The Direction record label was a subsidiary label established by CBS Records in the UK in spring 1967. It primarily released American

soul The soul is the purported Mind–body dualism, immaterial aspect or essence of a Outline of life forms, living being. It is typically believed to be Immortality, immortal and to exist apart from the material world. The three main theories that ...

and R&B recordings in the UK, but also issued records by British and Jamaican artists, the former including Elmer Gantry's Velvet Opera. Among its most successful releases were those by Sly & the Family Stone, The Bandwagon, who both scored Top 10 hits in summer and autumn 1968,

Taj Mahal The Taj Mahal ( ; ; ) is an ivory-white marble mausoleum on the right bank of the river Yamuna in Agra, Uttar Pradesh, India. It was commissioned in 1631 by the fifth Mughal Empire, Mughal emperor, Shah Jahan () to house the tomb of his belo ...

, and The Chambers Brothers. It was discontinued in 1970, though briefly revived in 1980 for three singles by The Step and a 4-track EP by Noel McCalla.

References

British record labels Record labels established in 1967 Rock record labels 1967 establishments in the United Kingdom {{UK-record-label-stub