Djuice (short for digital juice) is a youth based mobile phone plan from

Telenor Telenor ASA ( or ) is a Norwegian majority state-owned multinational telecommunications company headquartered at Fornebu in Bærum, close to Oslo. It is one of the world's largest mobile telecommunications companies with operations worldwide, ...

. It is currently available in

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and

Pakistan Pakistan ( ur, ), officially the Islamic Republic of Pakistan ( ur, , label=none), is a country in South Asia. It is the world's List of countries and dependencies by population, fifth-most populous country, with a population of almost 24 ...

. Djuice was available in

Sweden Sweden, formally the Kingdom of Sweden,The United Nations Group of Experts on Geographical Names states that the country's formal name is the Kingdom of SwedenUNGEGN World Geographical Names, Sweden./ref> is a Nordic country located on ...

Norway Norway, officially the Kingdom of Norway, is a Nordic country in Northern Europe, the mainland territory of which comprises the western and northernmost portion of the Scandinavian Peninsula. The remote Arctic island of Jan Mayen and t ...

Malaysia Malaysia ( ; ) is a country in Southeast Asia. The federation, federal constitutional monarchy consists of States and federal territories of Malaysia, thirteen states and three federal territories, separated by the South China Sea into two r ...

New Zealand New Zealand ( mi, Aotearoa ) is an island country in the southwestern Pacific Ocean. It consists of two main landmasses—the North Island () and the South Island ()—and over 700 smaller islands. It is the sixth-largest island count ...

Thailand Thailand ( ), historically known as Siam () and officially the Kingdom of Thailand, is a country in Southeast Asia, located at the centre of the Indochinese Peninsula, spanning , with a population of almost 70 million. The country is bo ...

Ukraine Ukraine ( uk, Україна, Ukraïna, ) is a country in Eastern Europe. It is the second-largest European country after Russia, which it borders to the east and northeast. Ukraine covers approximately . Prior to the ongoing Russian inv ...

Hungary Hungary ( hu, Magyarország ) is a landlocked country in Central Europe. Spanning of the Carpathian Basin, it is bordered by Slovakia to the north, Ukraine to the northeast, Romania to the east and southeast, Serbia to the south, Croatia a ...

and

Bangladesh Bangladesh (}, ), officially the People's Republic of Bangladesh, is a country in South Asia. It is the eighth-most populous country in the world, with a population exceeding 165 million people in an area of . Bangladesh is among the mos ...

. According to its website Djuice has close to 12 million subscribers around the world, thus making it the second largest youth based operator in the world.

History

Djuice was launched in

and

in 2003,

in 2004,

in 2005,

in 2006 and

Montenegro ) , image_map = Europe-Montenegro.svg , map_caption = , image_map2 = , capital = Podgorica , coordinates = , largest_city = capital , official_languages = M ...

in 2008. In October 2006, Djuice was launched by Telenor Group of Pakistan. It was the second largest network in Pakistan. Djuice was launched in Bangladesh by

Grameenphone Grameenphone, widely abbreviated as (d/b/a) GP, is the leading telecommunications service provider in Bangladesh, with 83.02 million subscribers (as of January 2022). It is a joint venture between Telenor and Grameen Telecom Corporation. Telen ...

on 14 April 2005 i.e. the Bengali New Year. On 14 April 2007 Djuice Bangladesh shed its old skin to put up its new identity which a part of the worldwide re-branding process of Djuice. Djuice Bangladesh has a talent hunt show called dRockstars which searches the country for a rock band. In 2012, the brand Djuice was merged with Telenor and all the balances of the Djuice customers accounts were confiscated by Telenor, which led to a number of dissatisfied customers. In October 2013, Ukrainian mobile operator

Kyivstar Kyivstar ( uk, Київстар) is a Ukrainian telecommunications company, providing communication services and data transmission based on a broad range of fixed and mobile technologies, including 4G (LTE) in Ukraine. The Kyivstar mobile netw ...

stopped offering mobile plans under the brand name "Djuice", citing the need to unify all of its brands.

References

{{Telenor Mobile telecommunication services Telenor