Discovery Channel is a

Portuguese Portuguese may refer to: * anything of, from, or related to the country and nation of Portugal ** Portuguese cuisine, traditional foods ** Portuguese language, a Romance language *** Portuguese dialects, variants of the Portuguese language ** Portu ...

basic cable Cable television first became available in the United States in 1948. By 1989, 53 million U.S. households received cable television subscriptions, with 60 percent of all U.S. households doing so in 1992. with Data by SNL Kagan shows that about 58 ...

and

satellite television Satellite television is a service that delivers television programming to viewers by relaying it from a communications satellite orbiting the Earth directly to the viewer's location. The signals are received via an outdoor parabolic antenna comm ...

channel that features

documentaries A documentary film or documentary is a non-fictional motion-picture intended to "document reality, primarily for the purposes of instruction, education or maintaining a historical record". Bill Nichols has characterized the documentary in term ...

and entertainment based in real life, owned by

Warner Bros. Discovery Warner Bros. Discovery, Inc. (WBD) is an American multinational mass media and entertainment conglomerate headquartered at 230 Park Avenue South in New York City. It was formed after the spin-off of WarnerMedia by AT&T, and its merger with D ...

Discovery was the first international channel that aired in the Portuguese language in Portugal, and the channel was distributed by Discovery Networks Latin America and Iberia, based in

Miami Miami ( ), officially the City of Miami, known as "the 305", "The Magic City", and "Gateway to the Americas", is a East Coast of the United States, coastal metropolis and the County seat, county seat of Miami-Dade County, Florida, Miami-Dade C ...

Florida Florida is a state located in the Southeastern region of the United States. Florida is bordered to the west by the Gulf of Mexico, to the northwest by Alabama, to the north by Georgia, to the east by the Bahamas and Atlantic Ocean, and to ...

.TV Cabo retira Discovery Channel da grelha de programação (act)
/ref> The channel began to shift its focus in the early 2000s in an attempt to increase viewership, by incorporating more reality-based series and, in 2002, it was briefly removed from TV Cabo platform, currently NOS, due to very low ratings and viewers satisfaction when compared to its direct competitors:

Odisseia Odisseia or Canal Odisseia is a Portuguese basic cable and satellite television channel that features documentaries. It is the oldest and one of the most notable of the genre in Portugal and, for most of its history, it was a single Iberian chann ...

Canal História Canals or artificial waterways are waterways or engineered channels built for drainage management (e.g. flood control and irrigation) or for conveyancing water transport vehicles (e.g. water taxi). They carry free, calm surface flow und ...

, and

National Geographic Channel National Geographic (formerly National Geographic Channel; abbreviated and trademarked as Nat Geo or Nat Geo TV) is an American pay television television network, network and flagship (broadcasting), flagship channel owned by the National Geograp ...

. In 2005, during its 10th anniversary in Portugal, it reinforced its presence in the Portuguese market, with three new channels: Discovery Science, Discovery Civilization and Discovery Turbo, from Discovery Networks Latin America. In 2013, Discovery Channel Portugal became a separate channel, in the finals years the main channel was only shared with Spain. In the early days, the channel was dubbed in Portuguese in

São Paulo São Paulo (, ; Portuguese for 'Saint Paul') is the most populous city in Brazil, and is the capital of the state of São Paulo, the most populous and wealthiest Brazilian state, located in the country's Southeast Region. Listed by the GaWC a ...

Brazil Brazil ( pt, Brasil; ), officially the Federative Republic of Brazil (Portuguese: ), is the largest country in both South America and Latin America. At and with over 217 million people, Brazil is the world's fifth-largest country by area ...

. When the Latin American and Iberia feeds split, it was dubbed in Portuguese. Foreign documentaries when airing in Portuguese national television only narration is dubbed and in-screen presenters are always subtitled, but Discovery choose to do complete dubbing with Portuguese narrators, who were not used to it, failing to do a convincing work, and since 2008 the complete reverse is done and all shows are subtitled in Discovery Channel, only the older TV shows are dubbed. In 2014, it was the most watched

factual television Factual television is a genre of non-fiction television programming that documents actual events and people. These types of programs are also described as observational documentary, fly on the wall, docudrama, and reality television. The genre ...

channel in Portuguese cable, for 35 continuing months, with a share of 0.71%. Its main target audience are men between 25 and 44, in which its market share is 1.60% and also the most watched factual channel.Discovery Channel lider das audiências nos canais factuais pelo 35º mês consecutivo
/ref>

References

{{Authority control Portuguese-language television stations Television channels and stations established in 1995 Television stations in Portugal