquette' in China leading up to the 21st Century, the show would play an active role in conveying traditional Chinese values to viewers. This would allow people to enjoy learning about Chinese traditions, especially of the arrival of the 2008
Beijing Olympic Games around the time of the show's release. It employs both the young and the old for its humorous hosts in order to convey Chinese traditional values.
Pre-launch marketing
Prior to the release of the talk show,
Hunan Television
Hunan Television or Hunan TV () is a provincial satellite TV station officially launched on 29 September 1970 and is currently China's second-most-watched channel, second only to CCTV-1, owned by China Central Television, although Hunan STV occasio ...
launched a series of marketing campaigns to increase the show's exposure. This was done through multiple 'prequel shows' (天天向上前传 or 'Day Day Up Prequels'). Starting from 8 August 2008, daily broadcasts of the show were shown to familiarise audience members with the format of the show and to raise interest towards the show's topics of discussion. In each of these episodes, there would be an opening show, six classes, and finally a talk from the 'Headmaster' (host of the show).
New Format during COVID-19
With the coronavirus outbreak, as it is advisable to stay indoors to reduce the risks of being exposed to the virus, the show got creative by conducting a new format called "Cloud Filming".
List of episodes
2008
2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
2019
2020
References
External links
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《天天向上》Day Day UP - 中国湖南卫视官方频道 China HunanTV Official Channel-
YouTube
YouTube is a global online video platform, online video sharing and social media, social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by ...
*
天天向上 新浪博客{{in lang, zh
Chinese television talk shows
Chinese television shows
2010s Chinese television series
2008 Chinese television series debuts
Hunan Television original programming
Mandarin-language television shows