Dotti is a chain of
fashion
Fashion is a form of self-expression and autonomy at a particular period and place and in a specific context, of clothing, footwear, lifestyle, accessories, makeup, hairstyle, and body posture. The term implies a look defined by the fashion in ...
stores in
Australia
Australia, officially the Commonwealth of Australia, is a Sovereign state, sovereign country comprising the mainland of the Australia (continent), Australian continent, the island of Tasmania, and numerous List of islands of Australia, sma ...
and
New Zealand
New Zealand ( mi, Aotearoa ) is an island country in the southwestern Pacific Ocean. It consists of two main landmasses—the North Island () and the South Island ()—and over 700 smaller islands. It is the sixth-largest island count ...
, selling apparel and accessories. It was acquired by the
Just Group
Just or JUST may refer to:
__NOTOC__ People
* Just (surname)
* Just (given name)
Arts and entertainment
* ''Just'', a 1998 album by Dave Lindholm
* "Just" (song), a song by Radiohead
* "Just", a song from the album ''Lost and Found'' by Mudvayne ...
in 2004.
It markets itself as a
fast fashion
Fast fashion is a term used to describe the clothing industry's business model of replicating recent catwalk trends and High fashion, high-fashion designs, mass production, mass-producing them at a low cost, and bringing them to retail stores qui ...
brand.
Their target group is young female adults aged 18 to 28.
History
Dotti was founded by Raymond Levis and Linda Bowen in Sydney in 1981. The name "Dotti" may have been inspirer by Linda's mother Dorothy, or Via Condotti, a street in Rome known for its fashion stores.
In 2004 the Dotti chain became a part of The Just Group and began expanding throughout Australia and New Zealand. It opened its 100th store in December 2009.
Stores
On 12 December 2009, Dotti opened its 100th store in a shopping centre in
Melbourne's western suburbs. By 2017 they har 220 stores, 198 in Australia and 22 in New Zealand.
In April 2011, Dotti launched an online store, adding a New Zealand specific online shopping site in 2015.
References
External links
Dotti Official
{{Retailers in New Zealand
Clothing retailers of Australia
Clothing retailers of New Zealand
Companies based in Sydney
Retail companies established in 1981
2004 mergers and acquisitions
1981 establishments in Australia